Domo Business Intelligence (BI) combines a powerful backend that sits on top of and connects into any existing system where data lives, including those for customer relationship management, enterprise resource planning, human resources and financials, as well as any data repository or current reporting system.
Domo is a wonderful tool to be able to collaborate all sorts of data together to be able to come up with some really great and useful information that you can take and turn into actionable steps.
The price is pretty steep if you want to use the entire full featured product. I think this would be wonderful if you are a large corporation. But for smaller business it requires work arounds
There is a VERY steep Onboarding fee for them to help you set everything up and get up and running. This is necessary I believe to be able to use the product however this can be a pretty tough pill to swallow when considering other business intelligence platforms do not have such a large upfront cost involved with the use of their products.
We are able to eliminate many of our old and outdated processes of manually creating Excel sheets here and there.
It's really great at slicing through large quantities of data and turning that data into easy to read graphs. Complex functions (they call them Beast Calculations) allow you to transform information into data that is more insightful. It's relatively straight forward to connect two or more different data sets on a 'join'. It automates rolling data analysis, tasks that would be repetitively, time consuming and complex in Excel.
Compared to TableAU, it has some work to do in terms of your ability to slice deep into the data (and present that data) to provide meaningful insight as to why things are happening.
Domo is great at providing an automatic oversight as to what is happening in your business, however it's not quite so powerful at answering the question why and how/what could you do to improve business performance.
To provide an automatic at a glance view (health check) to the executives and other stakeholders of the business how we are performing in terms of the number of vehicles purchased, price paid, quantity of cancellations and a variety of other business related metrics.
DOMO is superior to any other BI or "Analytics" platform out there. With Pareto principle, just DOMO only would already cater 80%+ of our insights use cases.
It eloquently covers all features that are available in other competing tools/platform such as Tableau; while having more that they don't have. For example, Tableau doesn't have alert feature, while DOMO not only has alert but it is self-service and deliverable via email, mobile app notification, and even SMS; all in one seamless package. And in this fastest pace era ever in human history, proactive alert to business metrics while mobile on the go is a must for companies' executives to stay ahead of the competition.
DOMO platform is a fully managed service, 100% self-service, and requires no maintenance at all (No Ops); this ticked each of our three key philosophy of Data & Insight technology in Traveloka.
For our organization which is based in Southeast Asia, DOMO is very much lacking in Support. There's no proper process of severity of issues and escalations, and it takes ages to get past the first layer of support which most of the time wouldn't be able to solve any issue we raise (note that DOMO is super easy to use, seamless & intuitive, such that the only times you hit issues would indeed only be bug/product issue which can only be solved by their R&D team). They need to really work this out to be a truly managed service / Cloud-era leader of Analytics platform.
Nevertheless, this was also because we're a technology company that's always on the cutting edge of Data & Insight technology; for the majority of enterprises out there, DOMO would be a seamless deployment with least possible effort and highest possible impact & ROI. Highly-highly recommended.
Remember that total cost of ownership is mostly on maintenance of your data & insight platform, DOMO frees you from these (almost) completely. Remember also that opportunity cost hides within inefficiency and non-agility of your data to insight to action to result end to end process, having DOMO would cut this cycle tremendously.
Self-service analytics, insights & data. Decentralization and democratization of data. Agility & Velocity of end to end data to insights execution. Empowering independent teams (products & functions) within our organization to monitor and analyze their business metrics, with the minimum possible effort from centralized data & analytics team.
DOMO is superb in democratizing data for our data hungry organization. We deployed the platform in January 2017 and by August we have 600 users onboard with daily active users ranging between 200-300 users in weekdays, creating 16,000 Cards (charts) showing insights from 2,500 datasets totalling 3.6 billion records, with 12,000 card views per week ~ 2,000 card views per day.
16,000 cards built in 8 months is 2,000 cards created per month, 100 per day on average. Very telling figure on agility and velocity enablement by DOMO platform, two of our core culture principles.
The graphing and dashboarding is really simple and clean. The design is vibrant and makes things like checking call stats more appealing. The UI is very easy to master and intuitive. It only takes a few minutes of playing around to understand it.
I don't like how laggy it is. Unfortunately for my team of 30 its a big lagging. Granted it's tracking a lot and is up to date enough but if it was closer to real time than that would be nice.
In order to get the best user experience, close tabs that are not necessary for you to view all the time.
Domo solves productivity tracking and metrics tracking for sales. It helps my team know where we stand and where we need to pick it up in order to make our goals.
The ability to set-up with ease a variety of different key metrics for our organization has been critical to our team understanding our successes and pain points to strive for greatness.
At times the customization and configurations of data sets can be complex and challenging, and the UI is already looking a bit dated, but data is king so I won't make too much of a fuss over aesthetics.
If you're large enough to need large data sets summarized to track trends in your user base and other key indicators ($ spend per account, user engagement, etc.)
We're better seeing trends in our customer's journey through our product, and realizing some data we're tracking hasn't been giving us the desired outcome we expected from it. It's been great to see what our assumptions are regarding certain metrics play out to what we do or don't expect, helping us make the necessary moves to better quantify our client's value they get out of our product.
Ease of implementation, and start up time. We were up and running in weeks, and on a platform that allows for easy collaboration and prototyping.
There are things that need refinement and maturation, but on the whole, nothing to dislike. The pros far out weigh the cons.
I'd like to see more options available in the visuals, as well as more visibility between data sets and data flows dependencies.
Don't get caught up on having just one tool to do everything. Domo is an easy fit for organizations looking for an analytics layer to help get everyone aware and talking about their data. I would be comfortable partnering Domo with other existing tools, and would look at implementing in those departments that typically don't get as much attention (accounting, marketing, etc.) The pre-built templates allow them to get up and running with the data they have in hours, if not minutes.
Creating a single view into our business, and making sure all the divisions were speaking the same language was the primary goal. Outside of accomplishing that in record time, there were unexpected benefits related to sharing dashboards with external customers and partners, as well as implementing "data governance light" and "crowd sourced data quality" aka exception reporting that works.
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