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Convert Experiences

4.7
(20)

The most affordable and fastest enterprise a/b testing and personalization solution for CRO & data-driven decisions in high-traffic websites.

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Convert review by Ken H.
Ken H.
Validated Reviewer
Verified Current User
Review Source

"Go as deep and technical as you need to go"

What do you like best?

I've got 2 "bests":

1. Their support is personable and head and shoulders above every other experimentation suite I've used.

2. The depth and capabilities of their tools for experimentation just blew me away. They knew that one size does _not_ fit all, and have provided so many places to inject a script at runtime to be able to decide when and how to run an experiment. This is so huge for me because the app I experiment on is written with wildly changing view layers. The specific feature I'm describing is called "JS Conditions" or DMP Profiling.

What do you dislike?

There's honestly not much I dislike. If you want to get into the DMP stuff, it can be a bit intimidating if you're not a Javascript programmer, but their support and documentation are stellar.

Recommendations to others considering the product

Definitely give it a shot. If you're technical at all, this will stand head and shoulders above the competition. I'm still so impressed by their DMP features, it seriously opened up the flexibility I needed to run clean and accurate experiments without injecting real code into our codebase.

What business problems are you solving with the product? What benefits have you realized?

For me, the biggest problem I was solving was, at runtime being able to determine an experiments validity and parameters. I've used Adobe, Optimizely, Google experiments, etc. and none of them really let you get your hands dirty with the code like this. My specific case was needing to (in almost every experiment) have an initial experiment run itself on load and determine (by way of script in the experiment dashboard) whether it should run or not, and if it did need to run, who to target and when. I did not want the software deciding these things for me because of the way our software was setup. Of all the other experimentation platforms, this either required deployments and hard coded experiment triggers, or it wouldn't allow this sort of experiment targeting at all.

Our app, on load, can expose a lot of data points about the player that I would then use to determine how to manipulate the experiment and which variation to serve (if at all). Convert lets you do this right from the dashboard. This made deploy and onboarding of the tool easy and fast, and allowed me to flip experiments on and off with ease.

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Convert review by Dan P.
Dan P.
Validated Reviewer
Verified Current User
Review Source

"Great Tool for CRO"

What do you like best?

As the account director I'm always looking to impress customers and the nice UI, fast response time and UI make impressing customers a breeze. I find it really easy to preview tests and refer back to old result where in other platforms its clumsy and slow.

What do you dislike?

There is nothing I dislike about this product however it would be nice if there was a way to show our test plan in a simple view that could be exported or pulled into data studio for example

What business problems are you solving with the product? What benefits have you realized?

As an agency we increase conversions revenue and profit for our customers

What A/B Testing solution do you use?

Thanks for letting us know!
Convert review by Auke V.
Auke V.
Validated Reviewer
Verified Current User
Review Source

"Perfect tool for high volume, e-commerce testing with great support"

What do you like best?

For sure the great service and the many data points you get with each plan. This is especially useful for high-volume e-commerce shops who want to do a lot of continues testing. Their amazing Magento plugin really adds to that.

Next to that their system is extremely fast, bringing flicker to a minimum.

What do you dislike?

Their statistical engine is a bit more time to reach statistical significance than i.e. Optimizely's or VWO's, but depending on how you look at this it's actually a good thing.

Besides that, the only thing I`m really missing is segmentation during or after testing of the results by device, new users etc. within the results page. Targeting of users based on segments is obviously possible.

There are also a few inconsistencies in their user interface that I would have liked to see different. This could be personal taste though.

What business problems are you solving with the product? What benefits have you realized?

Running several test a month for clients, improving their revenue by optimizing their customer experience on all pages and funnels.

Convert review by Francis T.
Francis T.
Validated Reviewer
Verified Current User
Review Source

"Convert Experiences - Superior A/B Testing Software"

What do you like best?

Convert Experiences (previously Convert Experiments) is, in my opinion, the best A/B testing software on the market right now. It is my go-to recommendation for any A/B testing requirement.

First off, the support is top-notch. It is easy to get hold of the founder/SEO Dennis and if you run into any significant trouble, it's easy to get hold of the senior developers.

We are advanced A/B testers and Convert is the only piece of software that has these critical features that I have not been able to find anywhere else. I will touch on those elements that are more unique to Convert.

1. "Blink" handling. Convert takes great pains to reduce or eliminate the "blink" that comes with any javascript rewrite based A/B testing software. AFAIK they are the only ones who do this. Any blinking might cause instrumentation bias in the tests that we certainly don't want.

2. Advanced editing. Unlike a lot of their competitors, Convert allows you to edit the variation code directly. This means that you can basically test any website (including AJAX and highly dynamic sites). This is not the case with some other competitors.

3. Easy breakdown and visualization of daily conversion patterns. Surprisingly, this is not available with a lot of A/B testing platforms. We want to see the conversion rate daily so that we can see if there are any validity threats in the test. Most platforms only provide an aggregate of data up to that day.

I strongly recommend Convert Experiences.

What do you dislike?

The user permissions handling can be improved, right now it's a bit clunky.

Recommendations to others considering the product

I believe it's the most superior A/B testing solution having tested a few out over the years.

What business problems are you solving with the product? What benefits have you realized?

We are a conversion optimization agency, and help online stores grow. A/B testing is one of our core services. We have used Convert to help our clients grow their conversion rates and revenue.

Convert review by Louisa N.
Louisa N.
Validated Reviewer
Verified Current User
Review Source

"Perfect solution at a great value!"

What do you like best?

Having used other A/B split testing software in the past, I like how similar it was in function to others so the learning curve was non-existent after my first test. Specifically to Convert, I like how we can setup custom goals to measure our tests and the reporting adjusts per goal.

What do you dislike?

As with any A/B split testing software, it's not as easy to create tests as a salesperson might make you think it is. It takes a trained professional to help you design and develop the tests as well as define variations, goals, and benchmarks in testing. Convert is one of the easiest tools I've ever used though!

Recommendations to others considering the product

Ask questions from their staff! They will train you and provide any help you might need, no matter how difficult or obscure the problem is to you.

What business problems are you solving with the product? What benefits have you realized?

In our organization, we cannot change items on our website in an agile manner, we do not have the bandwidth to create change in our development team. Convert allows us to design and implement changes to TEST their results without ever having to go through IT. This saves us tremendous amount of resources. We've realized through testing that our customers are very unique to us and do not follow conventional UX norms. Our tests reveal the need for us to constantly better understand our users and design for them. This tool allows us to better target and design for our users.

Convert review by Guido X J.
Guido X J.
Validated Reviewer
Verified Current User
Review Source

"Great product and fast support"

What do you like best?

I like Converts SmartInsert (flicker-free testing) and integration with Google Analytics. Because they don't have post-test segmentation features (which we don't use, we do test analysis in GA) their app is much cheaper than other alternatives.

What do you dislike?

For more advanced tests you would need to have a javascript developers, but that's true for all other competitors too.

Recommendations to others considering the product

Use their livechat, they usually respond quite fast to any questions you might have around the clock

What business problems are you solving with the product? What benefits have you realized?

It enables fast and trustworthy experimentation and hypothesis validation.

Convert review by Gabrielle L.
Gabrielle L.
Validated Reviewer
Verified Current User
Review Source

"Great Value for Your Money"

What do you like best?

We are using it now for a campaign so I’m relatively new to A/B testing. We selected Convert because of the consulting services they offered on top of the tool. They basically developed our variations for us based on our mock-ups. We had a training but we really on check the dashboard and reports once the experiments are done. We don’t have that many developers on the team available now so this worked out well. So I love their interface but I like the service part best.

What do you dislike?

It’s not super clear how all the math works so it would be good if that was clearer stated somewhere.

Recommendations to others considering the product

Go for their managed service plan, it’s the least expensive out there of all enterprise tools

What business problems are you solving with the product? What benefits have you realized?

Our project was about speed and all the other tools we checked had service plans in thousands of dollars a month. So getting started fast and at a budget that was worth the risk. So far one of the three tests we ran compensated for all the time and money invested.

Convert review by Sudipta C.
Sudipta C.
Validated Reviewer
Verified Current User
Review Source

"Convert Experiments - A Value Add & a handy A/B Tool"

What do you like best?

Convert is more an agency tool and it's focus is clear helping us with the tool without installing to many client website tags. I love it because it saves us time communicating back and forth with clients. One example is the collision detector or however they call it. We can setup test that do not conflict with each-other. Handy.

We moved from another tool because of two reasons: Pricing and Blinking. The pricing of Convert is great compared to other enterprise tools and if you go for performance and not A-brand this is the way to go. Now what helped in the switch was also that they don't blink as much as other tools we tried. Unless you use bigger images Convert makes the swap of original and variation fast.

What do you dislike?

It takes a bit of time to get used to it's like a hybrid of VWO (wizard style) and Optimizely hiding everything in menu's, documentation is to much to handle so went for chat and they gave us onboarding training.

Recommendations to others considering the product

When you are lost don't go and search all the documentation (they have a lot) just go to chat, usually within several minutes someone is on the case. It's not always solved right away but it's faster then searching and support tickets.

What business problems are you solving with the product? What benefits have you realized?

Our client for this project made some big jumps. After 6 months we saw the first bigger wins of around 15% a test resulting in revenue jump of several tens of thousands of dollars.

Convert review by Kaitlyn B.
Kaitlyn B.
Validated Reviewer
Verified Current User
Review Source

"As Great As an A/B Testing Platform Can Be"

What do you like best?

If you know how to code decent CSS and JavaScript, Convert.com is a great way to run A/B tests on your website. Their customer support team is quite responsive and they even provide live chat if a representative is currently online - this customer support system and the competitive price point over competitors like VWO are what gives Convert.com it's edge.

Be warned, the visual editor is useless (and the same must be said for that of all the competitors) because there is simply no substitute for being able to code. But even if you're an amateur front-end web developer, you'll do alright with Convert.com because of their responsive support team and good documentation.

Convert.com also has an excellent user interface, which is why I enjoy using it more than VWO. And it goes without saying that it blows Optimizely out of the water.

I would definitely recommend Convert.com to anyone looking for a good A/B testing platform.

What do you dislike?

Convert.com has a pretty nice user interface as far as aesthetics go, but there's some room for improvement when it comes to navigation - it just isn't laid out in an intuitive manner. It's got a nice design, sure, but that doesn't mean much when it takes 10 minutes to figure out how to edit a variation. There's a learning curve with any A/B testing platform already; it's frustrating to have that curve steepened for Convert.com because the designers gave poor thought to their flows.

Recommendations to others considering the product

If you're a startup on a tight budget, don't let stinginess drive you to settle for Optimizely. But don't swing too far in the other direction and splurge on VWO if that's not in the budget, because frankly, Convert.com is just as good in all but one area - documentation - but it makes up for that deficiency in the responsiveness of its personal support team.

Give Convert.com a try. Be patient at first because it can be difficult to navigate, but definitely give it a fair chance and I think you'll be impressed. A/B testing pays for itself in the end.

What business problems are you solving with the product? What benefits have you realized?

The benefits of A/B testing in general are enormous. We've increased conversion rates for our clients by significant percentages through the use of Convert.com. A/B testing helps give a quantitative edge to marketing decisions that are often based on gut feeling. It is truly an invaluable tool.

Convert review by Craig C.
Craig C.
Validated Reviewer
Verified Current User
Review Source

"Excellent, easy to use split testing solution for any budget."

What do you like best?

The user interface and customization of split testing campaigns. I also very much enjoy the ability to quickly tie it into my Wordpress installation. One of the unique features of Convert Experiments is that it allows you to use a WYSIWYG editor to design your split tests. This is extremely useful for making minor adjustments to a page with very little time investment. Setting up goals and working with data is a snap.

I've worked with wordpress for about 15 years now and split testing was always one of those topics I avoided like the plague. I'm happy to say that Convert.com not only got me past those initial fears because of the simplicity of setup and ease of use, but they improved my confidence in my ability to perform accurate and reliable split tests so we can make better decisions about changes to our website.

What do you dislike?

Initial setup for revenue tracking was a bit confusing but support got me through that hump. I also would like it if there was a better explanation of how the confidence system works for finalizing split tests. Both minor nuisances though.

Recommendations to others considering the product

If you're looking for a comprehensive, easy to use split testing solution then there honestly isn't anyone who does it better at this time.

What business problems are you solving with the product? What benefits have you realized?

Split testing our product pages to increase conversions, decrease bounce rates and increase engagement. We have realized all three of these by using Convert.

Convert review by Yuval C.
Yuval C.
Validated Reviewer
Verified Current User
Review Source

"It gets the job done with none of the fluff"

What do you like best?

I was looking for an A/B testing tool for my small-medium clients who do not have an enterprise budget for optimization. I researched several budget options but none of them were as polished as Convert.com. Having got started with Convert.com I learned to love it as I've yet to stumble upon a major lacking feature and yet they seem to be implementing the bare necessities without any of the distracting fluff you see in feature-richer products.

I personally come from a technical background and Convert.com does a good job at transparency, that is, I can tell what it does and how it does it so I can make sure none of the experiments interfere with other features on the page.

What do you dislike?

I did find a few areas in which I, as a technical user, lack control. For example, you can set up a form submission as an experiment's goal but you can only identify the form based on it's "action" attribute which is often irrelevant in the age of Ajax forms. This example is correct at least for the time of writing this as the product has seen some very nice updates over the last few months.

What business problems are you solving with the product? What benefits have you realized?

I am a CRO consultant working with small and medium companies to optimize their online funnels (yuvalqen.com). I need a tool that can work for various technologies employed by my clients that would provide a comprehensive solution for on-page a/b testing.

A no hassle a/b testing tool helps me optimize websites faster with... you know, less hassle.

Convert review by Lee P.
Lee P.
Validated Reviewer
Review Source

"More functionality for the money, less flicker."

What do you like best?

- It's easy to use

- There is barely any flicker, compared to other tools we've used in the past

- You get more features / functionality for your money (e.g. javascript triggering of experiments)

- Claudiu and George on the support team are quick and very thorough, they won't fob you off.

- Also, we're on Convert's partnership scheme.

What do you dislike?

- Can't segment within the reporting, but we use other tools to do this.

- Experiments sometimes 'call' themselves which is a feature I'd like to have turned off by default.

Recommendations to others considering the product

Give it a trial and see for yourself.

What business problems are you solving with the product? What benefits have you realized?

- Cost-effective A/B testing

- No invalid experiments caused by flickering

- Good support guiding us on the best way to solve a certain problem

Convert review by David F.
David F.
Validated Reviewer
Review Source

"Excellent Customer Service & Easy to Use"

What do you like best?

It is very easy to set up the front-end variation of your experiment in a short amount of time as well as to set up custom segments and specific goals you want to track. All-in-all will only take a few minutes to set up a basic A/B test. Furthermore, although it is more challenging setting up tests that aren't minor Front-End variations, our developers haven't had too much difficulty finding a way to add JS to the test to get the desired effect. Lastly, the customer service is relatively quick if you're having issues with your tests and I haven't had a question unanswered yet.

What do you dislike?

I believe their dashboard to preview your test works on an emulator and I always get an out-of-date banner in this view so I'm not sure what software their emulator is running with. It'd be nice to see more preview options in that regard. Additionally, I wish I could preview the entire code of the page so I could edit existing code versus only being able to add JS code to an experiment.

Recommendations to others considering the product

Make sure to plan out your tests each month so you get the most out of your plan!

What business problems are you solving with the product? What benefits have you realized?

I'm testing variations of UX and UI to see how it effects certain core conversions of ours. We have found an improvement in click rates for certain things like signing up, engaging with one's profile page, and submitting activities on our site.

Convert review by Craig C.
Craig C.
Validated Reviewer
Verified Current User
Review Source

"Super powerful but super easy to use"

What do you like best?

The interface allows simple changes to be made at a stroll thanks to the intuitive WYSIWYG design. But if you've got Javascript and/or CSS chops you can dive even deeper and make your changes more specific and precise.

What do you dislike?

Sometimes the interface can make it tricky to select the parts of the page depending on how complex the page layout is. This sometimes leads to selecting the wrong part of not being able to affect the right changes. This is where the JS and CSS editing comes in handy.

What business problems are you solving with the product? What benefits have you realized?

Occasional A/B testing for clients of varying sizes without huge commitment to monthly expenses. The developer account also allows me to demonstrate the value of A/B testing to clients without massive up front commitment.

Convert review by Lukas B. S.
Lukas B. S.
Validated Reviewer
Verified Current User
Review Source

"Excellent, Fast Platform"

What do you like best?

We've used Optimizely, VWO, and others - of them Convert.com was the fastest to setup tests and execute them. It's our preferred platform for conversion rate optimization.

What do you dislike?

Nothing to dislike here - some small differences vs. other platforms, and all editors are subject to weird code issues, but otherwise pretty easy to use.

What business problems are you solving with the product? What benefits have you realized?

We use Convert to optimize specific actions on our eCommerce sites.

Convert review by Kelcey P.
Kelcey P.
Validated Reviewer
Review Source

"Why I Love Convert.com"

What do you like best?

I've known the team at convert.com for about 4 years and in that time they have continued to evolve. the platform is a direct reflection of their client's needs. Our agency, Nitro Interactive, has seen at least 5 of our own feature requests put in place. And, hundreds of other upgrades and features have been added. Recently a complete overhaul of the test summary page has been a great improvement.

What do you dislike?

Nothing really. Documentation is getting better and better but I believe there are still opportunities to build out the support docs. Unbounce for example does a great job with this.

Recommendations to others considering the product

Try convert.com. Don't waste your time getting frustrated with the competition.

What business problems are you solving with the product? What benefits have you realized?

We need to quickly overcome technical challenges on more sophisticated tests. The team helps us troubleshoot and expose silly errors and find workarounds when we need custom functionality that doesn;t ship with the platform.

Convert review by Joshua U.
Joshua U.
Validated Reviewer
Review Source

"At last, revenue split-testing for Shopify stores"

What do you like best?

I tested Convert after being frustrated with two other big split-testing tools that failed to accurately track revenue in Shopify because of third-party cookie problems. This is an unavoidable problem for non-Plus Shopify stores who require the checkout.shopify.com domain to process payments. Convert accurately tracks revenue data and integrates nicely with Google Analytics for follow up segmentation and analysis. Yes!

It is probably the most affordable split-testing tool on the market (that has the functionality you need).

Dennis and his team provide quick and clear customer support for any questions you have to get your first test live.

What do you dislike?

Currently cannot create a new variation when a test has been published. Required to clone an experiment then re-setup your experiment tracking variables.

Recommendations to others considering the product

Highly recommend Convert Experiments for those wanting to optimize for revenue when a third-party domain processes your payments. Revenue is by far, the primary metric to optimize for in ecommerce.

What business problems are you solving with the product? What benefits have you realized?

I use Convert Experiments for Shopify clients who come to me wanting scientific conversion rate optimization. It is the most affordable split-testing tool to optimize for revenue that works well.

Convert review by Phil W.
Phil W.
Validated Reviewer
Verified Current User
Review Source

"Growing a business"

What do you like best?

Convert is fast and easy. When your wearing a lot of hats as a business owner you need fast and easy for conversion optimization or it just doesn't get done. With convert I've got numerous tests running all the time so I'm always optimizing each part of my site.

What do you dislike?

I have not found anything I disliked about convert

Recommendations to others considering the product

Convert has completely changed our business. Optimizing over time has led us to beneficial conclusions we would not have otherwise come to.

What business problems are you solving with the product? What benefits have you realized?

We have a pretty extensive funnel with a large number of avatars. Convert allows us to quickly optimize for all instead of a more general optimization strategy that might not have the best results

Convert review by Administrator in Higher Education
Administrator in Higher Education
Validated Reviewer
Verified Current User
Review Source

"Very Powerful and Helpful Software"

What do you like best?

Convert.com is extremely easy to use. I have limited experience with a software such as this and was able to start with little guidance.

What do you dislike?

So far there is little that I do not like about convert.com

Recommendations to others considering the product

Sign Up - ASAP.

What business problems are you solving with the product? What benefits have you realized?

We had a big problem with customers not converting well on our website. As of right now, we have tripled the conversion rate using convert.com

Convert review by Administrator in Retail
Administrator in Retail
Validated Reviewer
Review Source

"Very good software, great support team"

What do you like best?

Support team is very responsive when you have an issue. Easy to use. Great price for what you get.

What do you dislike?

Some small bugs that need to be worked out with editor.

What business problems are you solving with the product? What benefits have you realized?

Increased conversion rates by 1% by AB testing using this tool

Kate from G2 Crowd

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