BlueHornet

3.3
(27)

BlueHornet’s email-marketing platform is now part of Mapp Digital. Visit Mapp Digital’s page to view its all-in-one, comprehensive suite of software including a DMP, cross-channel marketing automation tools, and CDP.

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BlueHornet Features

Email Marketing

Email and Mobile Preview

Make sure subscribers see email as intended. View emulated inboxes of major email providers and mobile devices (e.g., iOS, Android) to resolve rendering issues.

74%
(Based on 21 reviews)

Manage Email Lists

List management tools include importing and maintaining subscriber data. Manage list segmentation, profile attribute management, and delivery status. Subscribers self-manage preferences.

81%
(Based on 21 reviews)

High-Volume Sending

Ability to send thousands of unique, personalized emails per second.

85%
(Based on 21 reviews)

Building and Personalizing Emails

76%
(Based on 23 reviews)

Sending Outbound Emails

84%
(Based on 23 reviews)

Manage Email Deliverability

80%
(Based on 20 reviews)

Automated Email Responses

74%
(Based on 14 reviews)

Reporting & Analytics

A/B Testing

Run A/B tests on subject lines, areas of content (both images and text), from names, or send dates.

78%
(Based on 18 reviews)

Basic Reporting

74%
(Based on 21 reviews)

Platform

User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

82%
(Based on 6 reviews)

Internationalization

Not enough data available

Performance and Reliability

85%
(Based on 6 reviews)

Integration

Data Import & Export Tools

70%
(Based on 6 reviews)

Integration APIs

75%
(Based on 6 reviews)

Breadth of Partner Applications

Not enough data available