Deep Linking Platform

(16)
4.7 out of 5 stars

Branch is a tool that provides deep linking solution for brands to create an optimized mobile user experience that drives app growth, conversions, user engagement and retention, app content becomes searchable, discoverable shareable, and easy to integrate into any marketing channels like email, SEO, social media, and paid SEM.

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Showing 16 Branch reviews
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Branch review by <span>Vaibhav S.</span>
Vaibhav S.
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Best tool for Deep Linking in Mobile Apps and helps escalate one's Mobile App Marketing

What do you like best?

It provides a good number of features to aid marketing, tracking and reviewing important business data. T free SMS for download is one of the highlights and is commendable on Branch's part to foot the bill, so to speak. The separate "Testing" and "Live" options are a real boon to Branch's partners. Creating a new link is super easy the Link Settings page is very easy to configure for iOS or Android or Desktop implementation.

Referrals by Branch is another nice feature where one can see the influencers' as well as the referred user's count. Cross-channel analytics is very useful for tracking campaigns.

All in all, a brilliant experience with great results to be yielded by an implementer of Branch's resources.

What do you dislike?

There are a lot of conversions that can often time be difficult for newcomers to implement correctly. UserID, BranchID and similar attributes can sometimes lead to ambiguity in understanding.

Recommendations to others considering the product

I highly recommend everyone to use Branch in their application. The benefits are unbounded and one cannot foresee the positive ripple effect of one's actions, but I guarantee that there's nothing but positives that one can obtain from using Branch's Deep Linking and its other resources.

What business problems are you solving with the product? What benefits have you realized?

Tracking a referrer via the referral link is one of the main business problems I'm currently trying to tackle. One can find an individual referrer as well as the referred user count. It is highly helpful for tracking and measuring the effectiveness of one's campaigns.

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Branch review by <span>Prithwi Raj B.</span>
Prithwi Raj B.
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Great tool to escalate your app marketing

What do you like best?

Provides a good number of features to market, track and review important business data. Free SMS for download are the best features. It has two separate options for testing and live which are excellent. Creating a new link is super easy. Link settings page is very easy to configure for ios or android or desktop behavior. Quick link page shows the numbers of clicks and installs even the reopen count.

Referrals of Branch is another nice feature where you can see the influencers as well as the referred user count. Cross-channel analytics also very useful for tracking the campaigns in a nutshell. Setting up Branch SDK in iOS or Android projects are very simple.

What do you dislike?

Lot of conversions. Sometimes it's tough to understand for new comers. UserID, BranchID and ID sometimes creates confusion.

Recommendations to others considering the product

I highly recommend.

What business problems are you solving with the product? What benefits have you realized?

Tracking referrer via the referral link. We can find individual referrer as well as the referred user count. It helps us to track and measure the effectiveness of our campaigns. Branch with Fabric makes our life easier.

What Mobile Marketing solution do you use?

Thanks for letting us know!
Branch review by <span>Ivan R.</span>
Ivan R.
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Using deep links with social networks

What do you like best?

We use branch links with Instagram Stories links, Facebook AD, Vk.com promo-posts. Also we try to use Deepview feature to preview content of mobile app to user before install. I like that any our features we can track by links. Also Branch have good and fast API, we interate that to our CRM.

What do you dislike?

Found some bugs, but technical support resolve that after some days. Also Jorneys and Deepview not userful, need more tests to any browsers. Also some features discribed on doc not implement in release.

What business problems are you solving with the product? What benefits have you realized?

We need promo of out features, content in app and all of social networks can to put only one link. For mobile growth it's so nice to use for every feature. channel, campaint links with statistics and usage one link for all platform (Android, iOS, Web)

Branch review by <span>Mark H.</span>
Mark H.
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Branch metrics

What do you like best?

Supports a great number of different platforms on various architectures.

It is very easy to integrate and get everything up and running.

It is free to use so represents a significant saving on other solutions.

Support for the product is excellent and there is a large friendly community of users

They have lots of great ideas for improving acquisition and retention and regularly provide links to helpful articles and case studies to assist in improving our apps.

They have a very accessible and knowledgeable support team who go above and beyond to help.

What do you dislike?

Nothing so far, seems to have done everything we have needed to. We will be looking at utilising more features in future products. The dashboard needed some work but the new one is being released very soon and can already be used by following a link which improves things no end.

Recommendations to others considering the product

Given us everything we need and free so far

What business problems are you solving with the product? What benefits have you realized?

Getting users directly to the area they need to be at and reporting back to us what works well. Easy to setup and integrate allows us to use lots of external links to acquire users and send them directly to the point in the app we wish to. This has helped with acquisition and retention for users that may otherwise have churned since we were able to entice them back to the product with a deep link directly to an item of interest.

Branch review by <span>Arif K.</span>
Arif K.
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Only deep linking framework that handle all use cases and multiple platforms

What do you like best?

It provides analytics for the deep links used in the app and developers can check it on branch.io console. It helps a lot in deciding the future strategy of the app.

What do you dislike?

Branch.io should also provide a mobile app to check analytics on the go.

Recommendations to others considering the product

If you are considering using firebase dynamic Links then you should try branch deep links. Firebase dyanamic links misses a lot of things. You can check the difference here - https://blog.branch.io/firebase-dynamic-links-vs-branch-links-a-comparison/

What business problems are you solving with the product? What benefits have you realized?

Sharing the content of the app to other users to make the content viral and make other users directly open the content within the app rather than going on any website. This helps app users bring more users

Branch review by <span>Brittney B.</span>
Brittney B.
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Great Tool for Deep Linking in Mobile Apps

What do you like best?

Branch makes deep linking in app a true breeze. Their platform is easy to use, easy to understand, and provides all of the data I need to evaluate performance of the links. It's also very easy (and I mean VERY easy) to set up an integration between your mobile SDK and Branch, so you can see all of Branch's data in your SDK platform, if you want.

What do you dislike?

There's a couple of things I wish I could do in Branch's platform that I can't now, but I'm sure will come with time. You can't bulk upload a large quantity of links (i'm talking in the thousands), but they did work with me & my engineering team to get it done. You also can't bulk delete (or archive) links.

What business problems are you solving with the product? What benefits have you realized?

The biggest problem deep links have helped us solve is making a moment e-commerce enabled by using a Buy Now CTA and deep link to send users directly to the checkout page.

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