The best thing I like about iOS is its SIMPLICITY!
Now, talking about simplicity, let's point out the most intuitive thing contributing to simplicity i.e. the User Interface. The best thing about UI, it is so simple. Apps are on the home screen. You can access Control Center and notifications directly from your screen. You just download apps you need, it pops up in the home screen and then you are ready to use it. There is no learning curve, anyone can use it right out of the box.
Now, talking of Apple App Store, I am sure you are aware of the magnitude of it, the massive amount of apps it provides from different criteria. And, how beautifully the apps are designed! The apps are so compatible with all type of screen sizes, it feels as if the app is made for the device.
Privacy: You shouldn't be worried about this at least! You know Apple is so tight on protecting privacy, it has even turned down cops but they will never leak any customer data to the outside world including Law. Your data is SAFE with Apple!
Oh, Is your phone slow on updates? Switch to an Apple device and you will forget worrying about an update. Updates come together on all iOS devices at the same time. The process is so seamless, it puts other Operating Systems to shame.
>The thing that is the strength of the entire iOS Operating System i.e. Simplicity turns out to be a disadvantage for some people. The fact that it is so simple often turns to be a hindrance for the power users who want more from their device like UI customisation, adding software features etc.
>iOS is not open source and thus you can only enjoy iOS with Apple products only which tend to be on the costlier side. You if you want to enjoy iOS, you got to pay the premium for the added benefits it offers!
>Previously, other OS in the competition had compelling features like multitasking, file managers and all. But, with the advent of iOS 11 multitasking as with split screen has been introduced. New Files app has also been provided.
I will suggest all the users of other Operating Systems, make the switch to iOS and I promise you won't look back again. It will meet all your needs, you will get timely updates, you don't have to worry about any privacy issues, no virus attacks, doesn't slow down with time. It just works!!! Use it to believe it!
Apple iOS is built for Business. People in work and business don't have time for all those high end stuffs like customisation and all. All they want is a phone that just works, without any stutter or lag, performance is snappy so that they can get things at the time and from the business and personal perspective alike, get the apps that they need for their work and the iOS AppStore has all kinds of apps one can imagine for!