Content Square is a very efficient tool to get great insights that you can leverage to improve the customer experience and the conversion rate on your website. Besides, they offer a best in class support.
What do you dislike?
Some features are missing but are in the 2018 roadmap.
Recommendations to others considering the product
Content Square is complementary to your analytics and A/B test solutions and help you understand the behavior of your customers online.
What business problems are you solving with the product? What benefits have you realized?
Content Square helps us understand how and why are various customer segments behave the way they do on our digital ecosystem. Thanks to the insights we get from Content Square we can launch A/B testing campaigns or make directly some évolutions on our website to improve the Customer Experience and our conversion rate. For a company like ours that make billions euros per year in turnover on the web, we can make millions euros incremental revenus by leveraging this solution.
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