BrandAnalyzer delivers instant brand-tailored insight to give marketing, PR and/or advertising companies a quick insight into a brand's geographic and psychological segmentation. Through this BrandAnalyzer helps any company or advisor optimize a brand's communication avenues - for almost any brand of interest.
It was very simple to get our brand analyzed by BrandAnalyzer. The return time on their analysis was also great.
What do you dislike?
Unfortunately, despite their "detailed" analysis, we found the brand analyzer of limited help. As an indie game company, we are just beginning to build our brand and expected to receive feedback on ways to expand our brand recognition, etc. We received limited feedback, primarily focusing on the strength of our existing brand rather than possible ways to expand.
Recommendations to others considering the product
I would steer clear if you are still trying to develop your brand. I would not spend the money again if we had the choice.
What business problems are you solving with the product? What benefits have you realized?
We did not have much of anything solved from this. We are still working with the company to gather more detailed assessments of future paths, but as of yet we have no help.
* We monitor all BrandAnalyzer reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. Validated reviews require the user to submit a screenshot of the product containing their user ID, in order to verify a user is an actual user of the product.