Aha!

Aha!

4.1
(87 reviews)

Aha! has the tool to help both product and marketing teams set brilliant strategy, capture customer ideas, create visual roadmaps, and manage breakthrough marketing programs.

Aha! has the tool to help both product and marketing teams.

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Aha! review by Brittany B.
Brittany B.
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Verified Current User
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"Fast adoption for clients and product owners"

What do you like best?

Aha gives us one place to store our decisions related to a product as well as track UAT and Support needs throughout the product lifecycle - But more importantly, the filtering, reporting, and search functionality make it easier for our team to find the context and resources we need. By having the additional work we do in development sync up via Jira with aha, we are able to provide better reporting on scope changes. I've only just started applying goals and initiatives to product lines and products, but I am already seeing that it will be a valuable tool for our clients in prioritizing what is valuable to their organization.

What do you dislike?

We are still in the initial stages of training our team, and so far the challenge has been assisting those users in seeing the right views, etc. It would be wonderful if we could assign default views to the team/individuals that they could then change if they wanted for their initial workspace. Some of our staff is less technically inclined than others, and navigation and filtering have been the biggest hiccups in training.

Recommendations to others considering the product

Like with any product like aha or jira, you'll find more of your setup is about defining your business process and less about the software itself. Start small and work up to using more features in aha to avoid being locked at a standstill due to process changes.

What business problems are you solving with the product? What benefits have you realized?

We use aha for a long term client, our internal custom software division clients, and our own product. Whenever I have presented aha to the stakeholders who would benefit the greatest, it has been our product owners and product managers, who have been the most excited. We've been looking for a way to bridge the gap between our technical and business teams, and aha has given us a place to do so while still catering to the many layers of stakeholders we have. The notebooks have been valuable for our custom service side when presenting scope to clients, as well as for C-Level reporting in the other business units. The idea portal has allowed us to create discovery groups that can input their ideas and suggestions, while still allowing us to decide final scope. It's been a wonderful way to increase collaboration and reduce miscommunication between stakeholder groups. It's increased the activity and engagement of stakeholders that were typically silent with our past discovery and product management strategies.

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Aha! review by Coyote J.
Coyote J.
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"Very feature rich for complex products"

What do you like best?

The feature set of Aha is extremely comprehensive, and they constantly add new actually useful features. It does the majority of what I need, and the data models and hierarchy are extremely flexible, with custom fields and workflows enabling me to build out an entire product and portfolio management process.

What do you dislike?

There are a variety of things that are very hard to do with Aha - they can be done but it takes a LOT of clicks. This discourages use of the product. A thorough UX review and redesign could probably drive up usage and utility quite a bit.

Recommendations to others considering the product

Aha probably does what you need for product management. It is so feature rich that it can be somewhat challenging to use, particularly for new users or people outside the PM org not using it every day. But, it is incredibly flexible. I built an entire company collaborative culture around using it. There are some things it doesn't do, like integrate with CRM to get lists of customers etc. The Ideas Portal is great, very flexible way to gather input from other areas of the company, field reps, support agents etc. The Jira integration is very flexible and you can probably make what you need to work work, however the hierarchy is complex.

What business problems are you solving with the product? What benefits have you realized?

Managing a complex platform product with many components. Portfolio management. Managing work for 7 engineering teams. Project management reporting cross-functionally. Answering questions of "when" and "what" for teams and other business functions.

What Product Management solution do you use?

Thanks for letting us know!
Aha! review by Tanner H.
Tanner H.
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Verified Current User
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"Aha Fits the Bill for Product Management"

What do you like best?

Aha has developed a suite of incredible tools that allow product managers and product owners to execute on strategy at every level. The broad overview is handled well by initiatives, goals, and releases. The day-to-day works great in tasks, features, and the like. Overall, there is a great balance of high level and low level prioritization of information.

What do you dislike?

The only thing I dislike about Aha is the UI design. They really need to hire 1 or 2 UI focused designers who have done work on less technical apps so they can bring a fresh look. I know many of Aha’s customers are enterprise, but unfortunately the app looks enterprise in a bad way - ugly and a bit clunky.

Recommendations to others considering the product

Take time to think through your implementation and talk with one of their experts to get a good grasp on how Aha can shape and organize your teams work and ideas.

What business problems are you solving with the product? What benefits have you realized?

We are outlining our release schedule and cascading that information down to the feature and to-do level. We are also placing information about our company and products at a high level in the top bins where everyone in the company can see them.

Aha! review by Malena Y.
Malena Y.
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" Powerful product management tool"

What do you like best?

Aha! This is a very full-featured road tool with a lot of multifunctional capabilities. Just to realize, what else needs to be done, and I can prioritize. In addition, I can see what my team members need to do, which simplifies the transition and support. In general, it is productive.

What do you dislike?

This service does not need absolute functionality, but the numerous functions of Aha! must be easily accessible in mobile devices, including messages, ideas and functions. In some areas, I would like the document to be done in a different way, but this is insignificant.

Recommendations to others considering the product

You can not doubt the productivity of this platform. So you will have an excellent strategy in the work. And also the opportunity to use a huge space for storing information.

What business problems are you solving with the product? What benefits have you realized?

We apply Aha! with the goal of researching the product roadmap, presenting ideas, tracking ideas and creating custom events. In this regard, we have a much greater exponent, in connection with which the wishes will be prioritized in comparison with others.

Aha! review by Delinda S.
Delinda S.
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"Stay focused on what's important for your working process."

What do you like best?

I guess the best at working days it is to have balanced scheduling which will make better discipline and with this platform, we have this chance. I'm glad that I found the faster and better management system. The software allows the bigger way for useful tools.

What do you dislike?

By luck, I never have problems at work during use that platform. Doesn't bring any trouble and don't rush our team.

Recommendations to others considering the product

Don't have any doubts about this platform as you will have the better strategy at work. You will have the ability to use the big storage place where you can store all your information it is very convenient for everyone.

What business problems are you solving with the product? What benefits have you realized?

We receive the big help for inspection all our data and working plan. Wonderful to work with more concentration on working operation. The better way of working on our projects and create them in the very productive way. It is a wonderful strategy for execution working needs.

Aha! review by Reynaldo C.
Reynaldo C.
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"All information in one place makes your work easy."

What do you like best?

I'm glad that I found the faster and better controlling system of my scheduling. Now, I can have an effective process of working reports. Also, it is a wonderful way to work on projects. The software gives the big opportunity of useful tools.

What do you dislike?

I'm glad that till now I don't have any bad issues with this software. Gives better and fast work for all of the team. If I have any question about working issue it is always easy to take a advice from help service.

Recommendations to others considering the product

The software will give you the perfect strategy of all working routine. You can store all your information in one place which is useful and comfortable for everyone. Make your working steps more organized. Improve all your working skills.

What business problems are you solving with the product? What benefits have you realized?

Very helpful platform for monitoring all our information and working steps.We have the ability to concentrate at working process mu better. We have the chance to create more effective projects. Actually, we have the powerful strategy for execution.

Aha! review by Cyril C.
Cyril C.
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"we and Aha!"

What do you like best?

This program is a miracle. It allowed us to organize everything in our system of product roadmaps, allows teams to quickly and visually track various projects on different platforms in the company. I want to note very competent support, which responded almost instantly after our appeals. There was a nuance of use with JIRA, but technical support was very quick and intelligibly told how to integrate correctly.

What do you dislike?

Complex functionality at first glance, but quickly figured out. It took a long time to configure the application. The time spent paid off very quickly, which can not but rejoice.

Recommendations to others considering the product

One of the best programs for marketing management. The program fully pays for the funds invested in it. Having seen it our partners also became interested in it and plan to take control. Very good product.

What business problems are you solving with the product? What benefits have you realized?

It became much easier to manage all the requests of our customers. Optimization of the logistics of products has increased the productivity of our company. Huge saving of time, which helped to use more time for other tasks.

Aha! review by User in Computer Software
User in Computer Software
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"Solid product, outstanding support"

What do you like best?

The support from Aha! is simply outstanding. Fast response, good quality response and always a genuine willingness to help. The product takes a bit to get used to and there's a learning curve but there's a lot of support material in the form of videos and online documentation to help. It can feel intimidating at first but you do eventually get to an aha moment. Although sometimes seemingly overwhelming, my key to success is to not try to do it all and instead focus on a few features at a time and get to some level of comfort and mastery before introducing other features to the mix. Also depending on your PM maturity and any other tools in use you may for example start with Ideas and Features, then go back to Strategy. It's flexible enough to allow you to pick and choose.

What do you dislike?

The suite of APIs I wish were more comprehensive and better documented. They scratch the surface and there are a lot of functions I wish I could fully automate but can't because the APIs aren't deep enough. For example, there's an API to create an integration but not to configure the integration which feels missing and broken.

Recommendations to others considering the product

Try it but give it time, it'll take while to feel completely comfortable. Check out the support videos and documentation, they're well worth it

What business problems are you solving with the product? What benefits have you realized?

Better connection with our customers, more visibility and transparency into our prioritization process and roadmap. Accountability with Product Management has also increased because we now have a single tool to track and manage the end to end process from strategy to delivery which eliminated a lot of excel spreadsheets, powerpoint presentations and auxiliary tools.

Aha! review by Administrator
Administrator
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Verified Current User
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"Great tool for Product Management"

What do you like best?

Having one tool that is designed for product management (versus trying to take a tool geared for project management and making it work). Being able to integrate and tie together all parts of the product lifecycle from ideation to strategy to execution has been great. Seeing Aha release enhancements and continuously improve the product in a transparent way has also been very helpful.

What do you dislike?

It's difficult to onboard new people, especially those that don't want to spend all of their time learning how to use Aha. We tried to use the reporting feature but it was too limited and constrained (e.g. stakeholder could not click through to see details of ideas, features, releases, etc.). We are now trying to train them to use the basics of the full interface.

Also, even though there is a mobile app, it is very difficult to actually manage items through that interface. The mobile app and views are best for quickly looking up information but I have to do most of my work on my computer instead.

What business problems are you solving with the product? What benefits have you realized?

Transparency of the product roadmap and providing clearer communication of what is being worked on and when new functionality and features will be available to customers and stakeholders. We're making progress in this area but it has been slower than planned due to the onboarding required (discussed above) to give senior stakeholders easy views into the roadmap and product direction while balancing their desire to be able to dive into the details periodically.

Aha! review by Lindsey M. R.
Lindsey M. R.
Validated Reviewer
Verified Current User
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"Great for Product Management in Distributed Teams!"

What do you like best?

The integration throughout the product. Ideas to Features to Reports. Its really easy to use. The Ideas portal is great for managing requests and giving visibility of those requests. The Gantt chart is great for roadmap planning and its easy to edit. The report Notebooks are super helpful, especially the live URL. Management can easily bookmark and view the current status. I like being able to use the "Parking Lot/Backlog" to manage features that we know we want to develop but are unsure of what release they should go into at the time.

What do you dislike?

There's no integration with YouTrack, only JIRA. We would have to use an API in order to send the tasks to YouTrack.

An interactive report would be helpful as the static images can cause issues when trying to share with management.

The "View" options can be confusing as it takes you directly to the Reports tab, it's not a change in the view of that current you're on.

Recommendations to others considering the product

It's great for remote teams as it allows easy sharing of information. Works best if you use JIRA for task management.

What business problems are you solving with the product? What benefits have you realized?

Transparency of the product roadmap and what's being worked on when. Its helped reduce manual communication work with notifications. We've also used it to group our features into releases so we have a clearer plan of what the team is working towards. Creating the product strategy also helped us focus on the product plan.

Aha! review by John C. S.
John C. S.
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Verified Current User
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"Leading in the Roadmaping and product management tool space"

What do you like best?

Aha! is an intuitive, straightforward tool that makes it easy for experienced (and neophyte) product managers and teams to build out visual roadmaps that resonate with stakeholders

What do you dislike?

This isn't an Aha! issue, but my organization has the tendency to over-complicate our usage of the tool. There are some rails you need to operate within to make Aha! work to its potential. We tend to over-use the flexibility and customization of the tool which somewhat diminishes its true potential

What business problems are you solving with the product? What benefits have you realized?

We are using it to plainly communicate what is going on with our products and teams. The "single source of truth" has been elusive for us. We are hoping Aha! can solve that for us.

Aha! review by Garrett F.
Garrett F.
Validated Reviewer
Review Source

"Aha! pulls together a product management toolkit"

What do you like best?

Many tools offer visual roadmapping, but Aha helps a product management team rationalize the work behind the roadmap like none other that I've used. The strategic formulation, competitive analysis, and intake management tools help the team make sense of all the ideas coming in and plan for the greatest impact.

What do you dislike?

The UI feels functional but a little dated. The pricing feels reasonable if you take advantage of all the features included, but Aha is likely overkill if you're just looking to visualize a roadmap and not develop one. The hierarchical approach to company>product line>product is helpful but it's easy to forget where you are until you get use to it.

Recommendations to others considering the product

Take the time to research all the features included and think about how your team would apply them before making a purchase decision.

What business problems are you solving with the product? What benefits have you realized?

Aha! has helped us manage idea intake more efficiently while not restricting people from submitting them. Our roadmaps are easily shared with interdependencies between projects mapped with communication channels established.

Aha! review by Todd K.
Todd K.
Validated Reviewer
Review Source

"Powerful when used propertly"

What do you like best?

Flexible, powerful and well thought out tools and reports, with integrations to most major engineering and project management systems. A single view of your enterprise at your fingertips.

What do you dislike?

Complex setup and configuration makes it a challenge to get up and running quickly. No corporate training or follow-up education unless you're willing to subscribe at the high end of the package pricing.

Recommendations to others considering the product

Be sure to have a well constructed view of your products and product lines before setting up the system. Highly recommend testing it with a single product/project at first to make sure your integrations are properly configured before rolling it out across the enterprise.

What business problems are you solving with the product? What benefits have you realized?

High level view of your projects and company-wide initiatives with links to all of the other related resources and supporting material makes Aha a fantastic tool for companies of any size. It's especially useful if you have multiple products and/or multiple product lines. Huge benefits to seeing how your initiatives map to your overarching strategies and easily communicate that throughout your organization.

Aha! review by Claudia R.
Claudia R.
Validated Reviewer
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"Beautiful for Continuous Prioritization Planning and Publishing Roadmaps filtered for Mgmt/Customers"

What do you like best?

When we need to add a new feature to a planned release, it's obvious to see how much work needs to be postponed, and which other features are lower priority. Also love the published reports!

What do you dislike?

Aha is not integrated with VersionOne. The integration with Jira is spectacular! But for an organization using VersionOne, much of Aha's value can not be realized.

Recommendations to others considering the product

Start high (Strategy). Focus on planning releases. If your organization is using Jira -- then use the Jira integration but empower Product Owners to be managing the details. The Product Manager will become ineffective if caught up in trying to manage the whole gamut.

What business problems are you solving with the product? What benefits have you realized?

We have a large management group participating in the prioritization of our work. I can bring up Aha in the meeting and show everyone which features are stressing our releases, to inform and guide the hard decisions of postponing features.

Aha! review by Alfred A.
Alfred A.
Validated Reviewer
Verified Current User
Review Source

"Much better work for all your reports."

What do you like best?

Very good working tools. I like the easy way to use them. Helps me to manage all my scheduling. Very good and deep work on reports. Very good work on creating a project.

What do you dislike?

Good work. Good that I have the ability to work easier. The very good product which helps you to work every day. I don't have any bad issue with it. Very good help from support service.

Recommendations to others considering the product

Powerful software. It is will be good for everyone. At your work, you will have a really good strategy. That system will care about all organization at your working place. Very helpful support service. You will like it.

What business problems are you solving with the product? What benefits have you realized?

Very good and more concentrate work on our project. We are excited about the product. Good job to manage data and all process. We like to work with good ability of wonderful tool.

Aha! review by Clifton H.
Clifton H.
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"Reports on project details"

What do you like best?

I like to have and to work that tools.I can easily to control time and scheduling. Also, reports on project details filed in Aha!. We are more concentrated on more important things.

What do you dislike?

Really I don't know what to write here.I like to be with this product every day. Until this moment I don't have something really bad. If I have some issues I will contact support service. They work all the time.

Recommendations to others considering the product

Now I can say that Software is an amazing and clear strategy. Will give you an ability to organize everything that you need. I like that support team is helping all the time.I recommend it.

What business problems are you solving with the product? What benefits have you realized?

Great absorbing of the product control data and process. Completely full feature without becoming excess with other additional tools. Helps to us to views of the roadmap.

Aha! review by Chloe K.
Chloe K.
Validated Reviewer
Review Source

"Aha! Is Magic for Product Management"

What do you like best?

This is an amazing one stop shop for Product management. Aha! has so many capabilities. It's an EXTREMELY effective method in marrying our engineering team's work and the view they want to see with our business team. The integration with VSTS online makes our lives SO much easier.

What do you dislike?

The only thing I dislike is parts of the interface. They need to make the UI a bit more intuitive.

Recommendations to others considering the product

Make sure you try out their startup program if you meet the necessary requirements. You will save a bundle for the first year.

What business problems are you solving with the product? What benefits have you realized?

We are outlining our release schedule for our two different product offerings and are distilling that high-level business view to features and user stories. Aha! Makes it easy for us. We are also putting in high-level information around competitors and ideas for future releases.

Aha! review by Wei-Jing Z.
Wei-Jing Z.
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Verified Current User
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"Aha a must-have tool for product creation"

What do you like best?

The many templates for strategic planning and product roadmap implementations, forcing us to think business-critical issues, making even the average user as if we had an extra year of business school training on these issues.

What do you dislike?

Not having even more templates (which I assume they will add steadily in time, in all areas of the software)

Recommendations to others considering the product

Definitely treasure the generous 1-month trial and have the whole team try it out.

What business problems are you solving with the product? What benefits have you realized?

Mainly business planning and product design: using Aha helps everyone communicate vision and planning clearly, especially to outside parties who may not speak the same business/design/technical jargons that we do.

Aha! review by Ajay S.
Ajay S.
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Verified Current User
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"Aha a must to have tool for Product Managers."

What do you like best?

Aha! is one of the best tools for Product Manager to manage end to end the requirements aligned with product strategy and business goals. It also provides seamless integration with various project management & collaboration tools like Salesforce, Jira, Slack & others.

What do you dislike?

Nothing specific which I can mention but I would suggest for an enhancement to have some option track activity on milestone/release with dependency.

Recommendations to others considering the product

I highly recommend using Aha! for Product Management as they have all the required feature and also filling the gaps as the industry & technology is advancing.

What business problems are you solving with the product? What benefits have you realized?

We are using Aha! for our product requirements and Product Roadmap with Release tracking. And also as a collaboration tool for our Sales Leader/Customer/Product Management to gather requirements & Feature Ideas and build product roadmap.

Aha! review by Marcin L.
Marcin L.
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"One central point of telling a story about your product"

What do you like best?

Customer service/Support - super efficient

Simply everything what product needs in one central place from vision, goals, personas, initiatives, ideas, features is really useful to have.

Starter roadmap feature is fantastic idea!

Ideation portal

Ability to build additional custom fields

What do you dislike?

There are few bits and pieces when it comes to functionality but you can adapt quickly.

Recommendations to others considering the product

Biggest thing but depends on company needs is that you might be missing some of project management functionalities like capacity planning, forecasting but that depends on what problem you want to solve.

What business problems are you solving with the product? What benefits have you realized?

One central place for multi product management, features dependencies.

It solved problems for key questions what and when by easily build and presenting road maps

Brought bigger transparency and efficiency at work.

Ideation portal made a big difference to better communication, collaboration prioritization

Aha! review by Scott G.
Scott G.
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Verified Current User
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"From Strategy to Project Management and Feature Implementation, Aha is the way to go. "

What do you like best?

Aha allows product managers to stay on top of initiatives in an organized, sensible fashion. It aligns an entire organization through conscious goal setting while managing time appropriately. The Jira integration is very beneficial to us, as our tech team primarily works there.

What do you dislike?

I have not yet figured out how to assign users to release phases.

What business problems are you solving with the product? What benefits have you realized?

We are improving internal communication and being mindful about why we are improving product features, and to whom iterations are most benefiting. It is also a wonderful project management software.

Aha! review by Richard P.
Richard P.
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"One of the most fully featured roadmapping tools on the market"

What do you like best?

Aha! is a very fully featured roadmapping tool with tons of functionality. We liked the Salesforce integration the most, which allows our salespeople to enter Aha! feature requests via Salesforce opportunities. This enabled us to rank feature requests by associated revenue so we could track business relevance.

Another outstanding aspect of Aha! is its customer support. All of its customer success folks are former product managers and they provide excellent support. They are quick to respond and they are very informed.

What do you dislike?

We had two main issues with our Aha! implementation:

1) We sorted our feature requests on a milestone granularity. Our prioritization process required us to stack rank milestones so we could move them around as needed. Aha! has no ability to track the stack rank so we wound up doing it in Excel, which defeats the purpose of using Aha! to track prioritization in the first place.

2. Therefore, our primary use of using Aha! was tracking feature requests via Salesforce. The main drawback here was that while Aha! enabled us to sort feature requests by associated revenue, we needed more business context. In other words, we wanted to know whether a customer requesting a feature considered it a "must-have" or a "nice-to-have". Aha! therefore needed more fields for the mapping between a customer and a feature request.

Recommendations to others considering the product

If you're planning to integrate with Jira, make sure you figure out the mapping between Jira objects and Aha! objects before moving forward. Had we known before purchase that Jira integration wouldn't have been possible, this may have affected our decision.

What business problems are you solving with the product? What benefits have you realized?

The biggest problem we are solving is to track feature requests and rank them by associated revenue. We therefore have much greater visibility into which requests should be prioritized over others.

Aha! review by Paul S.
Paul S.
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Verified Current User
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"AHA! Roadmaping made simple"

What do you like best?

The ability to quickly create roadmaps, epics in the roadmaps with links to relevant Jira tickets and ability to publish links for direct reporting on roadmap changes.

What do you dislike?

I'd like the ability to create a report on multiple roadmaps across different programmes of work rather than a single roadmap/project at a time.

Recommendations to others considering the product

Explore all its feature sets not just the Feature boards!

What business problems are you solving with the product? What benefits have you realized?

An efficient and coherent tool for managing multiple roadmaps that is shareable with multiple stakeholders providing visibility and u to date reporting.

Aha! review by Cathy S.
Cathy S.
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Verified Current User
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"Brought our roadmaps into the 21st century! "

What do you like best?

Aha! brought our organization's product management function into the 21st century. We have used it for 12 months and I barely remember the days of PowerPoints and spreadsheets and legal pad scribbles. Now we are on a SaaS solution that integrates with the company's SSO. I love the accessibility and usability of Aha!

The support team is top-notch, highly responsive to my questions. Aha's crowd sourced "big ideas" site shows their own product in action, and enhancements are regularly delivered to the solution.

What do you dislike?

Reports is highly customizable and can really Tell The Story of your releases, but it requires a working knowledge of pivot table formatting and has not been highly adopted across the team. Also, the report templates provided are heavily focused on tying back to strategy. For products where work is happening but strategy is not fully defined, those templates are not very worthwhile.

What business problems are you solving with the product? What benefits have you realized?

Organizational transparency to product intake and product roadmaps, a common language for feature development status, and a one-stop-shop for keeping track of the million details that go into release planning.

Aha! review by Administrator in Computer Software
Administrator in Computer Software
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Verified Current User
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"Powerful Product Management Tool"

What do you like best?

Aha does a lot. I think its integration with Jira is probably one of the strongest things and makes product management a lot easier by not having to worry about duplicate entry of user stories or initiatives.

What do you dislike?

Aha has a bit of a learning curve. I had downloaded the free trial but didn't really understand what all it could do until I used it at a company who had already implemented it. It was definitely overwhelming at first!

Recommendations to others considering the product

Give it time. It certainly takes a bit to get everything set up with integrations and workflows so that you can use it exactly how you want to. It's kind of like Jira in that it can do so much that the only downside to that is the time investment required to configure it.

What business problems are you solving with the product? What benefits have you realized?

We use Aha for product roadmapping, idea submission, idea tracking, and user story creation. It really helps us from start to finish when deciding what the product and engineering team is going to build.

Aha! review by User in Computer Software
User in Computer Software
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Verified Current User
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"Organize and Prioritize Upcoming Releases"

What do you like best?

I like the visual layout, being able to see what my upcoming releases look like and prioritize things by dragging them around.

What do you dislike?

There are a lot of little usability issues, for example, you cannot multi-select and perform bulk actions on features within a release. Doesn't seem like a big deal, but when you have to manually alter each feature in a release with a ton of featrue cards it's a drag. There are many other small nuisances like that I come across daily, but that's the one that's on the top of my mind.

Recommendations to others considering the product

It's the best Product Management software out there, but the space still hasn't found it's Salesforce. Aha could be to PM what salesforce is to CRM, but it's a long way off, currently.

What business problems are you solving with the product? What benefits have you realized?

Organizing, prioritizing, and keeping track of releases in progress and then reporting on finished releases.

Aha! review by User
User
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Verified Current User
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"Just Barely Scratched the Surface"

What do you like best?

The Aha! task requirements are a godsend, because they mimic the way I make lists: they allow for cross-offs/check completed. The tagging feature is great, as well.

What do you dislike?

I feel like I've barely scratched surface at what Aha! can do and the way Aha! labels its tabs are a bit confusing. I do wish that was more intuitive; I'm having to bookmark specific pages because I can't remember how to get from place to place. I also don't like that there are different tiers of access, so that I have to sign in and out to be able to assign team members tasks, etc. There have been a few miscommunications and tasks or follow-ups that have fallen through, simply because it's difficult to keep track of tasks that aren't directly tagged to you.

Recommendations to others considering the product

Use it. It won't hurt. It's useful and although a bit clunky, it's not completely difficult to grasp. Give yourself between 2 to 4 weeks to get used to the product and get some training to get the most out of Aha! There are places you can make and collect notes, there are different filters to explore, etc.

What business problems are you solving with the product? What benefits have you realized?

Task management and project management. The benefits are that everyone in the company - not just on my team, but everyone in the company - can track the progress of a task. The tagging feature, which I mentioned above, is neat, even though it only allows me to tag the people who are part of the content channel, as opposed to the separate development channel. The search function is comprehensive, though, so that's helpful.

Aha! review by Industry Analyst / Tech Writer in Computer Software
Industry Analyst / Tech Writer in Computer Software
Validated Reviewer
Review Source

"The perfect product roadmap"

What do you like best?

Aha! is a single project management tool that adds higher benefit when managing multiple projects in an environment that may be stretched for resources at any given time. The best part, this is system of managing a project portfolio .

- It can keep the track of master features that can be linked to multiple features which can be further linked to multiple requirements.

-This can also be linked to JIRA . The features in AHA can be an Epic in JIRA and the requirements are the subtasks that automatically gets created in JIRA

What do you dislike?

-Images don't always align well with our corporate ppt.

-Need to be more accessible on mobile devices.

-Data backups are only available at the Enterprise Plus license tier.

What business problems are you solving with the product? What benefits have you realized?

The project we are currently working on uses AHA to gather all the features and the requirements, It is also a useful tool to manage our product releases.

Aha! review by Greg K.
Greg K.
Validated Reviewer
Verified Current User
Review Source

"Great tool, lots of integrations with other products, very intuitive and very fast personal support"

What do you like best?

I like how this tool is a great PM tool for visualizing the roadmap, understanding all the pieces that go into achieving the roadmap goals, how ideas/features/releases/initiatives/goals are all tied together. The Aha! Score is extremely valuable and helps teams plan upcoming releases easily. No more meetings with opinions driving the results!

What do you dislike?

There's not a native mobile experience yet. It doesn't need full functionality but many features of Aha! should be available on mobile including reports, ideas, features and releases.

I also don't like that To Dos are not a part of a template. This would reduce a PM's workload and help companies use Aha! to standardize their processes immensely.

The Aha! score needs to be tied into the 2x2 matrix for Initiatives and Goals along with the user being able to customize how the scores are reflected in the matrix.

Recommendations to others considering the product

This tool is only as good as the user using it and they training to understand the Aha! methodology. It's a strong one that I support and see how it can work for many different organizations. It's very important to get this tool for non Product stakeholders to use as it's meant to create a cohesive cross functional operation between Product and everyone else.

What business problems are you solving with the product? What benefits have you realized?

I'm working with my client to integrate Aha! with JIRA, standardize their Product departments processes while using Aha! to remove roadmapping Excel files and reduce/end some cross functional meetings. It appears this will work easily as the PM's have easily bought into Aha! and leadership see the value clear as day.

Aha! review by Administrator
Administrator
Validated Reviewer
Verified Current User
Review Source

"Aha! adds transparency to Product Management decisions"

What do you like best?

Aha is great for showing the decisions made in the Product Management cycle in a way that is easy to understand for those (internal and external) that are not directly involved in Product Management. It also provides tools that allow other stakeholders in the Product Management process (that are not Product Managers) to be involved in the process with very little additional training while adding additional layers of discipline around the Product Management process.

What do you dislike?

Depending on the complexity of your product and your client base it can take some significant effort to get everything set up.

What business problems are you solving with the product? What benefits have you realized?

Making the Product Management process more transparent and facilitating greater participation from clients and other stakeholders in the process while adding discipline around the submissions.

Aha! review by IN Y.
IN Y.
Validated Reviewer
Review Source

"Best for Kanban board and Gantt chart"

What do you like best?

As being a product manager, I need a great product that can help my role easy to manage the product for software release. For a reporting purpose especially to the executive, Aha! tool is great creating Kanban boards and Gantt charts. The product roadmap looks great and easy for anyone to understand it.

What do you dislike?

Although it has many great features, it takes a long time for user to learn and best utilize the tools effectively and efficiently. It would be great if the product can meet any beginner level to kickoff using the product.

What business problems are you solving with the product? What benefits have you realized?

Roadmap

It helps to make the roadmap great with Kanban boards and Gantt charts.

Aha! review by User
User
Validated Reviewer
Verified Current User
Review Source

"Good but not great. "

What do you like best?

It’s nice to have a tool focused on PMs. The majority of my career I’ve managed requirements in an excel sheet. I like how easy and flexible it is to create and manage requirements as welll as collect ideas from customers.

What do you dislike?

It’s very difficult (at least with how we have it implemented) to manage epics across multiple quarters. We need to place the epic in the delivery column for the quarter it will GA but then you lose the view of the ongoing work in the current quarter. Would be nice to let these features span across.

What business problems are you solving with the product? What benefits have you realized?

Typical product management challenges. Managing requirements and feature requests. It’s helped us to have a central location for planning and prioritizing.

Aha! review by User
User
Validated Reviewer
Verified Current User
Review Source

"Great tool for product marketers and managers alike "

What do you like best?

Aha! is great in that it provides Gantt charts and Kanban boards for all of our product releases. With the ability to filter by project team, release, or feature/function, there multiple ways to stay on top of to-dos.

What do you dislike?

There's really not much to dislike with Aha! It's intuitive and straightforward, and let's you filter by the views/dashboards that work best for you. In some areas, I'd like to see reporting done differently, but that's minor.

Recommendations to others considering the product

Definitely worth evaluating if you're a product marketer or product manager.

What business problems are you solving with the product? What benefits have you realized?

Currently using Aha! to manage product releases on a quarterly basis. The benefits are better project management and alignment across teams. Everyone is able to see what's being worked on, and the email reminders help keep everyone on-task.

Aha! review by User in Marketing and Advertising
User in Marketing and Advertising
Validated Reviewer
Verified Current User
Review Source

"good system for managing a lot of people"

What do you like best?

It is easy to see what still needs to be done and I can prioritize. I can also see what my team members still need to do which makes it easier to jump in and help out.

What do you dislike?

There are a lot of features because I think originally it was made for developers. We want to use it because it is a good tool, but maybe offer an option that is more simplified or be able to hide the tabs you don't want to see.

Recommendations to others considering the product

Understand that it was originally made for developers and so is a little difficult to get to use if you are not tech-savvy.

What business problems are you solving with the product? What benefits have you realized?

Benefits are that I can easily prioritize my work and see exactly what I still need to do.

Aha! review by Internal Consultant in Computer Software
Internal Consultant in Computer Software
Validated Reviewer
Verified Current User
Review Source

"Scratching the Surface"

What do you like best?

Aha has the power and flexibility we need to run a sophisticated product management practice and package up visibility to that practice for internal and external stakeholders.

What do you dislike?

Because it's so powerful and flexible there's a lot to learn and not every screen is simple or easy to use. There's certainly a learning curve to make the most of Aha!.

What business problems are you solving with the product? What benefits have you realized?

We need to manage a roadmap of product enhancements and initiatives, track each initiative through its lifecycle and provide visibility to internal and external stakeholders regarding the progress of each one. So far we've made some progress recording our product initiatives in the system, but we've not yet transitioned to managing our daily work there yet. Once we do, we'll work to create notebooks from those screens and begin using it as a communication mechanism.

Aha! review by User in Marketing and Advertising
User in Marketing and Advertising
Validated Reviewer
Verified Current User
Review Source

"Aha! generally usable, but lacks a streamlined interface"

What do you like best?

Aha! is extremely functional. It works. It gets the job done. And it is really useful for Product Management teams to help streamline initiatives, features, and ideas. The 2x2 grid is helpful for aligning on tshirt sizes and prioritization needs. Overall, it's efficient.

What do you dislike?

Aha!'s interface can be tedious to navigate and is often disappointing, especially when developers and PM's are working in it- we're used to things working more seamlessly. While the interface itself is tired and nothing exciting, again, it's fully functional for a PM team's needs.

Recommendations to others considering the product

Great tool for navigating the muddy waters of product management. It allows you to share an idea portal with our entire company as well, offering transparency company-wide.

What business problems are you solving with the product? What benefits have you realized?

We use it to prioritize and categorize Product initiatives and features to later be deployed to engineering.

Aha! review by Sarah M.
Sarah M.
Validated Reviewer
Verified Current User
Review Source

"A good tool for building your product roadmap"

What do you like best?

I like the roadmap view you can share with others - it's nice that you are able to select which product features to include in this view and which to leave out.

I also like the auto-push feature to JIRA, this comes in handy and engineering can choose to just look at the JIRA for the spec instead of two different places.

What do you dislike?

I find it confusing the way it's organized, with different sections and sub-sections. There is a steep learning curve but with frequent use it becomes easier to navigate.

I also don't like how you cannot link a product feature to multiple initiatives, I believe it currently just allows you to assign it to a single initiative.

I would love if Aha! included an integration with Balsamiq, as this is the tool we are currently using for creating wireframes.

Recommendations to others considering the product

- Steep learning curve, but great as a visual roadmap tool

- Very easy to move features between different releases (drag and drop)

- JIRA auto-push is a very helpful feature

- Does not have an integration with Balsamiq

- Cannot link features to multiple initiatives

What business problems are you solving with the product? What benefits have you realized?

Trying to improve the way we organize and plan our product roadmap. We were previously using Confluence for this, but it was a very manual process and there was no easy clean way to view the entire roadmap in one view. This is a lot easier with Aha! where you can see the roadmap, divided by each product and the features within each product.

Aha! review by Benjamin M B.
Benjamin M B.
Validated Reviewer
Verified Current User
Review Source

"With CA Agile integration, Release and Feature Management truly single platform"

What do you like best?

I love the integration to CA Agile so every story i write ransitions seemlessly

What do you dislike?

I wish the parking lot interface was cleaner for how it showed the list of full items. You have to scroll down to find everything, with lots of wasted real estate.

What business problems are you solving with the product? What benefits have you realized?

We use this to be the basis of the agile process with which we attempt to solve via the means of software development. It has centralized our product and release planning and sped our delivery of key concepts to development and user teams.

Aha! review by Executive Sponsor in Marketing and Advertising
Executive Sponsor in Marketing and Advertising
Validated Reviewer
Review Source

"Terrible Customer Support and Integration model"

What do you like best?

We like how the tool visualizes releases and features. When it worked it significantly improved cross-team communication and feature prioritization.

What do you dislike?

Aha's customer support is terrible I'm afraid. Every e-mail is with a different person, they are slow to respond, often do not have details shared previously with other people, and are unwilling to get on the phone long enough to actually solve a problem.

The integration between Aha! and JIRA is particularly terrible. It worked for us for a while but then we were encouraged to move to their newest version of the integration and it has since been non-functional for the past 3 months. No one at Aha! has been able to help resolve it and it appears that even if it worked, a key feature (displaying story points in Aha!) has been removed from the integration.

Recommendations to others considering the product

Do not integrate it with JIRA unless you absolutely have to and be prepared for customer support to be slow and uninterested in really helping you.

What business problems are you solving with the product? What benefits have you realized?

When it worked, our product owner was able to lay out several releases of features for our business sponsors to see in a format friendly to non-technical people.

Aha! review by Spencer K.
Spencer K.
Validated Reviewer
Verified Current User
Review Source

"Love Aha - has helped us bring the eng-buisness team gap"

What do you like best?

Fully features, high level management. We use this for company strat, all the way down to feature planning.

My favorite feature is the ideas portal, where users submit bugs or feature requests. It gives them great visibility into my work as a PM, and allows me a clear line of communication as to where we stand on a new feature

What do you dislike?

Not much - honestly it is a great product. There is a learning cure like Jira because they are both feature rich products, but overall I love Aha.

Recommendations to others considering the product

Try it you will probably like it

What business problems are you solving with the product? What benefits have you realized?

Biz - Eng communication. High level planning. Sprint Planning.

Ties together your high level goals to your initiatives, which flows down into your sprints and then into your features. Love how everything is connected through the software.

Aha! review by Rebecca S.
Rebecca S.
Validated Reviewer
Verified Current User
Review Source

"Software for the Savvy Product Marketer"

What do you like best?

I really like the way Aha simplifies and consolidates our strategic planning process for product management and product marketing. I can track and share information on dozens of competitors and have great visibility into our roadmap without getting buried in the details.

What do you dislike?

I'd like a little more flexibility to customize the competitor research section, but overall the app is great.

What business problems are you solving with the product? What benefits have you realized?

Our Product team wanted to improve communication within our group and across the company. Aha allows us to get a consolidated view of product strategy across the company and dive deep into specific details when needed.

Aha! review by User in Non-Profit Organization Management
User in Non-Profit Organization Management
Validated Reviewer
Verified Current User
Review Source

"Aha! is great for engineers/product managers/analysts and good/okay for other teams as well."

What do you like best?

As a customer service agent, Aha! has been vital in submitting customer insights and suggestions for product improvements to the proper channels. We also use Aha! for any internal or external dev requests, ranging from account issues to site problems. What's best about Aha! is its versatility and the fact we can use it for many different operations all on the same platform. Notifications on updates happen in real time and I can unsubscribe from any updates that are no longer relevant to me or my team.

What do you dislike?

I have not found Aha! to be the most user-friendly platform as a non-engineer. The layout does not always feel intuitive.

Recommendations to others considering the product

If you run your business primarily online and want a single platform for a variety of uses, Aha! is probably the way to go. I personally do not use it as in-depth as our engineering teams, but this is my opinion thus far.

What business problems are you solving with the product? What benefits have you realized?

We are constantly working to improve customers satisfaction while maintaining customer acquisition, retention, cost savings and ARPU. Being able to prioritize ideas and plans based on these four areas is immensely helpful cross-teams.

Aha! review by Michael M.
Michael M.
Validated Reviewer
Verified Current User
Review Source

"Aha is hands down the best Product Management tool out there"

What do you like best?

The comprehensiveness of its feature set. You can use Aha to document product strategy and business goals, feature and initiative roadmaps, capture and assess ideas, and produce reports and presentations. The integration with JIRA is superb. You can send your features to JIRA, they go through the development workflow, and when they are shipped they update in Aha.

Aha is clearly a product designed and built from a complete understanding of what product managers want to do and should be doing, and it helps propel a product manager towards the latter. It actually makes you better at your job.

What do you dislike?

The ability of the admin (me) to specify the views that reviewers and viewers have access to is good but could be better.

Recommendations to others considering the product

Take the time to set it up properly and understand it. You will be well rewarded.

The holy grail of any product design is effortless onboarding, almost sleepwalking through core loops of the product, and reaching a useful and active state without any discernible effort. This is hard to achieve, and impossible with something as complex as Aha. So be alert, be mindful, dedicate 4 uninterrupted hours to learning and setting up Aha. It will be worth it, trust me.

What business problems are you solving with the product? What benefits have you realized?

Aha is all of our Product Management processes, tools and documentation in a box. It seems robust and comprehensive enough, without being inflexible, so we can use it to run our desired processes, rather than shoe-horning our processes into the tool. Maybe we are just lucky that our structure maps to Aha's structure, but I doubt it. This seems like a really well thought out piece of software.

Aha! review by Administrator in Internet
Administrator in Internet
Validated Reviewer
Review Source

"Only useful if you have highest permission level"

What do you like best?

Aha is customizable, but that is also its greatest weakness. If you have simple and regular workflows that can be easily broken down into structured deliverables, then this product might work for you.

What do you dislike?

We moved to this product from Trello, and it has been a difficult transition. Only one or two individuals in our company have the highest permission levels which are necessary to manage our team's unique workflows, which include projects with a series of steps that need to be transitioned to "Done" upon their completion. As such, I can only actually transition roughly 80% of steps within each project to "Done", then I need to ask an individual to transition the other steps for me (which is ridiculously annoying and time-consuming). Additionally, we now use the system to manage quite of bit of communication between the various teams in our company, but it is difficult to tag other users within the system when commenting, and some messaging requires logging into a separate portal. Altogether the system is trying to do way too much, and ends up being unable to do anything well. The team at Aha needs to seriously refocus its efforts on doing one thing well, like Trello does with its card-based project management system.

Recommendations to others considering the product

I mean, if you like to make more work for yourself, then by all means go right ahead. If you want to reduce the amount of work you have to do on a daily basis, try a different product.

What business problems are you solving with the product? What benefits have you realized?

I haven't really realized any benefits. What work used to take an hour by using a combination of google docs and Trello now takes a minimum of two hours in this system.

Aha! review by Nathaniel C.
Nathaniel C.
Validated Reviewer
Verified Current User
Review Source

"Aha! is hands-down the most versatile roadmap and idea management platform I've used"

What do you like best?

Customization

Aha lets you customize everything in their application, from changing in-app terminology to adding a slew of custom fields. It's versatility has been the best thing about it. I'm literally able to create any view I need to create.

Views

Aha recognizes that a product manager's primary duty is communication. I love that I'm able to create an unlimited number of views that I can custom tailor to my audience. It has significantly reduced the number of questions I get. I can't understate this enough. Any tool that gives you time is worth your investment. Aha gives me time. It helps me do more with less.

Integration

Aha's JIRA integration is elegant and effortless. It syncs both ways, supports custom fields, everything I could want.

Notebooks

I love that I'm able to embed notebooks. That allows us to iframe our roadmaps and other info into our intranet. This is really huge for us.

What do you dislike?

Notebooks

Some of the reports you can generate are really cool, but there's this weird title page that appears on every one. You can't disable it, and that can be kind of annoying. The nav (backward/forward) is also really subtle (at the bottom of the screen). It still throws me off, and I'm used to it. The combination of a subtle nav and big white title page that might make people think the report failed to load.

Project Planning

The milestones and dates are great, but they end up being inaccurate because they don't seem to skip weekends. It throws everything off. I'd love to be able to sync this with Smartsheet, or even replace Smartsheet, but I'm not able to at this time.

Adding Columns

As I mentioned earlier, you can create any view you like. Aha used to have a really simple way of adding columns. They recently enhanced it to support more complex views, but the new column sorter is bulky and tedious. It's not the end of the world, but it has made modifying grids much more difficult.

Recommendations to others considering the product

Go to every page and look around. There's a lot you can do. If you don't use everything, that's okay. We don't use every feature, and we're still really happy with the product.

What business problems are you solving with the product? What benefits have you realized?

At first, we purchased Aha as a means of organizing all of our feature requests we were getting. It exceeded our expectations in that category. As we became more and more comfortable with the product, we've used it for other things. We recently began working on a massive project with hundreds of moving parts (literally). I needed a way to track them individually, and generate views that I could easily share across all internal teams. I was so successful in doing this, that Aha has become the go-to tool for all pre-dev planning. We do all of our planning and estimating in Aha, and when work is ready to start we push it to Jira.

Aha! review by User in Internet
User in Internet
Validated Reviewer
Verified Current User
Review Source

"Product Roadmap Marketing"

What do you like best?

It his been great for outlining how and where we should be focusing from a product perspective. The Competitive Section tools has been very helpful as we track several key competitors in the space

What do you dislike?

I would like to be able to customize the design of the reports within the notebooks

Recommendations to others considering the product

Use the trial and make sure it fits your needs. The solution does not work well for all departments within our company as we had originally hoped, however it is a good fit for marketing and upper management.

The strategy section has been very helpful in keeping the team aware of different competitors in the space along with any changes in focus to our go to market strategy.

What business problems are you solving with the product? What benefits have you realized?

We are clearly road mpaping key product initiatives to communicate to new and existing clients.

Aha! review by Eric S.
Eric S.
Validated Reviewer
Verified Current User
Review Source

"Aha! allows us to plan, track and communicate our corporate strategy through our product roadmap."

What do you like best?

Aha! allows us to easily track features and releases against our top-level corporate objectives. Additionally, we can easily communicate our plans for both internal and external audiences with both objective-based and timeline-based perspectives. The integration with Jira means there's less manual work for me to do to keep things updated and communicate the plan.

What do you dislike?

The per-seat cost is pretty high, so we don't have as many people using Aha! as I would like. The read-only role is nice, but most people end up just going to Jira instead.

Recommendations to others considering the product

If you manage multiple product or product lines that are technical in nature (hosted software, etc) and you follow agile development and planning principles you should definitely consider Aha!.

What business problems are you solving with the product? What benefits have you realized?

Internal and external communication of our roadmap is very flexible. Many times I've been asked "We need to present our X month product roadmap for ABC to customer XYZ with details on features 1, 2 and 3." This could have taken days previously, but with the content already in Aha! and the flexible reporting options I can now do it in less than an hour.

I get to focus in Aha! planning releases, writing user stories and expanding on requirements without having to get into the weeds of scheduling and assignment. All of that stuff flows seamlessly to Jira for our agile development planning and then updates come right back to Aha!.

Aha! review by User in Marketing and Advertising
User in Marketing and Advertising
Validated Reviewer
Verified Current User
Review Source

"Visual Project Collaboration to Reflect Planning and Scoping"

What do you like best?

I'm a big fan of the easy drag-and-drop functionality, enabling me to move cards around easily and seamlessly.

What do you dislike?

I wish I could get an overview of some of the advanced functionality and customization without needing an admin account.

Recommendations to others considering the product

Integrate an entire project or client's worth of work to maximize potential and see its capabilities. I would also suggest checking out their roadmap flow and reporting.

What business problems are you solving with the product? What benefits have you realized?

Aha! helps us plan for new projects, scope them out, and send to JIRA once we're ready to prioritize them in the next sprint.

Aha! review by User in Internet
User in Internet
Validated Reviewer
Verified Current User
Review Source

"Haven't found something better"

What do you like best?

It is highly customizable so you can remove things that don't make sense, set up links and special fields.

What do you dislike?

Looks really ugly, unintuitive (reminds me of visual basic!). Unclear what are hit targets - I've clicked on what I swear are the same things and nothing happens sometimes and other times a screen slides out. I have ended up on screens I did not expect to end up on, even after making that mistake multiple times previously. I tried the Jira link on an existing issue and it kept overwriting my changes (switching out epics).

Recommendations to others considering the product

Worth a try when there are a lot of business owners that like to know what's happening.

What business problems are you solving with the product? What benefits have you realized?

We're hoping this allows business owners from outside the product/dev teams to get a sense of all the things we're working on. I feel like this could be accomplished using other tools as well though. Our team is currently on a trial but will be going to paid.

Aha! review by Dylan S.
Dylan S.
Validated Reviewer
Verified Current User
Review Source

"Easy to See What's Coming Next"

What do you like best?

The up-voting system makes it very easy to tell what topics are trending and what's most important to the company.

What do you dislike?

Sometimes the numerous categories can become confusing, but it may just be a reflection of the company-specific designations we have internally.

What business problems are you solving with the product? What benefits have you realized?

A great way to keep track of feature requests, helps a lot with organization.

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Aha!
4.1
(87 reviews)

Aha! has the tool to help both product and marketing teams.