The integration was simple, the support is extraordinary, and our time to market was a small fraction of what it would have been were we successful building a similar tool ourselves.
CloudSponge even modified their product to support a unique requirement we had, so we didn’t have to make the customization ourselves. We were certainly impressed with that level of support.
PledgeStar wanted to make it easier for its users to send pledge requests by selecting family and friends from their online address books instead of entering them manually.
We initially started to code it ourselves, but then discovered CloudSponge and immediately realized we’d be fools to create what they had already perfected. Developing, testing and maintaining that code would surely increase our time to market and introduce unnecessary risk.
Our initial goal was to make it easier for our users to send pledge requests to their family and friends. What we didn’t anticipate was that users who used our online address book feature received 25% more donations than those who didn’t.