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Datorama

4.2
(54)

Illuminating Marketing Performance

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Datorama Features

Operations

Return on Investment (ROI)

Monitors and tracks the results of marketing campaigns

Not enough data available

Cross-Functional Access

Allows multiple users access to a unified, transparent overview of analytics, dashboards, and campaign results

93%
(Based on 11 reviews)

Discovery

Data Collection

Gathers data about the effectiveness, impact, and reach of marketing campaigns

92%
(Based on 13 reviews)

Customer Retention

Collects insight into customer preferences

86%
(Based on 10 reviews)

Campaign Activity

Campaign Insights

Analyze past and existing marketing campaigns to inform future strategy

93%
(Based on 11 reviews)

Reports and Dashboards

Creates reports and dashboards to analyze results of campaigns

95%
(Based on 13 reviews)

Campaign Stickiness

Identifies which marketing campaigns resolved in open or closed opportunities

88%
(Based on 5 reviews)

Brand Optimization

Provides opportunities for brands and businesses to fix or modify existing or future campaigns via feedback

94%
(Based on 5 reviews)

Platform

Multichannel Tracking

Collects marketing campaign performance data across multiple channels

95%
(Based on 12 reviews)