What do you like best?
Bettercloud makes the gmail interface much easier to use, allowing for easy edits to things like signatures, away messages, font and text, etc.
What do you dislike?
Bettercloud can sometimes be confusing to use and edit. The templates do not always correspond with how they are show in the preview, and the software is not always in sync with GMail suite.
Recommendations to others considering the product
If you are looking for more versatile or advanced tools for your email format, Bettercloud is the way to go.
What business problems are you solving with the product? What benefits have you realized?
As an administrator, it's easily to change user's signatures, in the event of a holiday, extended leave of absence or new partnership. Rather than just using gmails basic tools for email, our signatures are formidable, with a model feel, with improves our visibility with out clients. On top of all that, Bettercloud secures our information without the fear of losing information.