When you work with a social listening tool it could be difficult and in many times you will be lost in all the features that you have available to work.
When you use Digimind, all the things that you need are showed and distributed in 5 things: What, When, Where, Who and How. In every section you will find all that you need to know about a topic, and I love that each graphic is clickable, so you can go deeper as you want.
I think that the possibility to classify information gives you the opportunity to go from a general conversation to a particular one.
They have a lot of opportunities in their reports section. I prefer to make my own report based on the data that Digimind shows me.
Digimind gives you the things that you need to do social listening. In a few steps you can run a query and obtain data.
Also the Digimind's people always have the best attitude to help you.
1. Brand reputation.
2. Digital crisis management.
3. Monitoring conversation and obtain user insights to generate content based on user needs.
3. Product reports: what the people say about one product? it is good or bad? how can we change that opinions?