Agility PR Solutions

Agility PR Solutions

(121)
4.0 out of 5 stars

Agility PR Solutions provides powerful, yet easy to use media database, monitoring, and analytics solutions for tomorrow’s communicators. Since 2003, clients have trusted our tools and services to help them identify and connect with influencers, capture coverage, and measure impact of everything they do. Whether we do it for you or help you do it yourself, our team of media experts make it easy to monitor and measure traditional, broadcast, social and online coverage.

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Showing 121 Agility PR Solutions reviews
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Agility PR Solutions review by <span>Matt G.</span>
Matt G.
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Verified Current User
Review Source

"Couldn't live without it now! "

What do you like best?

Agility has made life much easier as we've grown our agency. Being able to share and collaborate on lists, keep a track of notes and comments on contacts and see where other employees are at with their tasks is incredibly handy.

What do you dislike?

Not much - the programme takes a bit of getting used to but once you're sorted on it, it's pretty straight forward

What business problems are you solving with the product? What benefits have you realized?

Essentially, it allows us to operate exactly as we did as a two person agency, no matter how big we get. Being able to check in with other people's lists, jump on to employees' tasks if they're off ill or need help, and to share and update our contacts as we go

There are a lot of other features that we don't (but probably should) use, but Agility is worth the money just for the elements we do use.

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Agility PR Solutions review by User in Design
User in Design
Validated Reviewer
Verified Current User
Review Source

"Saves time and optimises media contacts"

What do you like best?

I like that it has been customized accordingly to our needs. Once you get a hang of Agility's interface, setting up media releases is as easy as a walk in the park. It saves the time and less hassle compared to manually doing everything - from contact list, to distribution and tracking reports.

What do you dislike?

Recently, we have encountered system lapses like media release status remains draft but it was actually sent out already. I'd also appreciate improvements on UX and platform interface as it his quite hard to extract data since you're not allowed to open several window tabs simultaneously, so you end up with lots of clicking, then going back to home and repeating the same process again.

Recommendations to others considering the product

Excellent PR tool to generate a targeted and focused media list and maintain a wide contact base

What business problems are you solving with the product? What benefits have you realized?

It helped us verify and generate media contacts easily. This made the distribution more robust and wide-reach.

What Media and Influencer Targeting solution do you use?

Thanks for letting us know!
Agility PR Solutions review by <span>Van Thu N.</span>
Van Thu N.
Validated Reviewer
Review Source

"Great Customer Service and features!"

What do you like best?

Being able to see influencer Twitter handles, their story angles, and topics they write about as well as their preferred contact method and followers on Twitter. There is also the ad spend costs for the different outlets that can be useful to show the value when there's press placement for clients. You can customize the fields you want to be exported as a CSV file, which is nice. And expect to communicate with a great team of people. They are very friendly and understanding, and they'll work quickly to resolve any issues. This is also a much more affordable solution than Cision and some other softwares out there currently.

What do you dislike?

The User Interface can use some work. It's not as attractive and has a bit of delay from a usability standpoint. Also, you can only export 1k contacts at one time. On the making payment standpoint, their previous method of collecting payment made it a bit more tedious to take care of compared to other businesses and softwares I made payment to. This recent month, they now have an online portal for you to make payment via credit/debit so I don't have to do wire transfers or call in to make a payment.

Recommendations to others considering the product

When targeting lists for individual clients, have all the angles already laid out for stories to target specific influencers that write about those topics for your client so you don't have to create a bunch of different lists and figure out later if there are overlaps with journalists writing about 2 more of the topics you exported lists for.

What business problems are you solving with the product? What benefits have you realized?

Being able to narrow down influencers that are the best fit for my clients in regards to the number of followers they have on social to increase their reach. Saving time by easily searching and exporting updated contacts of influencers so I don't have to search for specific ones and hunt down their contact information myself, they keep their contacts up to date and send emails to let us know who has moved to a different outlet or changed their contact info.

Agility PR Solutions review by User
User
Validated Reviewer
Verified Current User
Review Source

"Communications Officer"

What do you like best?

I like that you can archive profiles. The online search capabilities is a useful tool. It is also convenient that it keeps a records of tweets/news articles for 2 years. It is overall, a useful public environment analysis tool.

What do you dislike?

Twitter searching capabilities are not specific enough and using manual search options can be tedious. Not being able to upload your own monitoring content easily for Twitter (must prepare in excel spreadsheet and send to Agility PR rep). Quote function is not the most reliable either. - for news articles. Manually adding the tone for articles is also tedious. Also, not being able to collect keyword date, unless previously submitted and approved, is quite inconvenient. It would be useful if it worked more like twitter in that way, being able to retrieve old tweets, hashtags (that were not previously submitted for record keeping) would improve the experience.

Recommendations to others considering the product

Book an intro session for all employees using the software, it was very helpful. I would also recommend scheduling a tutorial on the many tools available for Media Monitoring, its very informative and will allow you to best utilize Agility to your need. The staff has always been very helpful with questions and when additional support is needed.

What business problems are you solving with the product? What benefits have you realized?

Main function is for Media analysis. We use agility to archive news stories and to track social media trends (keyword based). it is useful for keeping track of public environment trends and stats.

Agility PR Solutions review by User in Real Estate
User in Real Estate
Validated Reviewer
Verified Current User
Review Source

"Agility is the new global media intelligence solution to keep an eye on"

What do you like best?

Agility has a friendly, clean and easy-to-use interface that makes navigating the platform a breeze. They have all of the media list building tools that you need and great filter options that really narrow down your media lists. The customer support is superb, they are always responding straight away and are there to help you the whole way through.

What do you dislike?

As it's a new solution, they are still adding elements that the older platforms have such as editorial calendars and media monitoring. Their global media contact info (not US & UK) needs updating as many of the media contact details that were given for European media outlets was incorrect. It would also be helpful if their press release distribution service had a translation function to translate press releases in a preferred language.

Recommendations to others considering the product

Make sure you determine everything you need from a media solution platform and discuss with the Agility team, as their platform doesn't offer everything you may already be used to.

What business problems are you solving with the product? What benefits have you realized?

Getting vital information on media professionals in order to make targeted PR communications strategies. It's also helpful to monitor what certain media professionals are saying on their Twitter feeds. We are also planning on using the press release distribution tool quite frequently and Agility's wire service looks really clean, professional and modern which will appeal to journalists and editors.

Agility PR Solutions review by <span>Paige K.</span>
Paige K.
Validated Reviewer
Verified Current User
Review Source

"Intuitive Searching Made Easy"

What do you like best?

The search feature is incredible intuitive - it functions like you would hope a contact database might. As a professional often tasked with finding outlets that cover a particular topic, or curating a list of media in a hyper-targeted location, being able to search as such has changed the way I create media lists. I no longer feel like I am potentially missing out on outlets because I'm not aware of them offhand, because instead of searching each outlet individually for the correct beat reporter, Agility is helping to do the work for me by pulling in the right contact from the right outlets - some that I hadn't thought of immediately. While I don't rely on Agility to create media lists entirely, it gets me at least 80% of the way there in just a few minutes - a valuable, time saving tool that is proving to be my secret weapon!

What do you dislike?

Perhaps not so much a dislike as it is a feature we don't utilize is the mass targeted distribution. Because we stick to the old school approach of sending pitches individually, I don't suspect we as an agency will get much use out of the distribution tool.

Recommendations to others considering the product

The search bar in the top right automatically defaults to people - we didn't realize this at first and were confused when we searched outlets by name and returned no results. Perhaps making it clear that the quick search is only for people so that new clients like us don't get startled by the lack of results!

What business problems are you solving with the product? What benefits have you realized?

Time saving is the biggest piece. One search finds most of my information rather than ten individual searches as we were doing on our previous platform. Plus, the support team has been great to work with so far. They are quick, helpful, and stay on top of any issues we come across (even if that is just simply adding a small outlet to our database)

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