What do you like best?
I really like how easy it is to get going. Submitting an idea is easy and the customization makes it so the data you get from people submitting ideas exactly what you need.
The idea of Challenges really helps get things going. It makes it so it's not just an endless hole of general ideas, but it allows you to give ideas about different topics you may not have thought of without a specific challenge about it. And it gives a good timeline for those ideas.
What do you dislike?
The mobile app struggles to log me in and stay logged in. I can get past the login screen but it never actually loads anything, just shows the brightidea logo.
Notifications on the site can be a pain because even though I click the globe to view them the little red bubble doesn't go away until I click on it, mark it as read, or delete it from the notifications list. I can see why some people might like it, but having an option to change that would be nice.
Recommendations to others considering the product
As a user having our in-house team show us how to do it and then host events that encourage us to submit ideas outside of solo submission was helpful in getting people on board.
It's not just about getting ideas, it's about feedback. At first, people will say "it's not for me because I don't have ideas." so you should let them know it's not just to submit ideas but to give feedback on what others submit.
What business problems are you solving with the product? What benefits have you realized?
Idea submissions from those not regularly involved in the innovation process.