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BuzzStream review by justin b.
manager marketing
Enterprise
(10,001+ employees)
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"a positive management and development thanks to buzzstream"

What do you like best?

At present the management and search, creation of links and generate marketing through pages and electronic market is a simple task but requires good tools to obtain a positive development and maintain the best position in the competition. The buzzstream is a CRM software that helps me to build my links in a fast and efficient way that improves my relationship with my vendors and suppliers. It also offers me modern tools that help me manage better communication within my social networks. , the more personalized links allow the search to be more efficient for more specific markets, the platform is fast and the simple deployment integrates very well with social networks and other programs that use, the provider is friendly but its costs are somewhat high and it is a weakness of the program they should manage lower prices of rest the program is excellent.

What do you dislike?

the performance that the program offers me to this day is good, its fast tools and the excellent platform I can do my job with positive results and improvements in the market and increase sales and customer relations, but not everything is perfect the cost is quite high we pay a cost that in my opinion is very high and should improve it is the only thing I do not like about the product

Recommendations to others considering the product

It really is a good product but its cost is high I recommend doing a cost study to determine if the company can cover its value

What business problems are you solving with the product? What benefits have you realized?

better management of networks and be able to manage channels and domains quickly and safely, to establish better relationships and achieve a growth of the company are the greatest benefits that brought us the use of the program and that's why we started its use

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BuzzStream review by adams g.
Advertising Sales Manager
Construction
Enterprise
(5001-10,000 employees)
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Business partner of the vendor or vendor's competitor, not included in G2 Crowd scores.

"dynamic and modern projects thanks to buzzstream"

What do you like best?

The buzzstream is a software with modern tools and a platform that is integrated in the best way allowing me to carry out my projects and execute managements that allow the company to improve in the market in sales, relations with clients and future clients, it is ideal for all company since its interface is simple and allows the use for all types of users regardless of their knowledge, the value is very good since it offers many benefits at low cost and the provider offers an excellent support service at the time of being required.

What do you dislike?

So far everything works excellent, but you should always improve the tools with future updates that allow a faster deployment and reduce the time of use improving the income

Recommendations to others considering the product

to improve the company and generate projects with good management and applicable in the field I recommend the product is very good

What business problems are you solving with the product? What benefits have you realized?

the need to generate efficient and fast projects that improve the market and sales, achieving a better development with significant growth in the market is something that the program offers me and makes me happy

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BuzzStream review by Steven E.
SEO Specialist
Small-Business
(11-50 employees)
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"Saves me so much time and has proven invaluable "

What do you like best?

The best feature, in my opinion, is the Chrome browser add on. While you are doing link building and you find a site that seems to fit your needs, you just click the button. Upon doing that it extracts the website, email, phone, and all social media. You then have the choice to pick a particular email if you want, as well as make notes, enter the contact person's name, etc.

What do you dislike?

With the browser add-on it does have one annoying (to me) feature. While it does scrape the info you need from a website, you have to be on the particular page with the correct person's info on it. For instance, if you scan a homepage you may only get the social media stuff, where if you were on the contact page it will find the email from there. So, while it is saving me some time and doing a better job of keeping track of these people, I wish it would grab the emails from a site a little faster.

Recommendations to others considering the product

Buzzstream is highly capable. Although it is not easily apparent when you are using the software. I would highly recommend watching some instructional videos to see all what it can do. It is very easy to customize to your individual needs.

What business problems are you solving with the product? What benefits have you realized?

Recently, we had started to do an outreach campaign. We are looking for blogs/news sources that deal with a particular profession. We want to make a big of a list as possible. Buzzstream allows me to move quicker through the sites finding contact info as well as make notes that will be important to me and the rest of the team when they work with the list.

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BuzzStream review by User in Photography
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"BuzzStream is a very useful tool"

What do you like best?

You can create and save as many email templates as you want for your email campaign and when you outreaching people, you don't need to copy & paste that text from one message to another.

Also, you can set for autofill [name], [company], [link to/from], etc.

It automatically searches for contact info, emails, phone numbers when you download a link of a website or a file with a bunch of links.

What do you dislike?

What is not very convenient is that the service can only track replies from emails you provided directly (like mary.stuart@bbc.com), so therefore if another person (say, john.galt@bbc.com) from the same company you reached out would reply to your email, Buzzstream still will do all the follow-ups that you scheduled to the original email (mary.stuart@bbc.com).

What business problems are you solving with the product? What benefits have you realized?

I was able to reach out to large groups of people through emails and BuzzStream just saved my time. It would take hours if I were doing it by myself manually.

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BuzzStream review by Jean-Christophe C.
SEO specialist
Mid-Market
(51-200 employees)
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"When it comes to saving time in link building, Buzzstream is the best tool in the market."

What do you like best?

Buzzstream has many functions that can help the day-to-day. It helps to manage the link-building effort. Without it, it is almost impossible to follow if your link building efforts have returned results. The software provides the perfect solution to manage email outreach.

What do you dislike?

I would love if this software could provide a backlink analysis tool that could track automatically if the link were added on the buzzmarked pages. However, it still is not so hard to add follow-ups to check on those pages and manually add the links to your dashboard.

What business problems are you solving with the product? What benefits have you realized?

I save time, and lot of it. I have been able to manage at least ten times the email sent and the follow-up, and it is still easier than before to do link building.

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BuzzStream review by Troy L.
Content Strategist, Freelance Writer, Editor, Author, Blogger
Writing and Editing
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"Decent but not a favorite"

What do you like best?

Buzzstream ia a very powerful tool, and I used it for a while, but it was not my favorite platform. I found I could do some of the same things on my own in an easier way.

What do you dislike?

There were too many notifications, too much "noise" really. It seemed like instead of working with other software I was using Buzz Stream wanted to be my only go to.

Recommendations to others considering the product

This does work well for some companies. We just found it to be too much for us, as it added another step to a process. For us, that step was not necessary.

What business problems are you solving with the product? What benefits have you realized?

It is actually a good product for tracking certain marketing and PR efforts. It did solve those issues. However, when using a project management software as well, Buzzstream felt like an extra step.

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BuzzStream review by Brooke W.
Outreach Coordinator
Internet
Small-Business
(11-50 employees)
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"An Everyday Necessity"

What do you like best?

Overall the best quality about buzzstream is the chrome extension. You can quickly pop that open to record a website in the Buzzstream database, and from there you can quickly send an email with a pre-saved template. This makes outreach ridiculously fast.

What do you dislike?

I don't think Buzzstream accurately records backlinks from websites and who is opening your emails. I have had multiple instances of people responding to my emails even when Buzzstream says they were never opened. I also want a way to sort emails by people who have viewed the email and by people who haven't.

Recommendations to others considering the product

Sign up for the trial first and contact them if you have any questions about implementation. Their customer service is amazing.

What business problems are you solving with the product? What benefits have you realized?

I am able to quickly send email outreach to build backlinks for our company's website. I love the fact that all of my outreach is stored in one place and I continually get reminded to follow up after I send emails.

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BuzzStream review by Marcos Gabriel C.
Vigilante
Enterprise
(10,001+ employees)
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"BuzzStream Review"

What do you like best?

Web based software, don't need to download. I can have one parent project with several other initiatives going and trust that if we ask for a feature to help us do our jobs better, they'll be receptive to it. We train all of our staff members on this product because it plays such an integral role in our outreach process.

What do you dislike?

We have about 17,000 writers in the system, it can be difficult to load sometimes.

I've also had Buzzstream:

Lose contacts

Lose data on my email campaigns

Freeze in the middle of mass outreach and Creates a culture of spam;

Recommendations to others considering the product

Great program, it has some bugs, but for our company, it gives account of what is proposed to it.

What business problems are you solving with the product? What benefits have you realized?

We wanted to promote our content as much as we could to help people find our product, which we believe would be extremely beneficial for them. t has helped me achieve the goals that I was after pretty easily without a ton of effort.

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BuzzStream review by mark N.
Mid-Market
(201-500 employees)
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"Staying Organized is Key to success"

What do you like best?

The best part of of BuzzStream is that its a all in one software .. from getting leads to contacting them and to follow up with them. Usually in this industry These types of software are only good at one thing, But Buzzstream is a good overall Software]

What do you dislike?

I believe looking for leads side could be a little improved and user friendly.

Recommendations to others considering the product

I watched Youtube Videos about the software.. this will help you alot

What business problems are you solving with the product? What benefits have you realized?

I am doing PR for our Company and want to find sites where i can post informative articles about our industry and get our name out there.. With this Software i can find the Right sites and contact them and do Follow-ups .. All in one Application

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BuzzStream review by User
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"Be careful before you start down this path."

What do you like best?

Clean interface for managing outreach. The ability to segment by project.

What do you dislike?

When you look to pause using the tool, your only option is to cancel your account and lose all your information. "Canceling your account is permanent. All of the information in your account will be immediately deleted. This is not reversible."

We are without someone internally who can manage the tool and it would have been nice to pause it until we can effectively use it. After seeing this is how they operate we will most likely not return.

Recommendations to others considering the product

Be careful, they will delete all your info if you try to pause your account.

What business problems are you solving with the product? What benefits have you realized?

Was a nice tool at the time for managing outreach.

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BuzzStream review by James D.
Account Manager
Internet
Mid-Market
(51-200 employees)
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"The little black book for PR, promotions, influencer outreach, and linkbuilding."

What do you like best?

Manage contacts and websites across teams to build and manage relationships. BuzzStream is essentially a CRM with SEO/PR focus that will tracking links. Link tracking is an amazing feature. I worked at an agency and in-house and this feature was critical for both roles. Link tracking would enable to monitor when a link is live or lost. Links can be attributed to projects for easy reporting.

Support is great. Paul and his team are very responsive and they roll out updates and new features on a regular cadence.

What do you dislike?

Buzzmarker, which is a Chrome plugin, can be slow at times. The Buzzmarker tool is how BuzzStream knows what specific URL to monitor for links. Honestly this is me nitpicking as, because the rest of the tool is great. I also wasn't a fan of sending form emails through the tool, this enables correspondence through the tool with prewritten emails and lets users track emails more closely. I prefer to send more personal emails myself.

Recommendations to others considering the product

I've used other CRMs like Sales Force and GoldMine, but they lack the link monitoring feature and more oriented toward sales vs SEO and PR.

What business problems are you solving with the product? What benefits have you realized?

Scaling linkbuilding, PR, and promotions at an agency and in-house.

Preventing overlap from people reaching out to the same website and/or person.

Track links and mention with showing ROI.

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BuzzStream review by Sarah H.
Editor In Chief
Marketing and Advertising
Small-Business
(11-50 employees)
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"Managing Your Contacts and Outreach"

What do you like best?

I like how Buzzstream gives you the ability to organize your contacts into multiple projects. You can also track how and when they were contacted, and send emails directly from the application. You can create multiple templates with interactive elements able to pick up on website names and other information entered into each project.

What do you dislike?

I wish the organization of the contacts was more intuitive. Sometimes we are reaching out to an individual as opposed to an organization, and I find that templates are not always available across projects.

Recommendations to others considering the product

BuzzStream has a number of different packages based on how many people you need to contact per month. Start with a smaller package to determine what your needs are before potentially increasing that limit. Also, multiple users can use the same account, however they cannot work on two different projects at the same time. Avoid adding contacts to the wrong projects by coordinating with your colleagues on BuzzStream usage.

What business problems are you solving with the product? What benefits have you realized?

Sending emails to contact directly from your email can make it difficult to track responses and other communications. Buzzstream helps you organize all of this in one place so that you can qualify contacts and build relationships all in one place.

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BuzzStream review by Industry Analyst / Tech Writer in Writing and Editing
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"BuzzStream quickly became part of our modus operandi"

What do you like best?

One of the key aspects of BuzzStream is that we religiously follow it to track the effectiveness of our link building activities to measure our ROI and results. I also appreciate the email management functions, which enable us to quickly and effectively track our outreach efforts.

What do you dislike?

The only real complaint is that it does not automatically track backlinks. This adds a little extra time to my day to manually track if the links were added on the marked pages.

Recommendations to others considering the product

You will need to manually track your backlinks listed in the system to ensure that they came from "buzzmark'd" pages.

What business problems are you solving with the product? What benefits have you realized?

We had an issue of keeping track of email outreach and backlinks all in one place. This immediately solved that problem. But most importantly, BuzzStream allowed us to blast out our product and services content to large amounts current and prospective clients in a quick and very optimal manner.

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BuzzStream review by Administrator
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"muy buena herramienta"

What do you like best?

he usado buzzstream por un par de años para amplificar mi contenido y me ha estado tratando bien. Las herramientas son fáciles de aprender y la gente entiende cómo funcionan rápidamente cuando tengo que capacitar a nuevos especialistas en marketing. Las analíticas van bien cuando se trata de aperturas ... no es perfecto pero cumple su función. Me gusta poder usar las plantillas cuando hago muchas campañas, eso funciona bien. Integraciones en el futuro?

What do you dislike?

Buzzstream - ¡POR FAVOR OBTENGA MEJORES DATOS!

Muchos de los correos electrónicos que envié no son leídos ni respondidos. A menudo están robando una dirección de correo electrónico general. Me encantaría que ustedes rasparan la página individual y no solo el dominio. Esto me permitiría ser mucho más específico con mis mensajes. ¿Me estoy perdiendo algo cuando trato de hacer eso? Por último, me doy cuenta de que todos los correos electrónicos se envían directamente a través de mi dominio / IP. ¿Ofrecen algo que me permite redirigirlos a través de un alias diferente o algo así? Si hago suficiente alcance, me arriesgas a ser incluido en la lista negra por enviar spam a personas

Recommendations to others considering the product

esta herramienta es maravillosa, si realmente necesita trabajar en divulgación o construcción de enlaces. No hay mejor opción, CRM potente, integración completa con la API de MOZ, fácil de usar, muy intuitiva. Si administra regularmente sus enlaces prospectos con excel o google sheet

What business problems are you solving with the product? What benefits have you realized?

he usado buzzstream por un par de años para amplificar mi contenido, hago muchas campaña, crear y usar plantillas de correo electrónico y personalizarlas...

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BuzzStream review by Dan R.
Sales Manager
Computer Software
Enterprise
(1001-5000 employees)
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"Makes outreach more organized!"

What do you like best?

Send outreach emails, create templates, schedule follow ups, document results, get regular reports all in one place. This tool makes your SEO outreach more organized and easier.

What do you dislike?

Customer support can take some time to respond to queries.

Recommendations to others considering the product

If you are looking to solve your outreach challenges with a tool that allows you to do everything in one platform - sending emails, responding to them, following up; then Buzzstream is the solution you are looking for.

What business problems are you solving with the product? What benefits have you realized?

Having one centralized tool for reaching out to prospect sites.

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BuzzStream review by User
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"Efficient "

What do you like best?

The software is easy to use and beneficial. I can maneuver its features without much difficulty and it performs better than others I've used in the past. BuzzStream is affordable and works well for the price. It does a good job of linking users to different networks and the social media components are good.

What do you dislike?

The software's layout design could be better but other than that I do not have too many complaints when it comes to BuzzStream. One additional thing is that the data could be improved, as I've had issues when it comes to e-mailing people and having those emails not being read or delivered properly.

Recommendations to others considering the product

It is definitely worth the price and I would consider using BuzzStream if you are hesitant to try something new.

What business problems are you solving with the product? What benefits have you realized?

It's efficiency has made the business improve and has satisfied our clientele in terms of networking and overall outreach.

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BuzzStream review by Consultant in Higher Education
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"Great tools for PR nneds"

What do you like best?

As a PR consultant, this software is a lifesaver. I can have all of my contacts there, and discuss with the rest of my team how any leads went in any given time. I love I can also section target audiences, it's really helpful when you work for international clients, like me.

What do you dislike?

It is not very intuitive. If you're in a rush and have been granted access as a consultant (which is my case) you will probably need to set aside some time to train yourself and make sure of how your firm has the thing set up.

What business problems are you solving with the product? What benefits have you realized?

I can centralize all the contacts in one place, so later the rest of the team can use it and now if any changes have taken place. It's pretty cool!

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BuzzStream review by User in Information Technology and Services
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"Awesome for influencer outreach."

What do you like best?

Before BuzzStream, it took me hours to coordinate influencer outreach -- between research, emails, follow-up, etc. Now, BuzzStream makes it easy to organize outreach efforts, keep notes on continuing relationships with those individuals, and the Chrome extension makes research easy.

What do you dislike?

When I first started I had difficulty understanding how to organize contacts, i.e. what was a project? folder? and how should I apply those for my own custom needs. I will say when I asked those questions, a support person took the time to address those questions with me.

Recommendations to others considering the product

Great product at an affordable value. I highly suggest at least trialing the product to determine how it could assist with your specific use case.

What business problems are you solving with the product? What benefits have you realized?

Again, saved time doing influencer outreach and improved productivity via the Chrome extension and overall contact organization BuzzStream allows. As our marketing team scales, having a central place where everyone can record and access information about outreach efforts (and successful placements) with influencers is a huge plus.

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BuzzStream review by Nivene J.
Social Media Associate
Financial Services
Mid-Market
(501-1000 employees)
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"Not bad for the price"

What do you like best?

I like that they are working on a beta Discovery option to help you find bloggers to reach out to. It still needs a little work, but I am sure it will be beneficial when it's rolled out.

What do you dislike?

Everything is so manual in the system. It can be frustrating because some people use contacts, while others use websites. If you cannot get your whole team to use one process you will have websites with contact info but no people attached and if there are people attached to the website, they can be in a different project and you can't actually reach out without copying and pasting their email address. Also, email templates cannot be updated at once, you will have to create a new template or edit the email every time you want to send it out.

What business problems are you solving with the product? What benefits have you realized?

We wanted a system where all our SEOs and outreach specialists could have insight into the outreach process. It has proven helpful because now all stakeholders can log in and view the status of their projects and add/remove contacts as they wish.

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BuzzStream review by User in Marketing and Advertising
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"It's Okay - We utilize this most often for large scale outreach & promotion"

What do you like best?

Ability to filter outreach by a variety of metrics including sites, POCs, industries, etc. We like that you're able to A/B test messages by creating different titles, bodies & CTAs. Pretty simple interface and ability to sync up to a variety of emails & users.

What do you dislike?

Could be easier to A/B test on a greater scale - I'd also like to see better tools to mine emails and find industries contacts at scale. We typically use other programs to find emails, contact pages, etc and then upload into BS.

What business problems are you solving with the product? What benefits have you realized?

Trying to make outreach easier and more streamlined across a wide variety of users. Benefits include time saved, less cross over between common contacts and positive client impact & placements!

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BuzzStream review by Joey L.
Search Engine Optimization Specialist
Marketing and Advertising
Small-Business
(11-50 employees)
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"Second Set of Eyes"

What do you like best?

BuzzStream is quite literally a marketing assistant. I love that it automates your outreach so efficiently and keeps track of all projects in a convenient and sensible way.

What do you dislike?

I don’t like the way it sends the information as it is often caught in an email filter.

What business problems are you solving with the product? What benefits have you realized?

Keeping track of contact dates and projects. It conveniently sends reminders and keeps track of all projects.

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BuzzStream review by User
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"Great concept - but flawed execution"

What do you like best?

Works well for keeping track of basic outreach and is a useful tool for introducing new marketeers to relationship building and the world of SEO. There is also some potential for basic link monitoring, which can help to keep track of renewing links and checking the health of existings links.

What do you dislike?

It's by no means a complete solution. Admittedly you wouldn't expect any one programme to take care of all of your online PR and marketing, however, Buzzstream falls short on some of the basics of what it tries to do. In terms of functionality, its very 'manual' and does a poor job of importing data, meaning that often you will be forced to input data or create required fields yourself. Of course, some of this is basic setup and that is to be expected, but often Buzzstream will fail to discover links even when given to exact url; fail to copy data across projects; and fail to track emails. This will often mean that you still have to reply on your regular email account and input data time and again, as if you are using a spreadsheet. This makes link monitoring and project sharing a real headache.

It's a shame, but in reality often we often find ourselves asking what Buzzstream actually does that we couldn't with existing office tools.

Recommendations to others considering the product

Think very hard about what you are looking for and don't expect the world. You'll need to configure the product to do what you want and there are bugs that will slow efficiency, particularly in link monitoring.

What business problems are you solving with the product? What benefits have you realized?

It works for basic (and I stress basic) outreach and does allows us to track data fairly efficiently, but that requires a lot of work and usually other tools as well.

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BuzzStream review by elia m.
Gerente
Marketing and Advertising
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"The tool that manages contacts and projects"

What do you like best?

I am fascinated that he has a great capacity to order each contact in several projects. I like that you can send emails from the application. The interactive templates for projects are wonderful

What do you dislike?

It is not a very intuitive interface, and the tabs that I like so much I do not have them available for each and every one of the projects

Recommendations to others considering the product

BuzzStream has several packages for the user, I recommend starting with the most basic, depending on your projects

What business problems are you solving with the product? What benefits have you realized?

Organization of contacts by project. Sending emails, intervention of several users in the same account, is a very good tool

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BuzzStream review by Alyssa A.
Digital Marketing Specialist
Marketing and Advertising
Small-Business
(11-50 employees)
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"BuzzStream Review"

What do you like best?

The seamless collaboration between team members on several different SEO campaigns at once.

What do you dislike?

Uploading our backlink analysis profiles usually takes a few rounds, as the columns never match up and import correctly.

Recommendations to others considering the product

Implement the use of this as early on in a project as possible, in order to avoid overlap in outreach and also take full advantage of its capabilities.

What business problems are you solving with the product? What benefits have you realized?

Outreach is easier and faster to gain blog opportunities and build relationships with publishers.

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BuzzStream review by Administrator in Marketing and Advertising
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"Helpful Tool, Always Improving."

What do you like best?

The Outreach feature is probably my favorite thing about Buzzstream. It allows you to add contacts to a project and seamlessly email each person with a template and/or personalized message. We all hate spam, and our team loves that Buzzstream allows us to efficiently pitch to the media in one window while still giving room to keep things personal with our contacts. Plus, Buzzstream keeps track of how many times your email was opened and notifies you of any responses. It's a seriously great way to keep track of who is talking to who and make sure team members aren't stepping on each other's toes.

What do you dislike?

My main qualm is with the reporting system. I send link reports to clients regularly and wish there was a way that my custom export could be saved so I don't have to deal with 18 fields of info my clients couldn't care less about, and so I don't have to click the same few boxes each time. Also, their ranking system is a bit outdated. As of right now, you can sort links by Page Rank (which is basically useless for my client's needs) but Moz Domain Authority is unavailable. I've talked to the Buzzstream team about adding the feature multiple times, but they say they're busy with adding other features and will address later. Not sure when "later" is, but I would love to see that addressed sooner.

Recommendations to others considering the product

Talk to the team, watch their videos, and see if it's worth it for you. We originally looked into the service for one reason and kept it because it met more of our needs than we expected!

What business problems are you solving with the product? What benefits have you realized?

Before we switched to Buzzstream, we were working on a super outdated spreadsheet system that made it hard to keep track of our outreach efforts. Buzzstream has allowed us to at least triple our outreach efforts because of the ease of finding old contacts through their tagging system and adding new ones through the Buzzmarker and prospecting tools.

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BuzzStream review by Gerald B.
Gerald Brown
Small-Business
(2-10 employees)
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"BuzzStream Review"

What do you like best?

BuzzStream is a remarkably easy platform. BuzzStream has many functions that can help the day-to-day. It also helps to manage link-building.

What do you dislike?

There is nothing to dislike about BuzzStream.

Recommendations to others considering the product

Use this platform for ease with influencing.

What business problems are you solving with the product? What benefits have you realized?

BuzzStream is a good platform for tracking certain marketing and PR efforts.

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BuzzStream review by User in Hospital & Health Care
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"Best outreach management available"

What do you like best?

The outreaching. While it's a challenge to learn, once you get the hang on how to the use the software, it's incredible. I find I get a higher positive response rate with this software than similar products. I have also NEVER been penalized by google for anything I've done with BuzzStream, which is unheard of and worth using this software alone.

What do you dislike?

Two things that turn most off from this product. It's not easy to learn and takes a lot of time and patience. Other software will get you up and running faster. Also, you'll be paying more for BuzzStream than most of their competitors.

Recommendations to others considering the product

Be patient and learn the software properly. If you want results you have to be willing to work for them. If you need things done immediately, maybe try a different software.

What business problems are you solving with the product? What benefits have you realized?

I'm getting my links out there and staying out there. With other software, you run the risk of google taking things down or blocking certain links, but with BuzzStream, your links are getting onto the searches and staying there.

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BuzzStream review by Paige G.
Senior Manager, Marketing and Strategic Alliances
Marketing and Advertising
Small-Business
(2-10 employees)
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"The new discovery tool is incredible"

What do you like best?

I came to BuzzStream after searching for an ideal influencer marketing tool to use for my platform. In short, we're searching for influencers to create content for targeted distribution as an agency. The beta version of the Discovery Tool is nothing short of incredible. You can target writers by any keyword, and each writer's publication history, social media activity, follower interaction rate, and influencer reach is listed. I've been using it for a few weeks and have already seen a 40% jump in our CTR on sponsored content.

What do you dislike?

So far, there's not much to dislike. You can use a lot of the tools for free, which is obviously incredibly convenient for a small business. I'm eager to try out the paid platform with my extended marketing budget in 2016.

Recommendations to others considering the product

If you're in the business of content marketing, I would absolutely use BuzzStream.

What business problems are you solving with the product? What benefits have you realized?

BuzzStream has solved a huge problem area for us. Rather than searching manually for writers, BuzzStream Discovery brings these writers to me. HUGE help.

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BuzzStream review by Dane D.
SEO Analyst
Marketing and Advertising
Enterprise
(1001-5000 employees)
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"Powerful Tool, Befuddled By Bugs and UI Issues"

What do you like best?

Buzzstream's contact/email discovery tools sometimes work like magic - The info it finds is typically reliable. Also, the combination of outreach and contact management in one app is really valuable, though this is hindered by the app's slow response and bugginess.

What do you dislike?

Unfortunately, Buzzstream's platform is slow. And I mean REALLY slow. As someone who uses mass email regularly, the fact that even with automation software it can take up to two minutes to send an email (dealing with contact conflicts and custom variables), the platform is far too slow to handle that kind of work. I've also had Buzzstream:

-Lose contacts

-Lose data on my email campaigns

-Freeze in the middle of mass outreach (hours of wasted time)

However, one of the biggest draws is the lack of compartmentalization between users on the platform. It doesn't make sense that the account for one company would share any and all information between, for instance, PR and SEO. This makes for conflict and confusion when we're going after different contacts within the same organization, or trying to run white-labeled campaigns for clients.

Recommendations to others considering the product

Buzzstream can be really powerful when used in conjunction with more rudimentary outreach software. For instance, I'll often run my contacts for SEO campaigns though Buzzstream to gather emails I would have otherwise lacked, and then export them for outreach in a mail merge or other basic outreach system. Buzzstream is definitely a more viable product for close-knit outreach teams and PR than for SEO specialists at this time.

What business problems are you solving with the product? What benefits have you realized?

Buzzstream solves the problem of email management with outreach, with some degree of success. The epitome of a platform like this would be something flexible, fast, informationally restricted by user (if so desired), and powerful for discovering contacts. Buzzstream excels at contact discovery, which was my most unexpected benefit of the platform, but it falls short at providing the email CRM power I'm looking for.

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BuzzStream review by User in Internet
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"Useful for outreach and managing contacts"

What do you like best?

Easy to import/export contact, reduces time spent finding contact info, easy to manage outreach templates, easy to see where you're at in the relationship with the contact, easy to filter by person assigned, tags, etc.

What do you dislike?

Interface is clunky, even after the most recent update. It's not user friendly for new users - takes too much time to learn the ins and outs. Not a great way to manage multiple contacts for a website. Search function isn't great - you need to use the exact words, name, or URL to find anything. I haven't figured out how to search by email address, which would be most helpful overall.

Recommendations to others considering the product

If you're hoping to create a big contact list of everyone you can reach out to at a certain site, this isn't the best tool. If you just want to do mass outreach with one template to a bunch of sites, this isn't the right tool. BUT, if you want to keep track of contact history, easily manage templates, and do targeted outreach, Buzzstream works great!

What business problems are you solving with the product? What benefits have you realized?

Outreach to gain links for clients. We've been able to keep track of contact history, which is helpful when we need to pitch content for a different client to the same site.

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BuzzStream review by Sebastian G.
Co Founder
Retail
Small-Business
(2-10 employees)
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"PR for a busy team - problem solved "

What do you like best?

The ability to be on a site and immediatly scrape all the ionfo into this ecellent database - game changing

What do you dislike?

To set up was quite a project, we are not supper teccy, nor ludites but we nearly didn't perservere, This was 6 months agao and I suspect this has been improved. I am pleased we got there in the end.

Recommendations to others considering the product

Spend some time working out how you want to use it so when you set it up it's seemless, lots of options can be intimitading

What business problems are you solving with the product? What benefits have you realized?

Collating outreach, responses and monotoring this in a timly manner.

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BuzzStream review by User in Internet
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"Gets the job done for backlink-centric email outreach"

What do you like best?

I can bulk upload contacts and URLs into the database and then have the option of individually sending each email in a campaign to tweak the message for each contact to make the CTA and email personalized.

What do you dislike?

Cluttered. Hard to navigated. Having people, companies and link fields, the tags get confusing because if you tag a link it wont appear under the tag for the person.

It's like tracker is shitty.

The influencer tab seems like it would be useful, but every time I explore the feature it is of no use.

Recommendations to others considering the product

You could really just use a marketing automation solution, so if you already have Hubspot, Marketo, etc then BuzzStream is kind of redundant.

What business problems are you solving with the product? What benefits have you realized?

Backlink Outreach and Management

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BuzzStream review by User in Marketing and Advertising
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"Buzzstream is great, but has some room for improvement"

What do you like best?

It's an easy way to organize journalists and keep track of who we're reaching out to. Additionally, the relationships stage feature is hugely helpful. I'll also say that the team is working on implementing new features, which has been great to see. Additionally, the support team is great and is always super responsive when we have questions.

What do you dislike?

It can be buggy. The open/response rate features aren't always reliable, which can make it difficult to use the product for any data analytics purpose. Additionally, having a huge database of journalists on the service can be difficult. We have about 17,000 writers in the system, it can be difficult to load sometimes.

Recommendations to others considering the product

Reach out to the Buzzstream team before you make a decision –– they're pretty responsive. Might be better for smaller companies, as having thousands and thousands of writers on file makes the program load slowly.

What business problems are you solving with the product? What benefits have you realized?

We're able to keep track of the social presence of a journalist and previous articles they may have written. Additionally, the "notes" feature helps with improving our targeting. You can make note of someone's beat, which allows PR people to quickly find the right person. Additionally, the ability to customize the program as needed is a huge plus.

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BuzzStream review by Laura C.
Sales and Marketing Manager
Renewables & Environment
Small-Business
(11-50 employees)
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"Simple, user-friendly, streamlined and personable."

What do you like best?

The user-friendly design of Buzzstream helps us scale to new users with little training. Our team is able to manage large projects in little-to-no time.

Also, installing click scripts enables us to utilize a large database of contacts without constant supervision.

What do you dislike?

There are a limited number of custom fields that we can use when issuing variables. It limits how robust our contact information can truly be.

Also, I share our contact list with colleagues and it's easy to lose information. I'm not sure how the loss occurs, but we're looking into it.

What business problems are you solving with the product? What benefits have you realized?

We are using Buzzstream to create new Marketing relationships and manage existing ones. This is huge for us, as our business does not currently have a CRM system in place that our marketing team can adopt.

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BuzzStream review by Tony M.
Surveyor
Small-Business
(Myself Only)
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"Wide knowledge and means of proficient information acquirement"

What do you like best?

The very wide columns of bloggers and influencers availability for projects

What do you dislike?

Their software interface is not too easy to use but with time manageable

What business problems are you solving with the product? What benefits have you realized?

Very large number of influencers and bloggers

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BuzzStream review by User
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"Buzzstream for influencers"

What do you like best?

Buzzstream is an excellent software to compile data from the sites and influencers who are important to our business on the fly.

What do you dislike?

We have had some difficulty with sending emails directly from Buzzstream, thus we use Pardot for email campaigns and Buzzstream as a research tool.

Recommendations to others considering the product

IT is the highest quality and consistently performing screen capture app I have found.

What business problems are you solving with the product? What benefits have you realized?

Buzzstream allows us an easy way to compile and verify industry-specific research.

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BuzzStream review by 📇 Ashlea G.
Strategic Growth Specialist
Marketing and Advertising
Mid-Market
(51-200 employees)
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"The Must-Have Tool for PR Professionals"

What do you like best?

BuzzStream does a great job at tracking your history of communication with contacts and makes it easier for PR professionals to keep track of relationships they've built. If you have a large team working on outreach, the history feature is key to avoiding stepping on each other's toes. Being able to see a contact's social media footprints is an added bonus! The BuzzStream team is an absolute pleasure to work with and have been extremely receptive to our company's needs. If you're looking for the best outreach tool out there, this is it!

What do you dislike?

Like with any systems, there is always room for improvement. It can take a little while to get the hang of BuzzStream, and you need to spend the time to master it, but once you do, there's no turning back.

Recommendations to others considering the product

I would recommend this tool for PR professionals or anyone who's job involves any form of extensive outreach. Configuring the columns in each project you add to BuzzStream, until they suit your personal needs, is really the key to getting the most out of this tool. Some of my favorite columns for outreach include adding a column for your contact's social media account(s), and a column to see which one of your team members is assigned to a project. Adding a 'notes' column is also extremely useful. Spending the time to organize BuzzStream to fit your daily outreach needs will make using the tool a lot easier for newbies.

What business problems are you solving with the product? What benefits have you realized?

We are trying to build our own comprehensive database of contacts for outreach and BuzzStream is helping us streamline this process quickly and effortlessly.

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BuzzStream review by Sergiu G.
SEO Executive
Internet
Mid-Market
(201-500 employees)
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"Buzzstream review"

What do you like best?

The buzz stream concept is great. I like the fact that it looks at link building as a work-flow rather than a collection of links and contact email addresses of journalists. I also like the fact that I can share my progress with other people and enable them to view my emails and contacts that I've outreached. Having a a prospecting list and being able to go through it from one single application is also something that technically would make my work a lot easier.

I find amazing the fact that the app can catch the contancts from a website. Something which proved time-consuming at times when I had to outreach foreign media, that published my work before.

I also like the fact that I can categorise prospect lists by campaigns and being able to save template emails to use for specific campaigns is also great.

What do you dislike?

I really like everything about the buzzstream concept and how it's meant to help. I do dislike however a few things that relate mostly to UX/UI and technical difficulties.

I don't like that you have to load unsafe scripts every time you go to buzz bar. if you work for a day in buzz stream and have to go back and forth quite often, it's becoming a bit too repetitive and distracts me from my work.

Buzzbar also doesn't load all the websites, which is probably the main reason I switched back to excel spreadsheets. When I have a list of 200 prospect websites and 30 websites don't load, I have to do it manually and the effort it takes to get out of the app to see it separately then, outreach separately or go back to the app to outreach makes things harder. I doesn't really require much more time, it's just the effort to brake the process that I've established working in buzzstream.

I think another issue is loading time. Sometime it takes a while to move to the next site in buzzbar. I think if the app could load the next website while you're working on the current one, so that you can switch instantly to the next when you're done would make work much easier. I think that extra second often makes a difference.

User interface - I think a better user interface would also help making work easier. It seems a bit text heavy at times and empty at other times. For isntance the ui for previewing a site on the websites tab.

In terms of functionality, one thing I often do is outreach a piece of content to people that linked to other pieces of content or other campaigns. A function in buzzstream that would allow aggregating all websites that already linked to our brand to be targeted for a specific campaign would certainly help this.

What business problems are you solving with the product? What benefits have you realized?

We try to make use of viral marketing. Buzzstream is a great tool because it helps spread the news faster to more journalists at a time.

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BuzzStream review by Michelle S.
Manager, Organic Strategy
Education Management
Enterprise
(1001-5000 employees)
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"Stellar product and customer service for email outreach"

What do you like best?

- User-friendly project management for keeping track of emails, outreach and industry relationships.

- Stellar customer service that is available for quick questions via twitter and more informed help via email, phone calls etc.

What do you dislike?

I use Buzzstream in a company of 700+ employees, which results in 100+ folders and projects. One issue I have found is an inability to organize contacts across folders/projects — and inconsistency between emails, contact names, etc.

What business problems are you solving with the product? What benefits have you realized?

I use Buzzstream to organize and maintain all email outreach and industry relationships. Buzzstream allows me to see which of my colleagues has already gained a relationship with media outlets and helps me branch off of that relationship to achieve my own business goals.

I also appreciate being able to see if any contacts have been marked as "do not contact" which allows me to maintain a professional, consistent relationship with media outlets from our company's voice.

Lastly, Buzzstream has benefitted me by allowing me to connect with members of the industry that I would not have had contact with by looking through colleagues' past conversations.

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BuzzStream review by Gabriela A.
Sr. Inbound Marketing Manager
E-Learning
Mid-Market
(501-1000 employees)
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"Excellent CRM system for inbound marketing and PR teams. "

What do you like best?

BuzzStream helps us stay organized and maintain transparency between our growing team. We love using BuzzStream to simplify the data collection process in the list building phase of our work. The BuzzBar automatically pulls contact information, and social pages to minimize time spent on pre-outreach research. Depending on the complexity of of our current campaign, we may reach out to hundreds of community members, which can be burdensome with typical email systems. BuzzStream's relationship field helps us stay organized in tracking each outreach round, submission and link-back statuses within each project.

What do you dislike?

The BuzzStream system has few issues, but when we find them, the the support team responds quickly and promptly. They are incredibly responsive and in many instances they have taken our feedback to help make the product even better. I appreciate that they are not perfect, but are always striving to improve the user experience.

What business problems are you solving with the product? What benefits have you realized?

BuzzStream is an essential part of our every-day workflow and has enabled us to scale our efforts efficiently over the years. BuzzStream allows our content and outreach teams to work independently and collaboratively to research topics, build relationships within relevant verticals, develop content and perform effective outreach. By being able to manage multiple lists, view the current relationship with people in a particular list, and listen in on various conversations via our project lists, we can better serve our partners in helping them reach a wider audience via creative content and innovative placement.

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BuzzStream review by Emily N.
Sr. Inbound Marketing Manager
E-Learning
Enterprise
(1001-5000 employees)
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"Comprehensive outreach tool supported by an excellent team"

What do you like best?

Though the Buzzstream team is quite small, they are consistently pleasant, responsive to feedback and curious about our company's needs. I trust that if we ask for a feature to help us do our jobs better, they'll be receptive to it. We train all of our staff members on this product because it plays such an integral role in our outreach process.

What do you dislike?

I wish certain fields that require more frequent updating -- contact email address, for example -- were easier to update without opening the entire edit tab.

Recommendations to others considering the product

Work with the support staff. Become friends with them -- they're lovely, helpful and responsive folks who really want to understand what it is you need.

What business problems are you solving with the product? What benefits have you realized?

We're trying to transition from transactional linkbuilding to long-term relationship building. Some of Buzzstream's newer products and features, which should help us assess the value/context of certain thought leaders, will help us ease that process.