What do you like best?
The integration is really simple, and the customization of price really helps my business stand out in comparison to other domain name providers out there. I also like their 24/7 support availability and the compatibility with WHMCS software.
What do you dislike?
Although it is easy to integrate, this software does not always work. I have been struggling for a very long time to get the software to be usable with everything, however whenever I use it I find that it gives me an error, and has to go through a third party provider which is really annoying. The wait time on the support staff is ridiculous, and it always takes forever to speak to a real person.
Recommendations to others considering the product
If you feel like long hours on the phone waiting for a response from a service representative, then this is the software for you. It does not fully integrate, although it is very easy to set up. Use Enom at your own risk is all that I can really comfortably say to you.
What business problems are you solving with the product? What benefits have you realized?
I use this software to provide domain names and such to my current clients of a web hosting and web development firm. It allows me to set my own prices, and set what I offer or don't offer. I really enjoy the complete customization they offer, if only they would actually start working.