Ever wondered how a news release becomes news? In just 2 minutes, learn how a story becomes a news release, how to write a strong news release, and what you need to add into it to optimize it for use, and the role Business Wire has in turning your news release into news.
Successful news releases are highly targeted, feature a compelling headline, include photos or videos, social sharing prompts, are distributed broadly and then monitored for impact and adoption.
Business Wire is a trusted commercial press release distribution provider that is recognized in more markets than any other wire service. In an increasingly complex world we place safety and accuracy in the first place which is why Business Wire created the NX distribution network providing simultaneous reach to news organizations reaching more than 89,613 media outlets in 162 countries. Investor relations, public relations, public policy and marketing professionals rely on Business Wire to accurately distribute market-moving news and multimedia, host online newsrooms and IR websites, build content marketing platforms, generate social engagements and provide audience analysis that improves interaction with specified target markets.