What do you like best?
CoSchedule is intuitively designed for people that publish content. It has lean project management and collaboration tools built in which is great for smaller teams focused on sharing content. The calendar itself is robust and extremely useful. It revolves around the publishing dates, and dynamically updates itself when pub dates move eliminating so much of the manual management that other platforms require.
The platform isn't cheap, but the social sharing tools are a huge value ad. Because we can manage content creation and content sharing in one hub, it makes life so much easier than other systems I've used in the past. The ReQueue feature is also extremely helpful to power intelligent resharing to reduce your social management workload even further.
What do you dislike?
It's more expensive than typical content calendar solutions I've come across. A lot of people build DIY solutions with tools like Trello or Google Calendar which are better than nothing, but nowhere near as streamlined or effective as CoSchedule.
Because of the depth of features, there is a bit of a learning curve but I've found that onboarding CoSchedule with the team has been easier + faster than some of our other tools. There's a really clear workflow and process for shceduling posts and when things change the calendar (and social sharing updates itself dynamically so maintenance time is minimal
What business problems are you solving with the product? What benefits have you realized?
I'm running an educational website that's a side project/marketing initiative for our agency. It's not my full time job, and we're always trying to increase our efficiency. Because our time and resources are limited, we need to be focused on creating content, not managing scheduling and social sharing.
Bottom line, CoSchedule allows us to work faster by working smarter.