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(2 reviews)

BloomReach uses Big Data to capture online demand across channels with relevant user experiences

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BloomReach review by User in Apparel & Fashion
User in Apparel & Fashion
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"Straightforward, but limited UI"

What do you like best?

We use Bloomreach for site search and its pretty straightforward and simple to use. The interface is intuitive. Their support team is responsive and knowledgeable. When its working properly, our setting take less than 30 minutes to reflect to our customers.

What do you dislike?

The interface is somewhat limited in terms of functionality. We have also found that search term synonyms, redirects, etc that we set up will sometimes just not work. The interface shows they are set up correctly, but they are clearly not working on the front end of our site. About every other month, I have to contact their support team about something we set up that isn't working and they take care of it from their end. We also question how well some of their more advanced features work. They said their bots crawl the web each night to find cultural relevance to trending search terms, but I have yet to see evidence of this.

What business problems are you solving with the product? What benefits have you realized?

We were using the stock site search tool with our CMS prior to bringing in Bloomreach and its definitely way easier and has more capabilities than that. We have much better analytics and reporting and its been a relief to have an account manager helping us with site search, vs. random team members managing in house.

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BloomReach review by Internal Consultant in Retail
Internal Consultant in Retail
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"Fair Analytics Application"

What do you like best?

Identifying most searched terms to understand potential business opportunities.

What do you dislike?

It's hard to do a deep dive into the data. Most options present total site demand generation rather than drilling down to specific category generation.

What business problems are you solving with the product? What benefits have you realized?

Understanding what our customer is searching

What Digital Experience Platforms (DXP) solution do you use?

Thanks for letting us know!

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