What do you like best?
I love how easy Formstack is to use. Building forms is a breeze , the support is great, and we love that it integrates seamlessly with Unbounce to give us quality, high converting lead pages. Formstack has helped us refine and define our lead capture process and following up with qualified prospects has become even easier.
What do you dislike?
We're happy with Formstack's functionality, however we're not a big fan of their updated Dashboard in the platform. We used to see a screenshot of big picture stats and our average conversion rate. Now we see a listing with each of our forms, but we don't feel like we're getting the value we used to get through this update.
Recommendations to others considering the product
If you're considering Formstack, I would recommend signing on for a free trial first so you can play around in it and see how easy it is to create forms and how your team could use the product most effectively. Feel free to make your own form templates with your brand's colors to really visualize how the forms could look and function.
What business problems are you solving with the product? What benefits have you realized?
We use Formstack for all of our lead capture across our whole website. Since starting with Formstack over a year ago, we're seen an average lead conversion rate of around 20 - 30% -- and these aren't just any leads, these are warm, marketing qualified leads.