Customer.io

(51)
4.1 out of 5 stars

A platform for sending targeted messages.

Work for Customer.io?

Learning about Customer.io?

We can help you find the solution that fits you best.

Customer.io Features

Email Marketing
Email and Mobile Preview

Make sure subscribers see email as intended. View emulated inboxes of major email providers and mobile devices (e.g., iOS, Android) to resolve rendering issues.

79%
(Based on 37 reviews)
Manage Email Lists

List management tools include importing and maintaining subscriber data. Manage list segmentation, profile attribute management, and delivery status. Subscribers self-manage preferences.

79%
(Based on 37 reviews)
High-Volume Sending

Ability to send thousands of unique, personalized emails per second.

91%
(Based on 34 reviews)
Building and Personalizing Emails

83%
(Based on 39 reviews)
Sending Outbound Emails

86%
(Based on 38 reviews)
Manage Email Deliverability

85%
(Based on 37 reviews)
Automated Email Responses

n/a
Administration
Template Creation

Process for administrator to create personalized email templates from scratch or incorporate and leverage existing templates.

73%
(Based on 23 reviews)
Preset Template Availability

Quantity and quality of preset email templates for administrators to construct their own emails.

81%
(Based on 8 reviews)
Custom Unsubscribe

Able to customize the unsubscribe templates, handler, and tracking.

72%
(Based on 22 reviews)
Email Segmentation

Able to segment transactional emails based on their purpose.

92%
(Based on 23 reviews)
Detailed Server Logs

Detailed logs for tracking and debugging mail server activity.

82%
(Based on 15 reviews)
Notifications

Alerts administrator whenever a pre-set event occurs.

79%
(Based on 18 reviews)
Integrations
Webhooks

Integrates webhooks into emails to signal email status (i.e. sent, bounced, opened, etc.)

93%
(Based on 18 reviews)
Event Tracking API

API used to track the status of emails.

90%
(Based on 19 reviews)
Mail Send API

API used to send emails (e.g. Web API, SMTP API)

90%
(Based on 6 reviews)
Spam Filter Testing

Testing to ensure emails do not go to recipient's spam folder.

n/a
Platform
Custom Tracking Domain

Ability to define a custom domain from which emails are sent.

84%
(Based on 11 reviews)
Multiple Domains

Able to send emails from multiple domains.

87%
(Based on 9 reviews)
Dedicated IP

Ability to use a dedicated IP for deliverability.

80%
(Based on 6 reviews)
Documentation

Availability and quality of documentation for API, code library, implementation, and set up.

80%
(Based on 20 reviews)
Sender Reputation Management

Ability for the platform to manage individual domain reputations. That way, senders with good sending practices are not penalized based on the sending practices of others.

86%
(Based on 14 reviews)
Tracking & Reporting

Tracks emails sent and delivery rates and compiles them into standard reports.

79%
(Based on 21 reviews)
Enterprise Scalability

Provides features and infrastructure to allow scaling for large organizations.

88%
(Based on 16 reviews)
Performance and Reliability

Emails are consistently received and software performs reliably.

91%
(Based on 21 reviews)
Reporting & Analytics
A/B Testing

Run A/B tests on subject lines, areas of content (both images and text), from names, or send dates.

87%
(Based on 31 reviews)
Basic Reporting

83%
(Based on 36 reviews)
Platform
User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

86%
(Based on 16 reviews)
Internationalization

n/a
Performance and Reliability

86%
(Based on 21 reviews)
Integration
Data Import & Export Tools

82%
(Based on 18 reviews)
Integration APIs

91%
(Based on 15 reviews)
Breadth of Partner Applications

79%
(Based on 15 reviews)