Fresh Web Explorer

4.3
(12)

Analyze mentions of your brand, competitors, or any other key term that interests you.

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Fresh Web Explorer Reviews

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Showing 12 Moz reviews
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Moz review by Nick J.
Nick J.
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Verified Current User
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"Easy to use monitoring "

What do you like best?

When we begin working with a client the first thing we do is compare what the competition is doing. Moz Pro provides some awesome figures that clearly show what's going on.

When you start a campaign, the software begins tracking progress immediately. This is helpful when you go back to see how the site has improved since the beginning of the campaign.

What do you dislike?

Crawl results are inaccurate. Moz does not have the crawling capacity as other software, such as Google, so results are limited. For instance, inbound links on moz won't match what Google webmaster tools returns.

Spam analysis is inaccurate. Take the spam analysis with a grain of salt. They may return sites that they feel are spammy, but clearly are not, always do your due diligence to make sure the links are actually poor.

Recommendations to others considering the product

If you're a small business owner doing your own marketing or an agency looking to keep clients in the loop. This is a must have. Small business owners can see what is happening around them, while agency's can track and report to clients on what has happened over a period of time.

What business problems are you solving with the product? What benefits have you realized?

The biggest way this has been beneficial to our work is keeping track and comparing what the competition is doing. We can easily see how we are ahead or behind our competitors. Weekly we can see how trends within our industry are changing.

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Moz review by João Marcelo M.
João Marcelo M.
Validated Reviewer
Verified Current User
Review Source

"Great tool to identify hot topics"

What do you like best?

Moz's Fresh Web Explorer is a great an simple tool to get data around a topic/mentioning you are following.

You can expand your search using other parameters that are relevant for you, and that makes it a lot more valuable.

What do you dislike?

The tool is simple, so if you expect to get really deep insights that won't suit you.

Recommendations to others considering the product

I do recommend fresh web explorer if you are looking for a tool to quickly identify tropics that are relevant to you, that includes your industry, competitors or anything really that you might be focusing on.

What business problems are you solving with the product? What benefits have you realized?

We follow specific topics that were carved for our business, setting alerts let us key an eye on what we should invest on our content strategy at the moment.

What Social Media Monitoring solution do you use?

Thanks for letting us know!
Moz review by Greg S.
Greg S.
Validated Reviewer
Verified Current User
Review Source

"Above Avergae"

What do you like best?

it's super easy to set up and use. The alerts are helpful.

What do you dislike?

It's too simple to do anything more in depth with.

Recommendations to others considering the product

this is just a small part ov an overall plan

What business problems are you solving with the product? What benefits have you realized?

It gives us a first glance at the conversations going on. From there we use other tools to dive deeper but this is a great tool to use as the messenger.

Moz review by Agency in Consumer Electronics
Agency in Consumer Electronics
Validated Reviewer
Verified Current User
Review Source

"Track your keywords with ease "

What do you like best?

moz fresh web explorer Is a great way to track your keywords and your brand mentions. This let us know when someone was talking about our site and give us the ability to get a backlink

What do you dislike?

It can be buggy sometimes. You have to shit it down and restart it to work

Recommendations to others considering the product

This is a great option to increase backlinks to your site

What business problems are you solving with the product? What benefits have you realized?

We need to have a way to track all keywords for our brands. We also needed a way to track brand mentions so we can reach out and try to get backlinks

Moz review by User in Investment Management
User in Investment Management
Validated Reviewer
Verified Current User
Review Source

"Overwhelming"

What do you like best?

The ability to get the results straight to your inbox--and the mention authority listed with the results.

What do you dislike?

It's hard to really refine results--a lot is spam, a lot is overlooked due to the volume of results we've found we get. We're a small business, so I imagine it's even more overwhelming for larger businesses, organizations, and enterprises. Could use a bit more organization.

Recommendations to others considering the product

Be aware you will be receiving a lot of data -- probably more than you know what to do with! It's often difficult to sift through the junk to find anything of real value to you and your company. We've definitely caught some mentions we would have otherwise missed, but it's often overwhelming to find any legitimate brand mentions--especially if your company has a more common title or name, or if you're a larger organization.

What business problems are you solving with the product? What benefits have you realized?

We're looking to find any mention of our firm that would have otherwise gone unnoticed. We did discover that we had been mentioned at a higher volume than we previously thought --but a lot of the results were spammy and weren't of any use to us.

Moz review by Aaron T.
Aaron T.
Validated Reviewer
Verified Current User
Review Source

"Simple and Useful"

What do you like best?

The ease of use with and the fact that it is bundled with the Moz Pro suite.

What do you dislike?

It has some issues with filtering out large amount of spam content.

Recommendations to others considering the product

There are better monitoring tools available, but if you have a Moz Pro subscription and are not using any of the other monitoring tools, then I would certainly suggest using Fresh Web Explorer.

What business problems are you solving with the product? What benefits have you realized?

We were looking for a simple monitoring tool and found it through our Moz Pro subscription.

Moz review by User in Higher Education
User in Higher Education
Validated Reviewer
Verified Current User
Review Source

"Pros & Cons of Moz Fresh Web Explorer"

What do you like best?

The ability to discover mentions of the particular keywords we track for, as well as discover new mentions of our brand on different websites.

What do you dislike?

Sometimes, the tool does not provide very good information on the specific keywords you are attempting to rank for which is a deterrent. In general, the Moz tool generally loads new content and tools very slowly which is a drawback.

What business problems are you solving with the product? What benefits have you realized?

We spend a considerable amount of time in link building to increase overall visibility, domain authority, and awareness of our brand. Using Fresh Web Explorer enables us to discover new mentions of our brand on third-party websites, which is valuable in determining link quality.

Moz review by Drew S.
Drew S.
Validated Reviewer
Review Source

"Moz Fresh Web Explorer is Great"

What do you like best?

Moz Fresh Web Explorer is great for finding fresh links pointing at your website. It can help cultivate connections and obtain SEO rankings.

What do you dislike?

Sometimes it feels like I only get a portion of what is actually out there . This is especially true for smaller websites.

Recommendations to others considering the product

Great tool for those looking to up their SEO game.

What business problems are you solving with the product? What benefits have you realized?

We are finding fresh connections for our clients and monitoring competitors.

Moz review by Cole L.
Cole L.
Validated Reviewer
Verified Current User
Review Source

"Excellent SEO Outreach Tool"

What do you like best?

I love that I can setup alerts for anytime a branded keyword or product/service keyword is used across the web. There are rules that can be put in place to include when a competitor is mentioned or exclude. This is a great tool for SEO specialists.

What do you dislike?

The amount of volume of crawlable domains. I believe they've made strides since I've used the product though.

What business problems are you solving with the product? What benefits have you realized?

I was working towards internal link building for our own company.

Moz review by John M.
John M.
Validated Reviewer
Verified Current User
Review Source

"Fantastic"

What do you like best?

I find this to be the most up-to-date link explorer on the market.

What do you dislike?

Site index isn't as large as some up the other tools... But i realize that this index updates more frequently which is more difficult with a larger index.

What business problems are you solving with the product? What benefits have you realized?

measuring seo impact and off site performance.

Moz review by User in Public Relations and Communications
User in Public Relations and Communications
Validated Reviewer
Verified Current User
Review Source

"Great real-time mention tracking"

What do you like best?

A few things:

1) It's an all in one tool that helps me easily track mentions and links, which is not always an easy task with Google Alerts.

2) It's part of my paid Moz Pro subscription, so I do not have to pay any extra for Fresh Web Explorer.

What do you dislike?

The filter functionality is not very good. For instance, I can't view social mentions alone; I have to use other tools for that.

Recommendations to others considering the product

It's a good tool to complement your existing toolset. You'll want to have other systems in place (e.g. Google Alerts, analytics) to go with Fresh Web Explorer.

What business problems are you solving with the product? What benefits have you realized?

I'm using Fresh Web Explorer as part of my Moz package. Since my Google Alerts and other monitoring and analytics tools don't always pick up everything, this has a helpful service to complement the rest of my toolkit.

Moz review by Administrator in Human Resources
Administrator in Human Resources
Validated Reviewer
Verified Current User
Review Source

"Easy for a non SEO expert"

What do you like best?

I can understand it even as a novice SEO marketer.

What do you dislike?

Would like to have more specific "how tos" on some of the optimization recommendations or the ability to assign a task.

What business problems are you solving with the product? What benefits have you realized?

Increasing organic traffic to our site, optimizing content for SEO, lead generation

Kate from G2 Crowd

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* We monitor all Fresh Web Explorer reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. Validated reviews require the user to submit a screenshot of the product containing their user ID, in order to verify a user is an actual user of the product.