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Cognism

Cognism

5.0
(25 reviews)

Cognism is an end-to-end sales-acceleration solution, designed to provide sales organisations with a more efficient way to prospect.

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Cognism Features

Data Availability

Contact Data Availability

Does this product have the amount of contact data you require? Contact data includes a persons company, role, experience, email, telephone, etc.

85%
(Based on 12 reviews)

Company Data Availability

Does this product have the amount of company data you require? Company data includes data on companies leadership, financials, industry, products, etc.

84%
(Based on 12 reviews)

Industry Research Availability

Does this product offer industry research data that you require?

85%
(Based on 9 reviews)

Lead Gen

Customer Profile Interview

Initial efforts to understand brand and ideal customer.

Not enough data available

Tactics

Quality, variety, and legitimacy of tactics used for sourcing leads.

Not enough data available

Lead Number

Volume of leads gathered.

Not enough data available

Lead Scoring

Efforts to qualify and rate leads based on legitimacy and potential value.

Not enough data available

Lead Quality

Overall quality of leads gathered.

Not enough data available

Conversions

Success rate of converting leads into customers.

Not enough data available

Data Accuracy

Contact Data Accuracy

How accurate and up to date is the contact data?

76%
(Based on 12 reviews)

Company Data Accuracy

How accurate and up to date is the company data?

82%
(Based on 12 reviews)

Lead Intelligence

Market Insights

Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with.

n/a

Account-level Insights

Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc.

Not enough data available

Lead Analysis

Prioritizes leads through lead scoring, market insights, account-level insights, etc.

n/a

Features

Messaging

Provides ability to message contacts directly from within the sales intelligence software

88%
(Based on 10 reviews)

Lead Builder

Ability to create targeted contact lists.

89%
(Based on 12 reviews)

Integration to CRM/Marketing Automation

Integrations to popular CRM/Marketing automation software to enable sales/marketing team members to view contact and company data from within the CRM/Marketing automation software.

79%
(Based on 8 reviews)

Data Cleaning/Enrichment

Ability to clean/enrich existing data that is maintained in other systems

90%
(Based on 9 reviews)

Data Segmentation/Filtering

Functionality to filter or segment data from withing sales intelligence software

90%
(Based on 11 reviews)

Search

Offers search tools that allow users to find the data they need quickly

90%
(Based on 12 reviews)

News/People Alerts

Alerts you to changes happening to industries, companies and people you follow

82%
(Based on 6 reviews)

Connections

Find the people you know that can introduce you to contacts at prospects

n/a

Reporting

Provides ability to create the reports that meet your business requirements

92%
(Based on 9 reviews)

Lead Management

Segmentation

Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness.

Not enough data available

Predictive Scoring

Automatically scores prospects based on behavior and engagement levels.

n/a

Account Identification

Helps identify and distribute accounts internally, giving prioritization to those that are more likely to convert to sales.

Not enough data available

Platform

Internationalization

Allows orgainizations multi-national organizations to use tool effectively accross multiple languages and currencies

n/a

User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

n/a

Performance and Reliability

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

Not enough data available

Reporting/Dashboards

Access pre-built and custom reports and dashboards.

Not enough data available

Mobile User Support

Allows software to be easily used on multiple mobile devices include phone and tablet devices.

n/a

APIs

Enables integration to external systems

Not enough data available

Marketing Campaigns

Omni-Channel Tracking

Provides tracking across multiple digital advertising channels, such as video, mobile, and social media.

n/a

Revenue Planning

Helps allocate marketing budget based predicted amount of incoming revenue.

n/a

Media Attribution

Assists in the attribution of marketing budget by identifying successful campaigns and initiatives.

n/a

Opportunity Timeline

Provides a timeline to visualize the effects of individual campaigns, leads, and other opportunities.

n/a

Customization

Allows for custom report types to match the goals of a company.

n/a

Campaign Execution

Website Personalization

Provides tools that dynamically serve content, messaging, and calls-to-action.

n/a

Prioritized Accounts

Helps determine which accounts have the highest/lowest opportunity to convert.

Not enough data available

Trending Accounts

Helps determine the direction of each individual account and how to engage through specific content.

Not enough data available

Email Campaigns

Connects sales emails with cross-sell/upsell marketing campaigns across multiple channels.

Not enough data available

Cognism
5.0
(25 reviews)