Falcon allows us to manage all our social media channels in one place; with just one inbox for all channels, we can ensure that our customer service team doesn’t miss any questions or comments.
We can prepare and schedule social media posts so that they are published with the right content, at the right time and in the right channel.
Falcon's customer care and support is extremely helpful - they are always quick respond, eager to help and to understand what help we may need, and generally proactive.
The fact that the tool has a user-friendly and attractive interface is also important.
Falcon gives us a great overview of our social media activities, allowing us to manage publishing, customer service and listening in one place. We can also follow up performance and activities through the reporting section.
The interface and help function makes it quick to get started and easy to navigate. Managing different users and teams is straight-forward.