Full Circle Insights

(37)
4.4 out of 5 stars

Full Circle Insights structures everything for marketing responses, keeping track of the outcome of every touch whether it's from a lead or contact.

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Full Circle Insights Features

Lead Intelligence
Market Insights

Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with.

Not enough data available

Account-level Insights

Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc.

Not enough data available

Lead Analysis

Prioritizes leads through lead scoring, market insights, account-level insights, etc.

Not enough data available

Lead Intelligence
Market Insights

Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with.

Not enough data available

Account-level Insights

Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc.

Not enough data available

Lead Analysis

Prioritizes leads through lead scoring, market insights, account-level insights, etc.

Not enough data available

Lead Management
Segmentation

Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness.

Not enough data available

Predictive Scoring

Automatically scores prospects based on behavior and engagement levels.

Not enough data available

Account Identification

Helps identify and distribute accounts internally, giving prioritization to those that are more likely to convert to sales.

Not enough data available

Operations
Return on Investment (ROI)

Monitors and tracks the results of marketing campaigns

90%
(Based on 9 reviews)
Cross-Functional Access

Allows multiple users access to a unified, transparent overview of analytics, dashboards, and campaign results

93%
(Based on 8 reviews)
Lead Management
Segmentation

Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness.

Not enough data available

Predictive Scoring

Automatically scores prospects based on behavior and engagement levels.

Not enough data available

Account Identification

Helps identify and distribute accounts internally, giving prioritization to those that are more likely to convert to sales.

Not enough data available

Marketing Campaigns
Omni-Channel Tracking

Provides tracking across multiple digital advertising channels, such as video, mobile, and social media.

Not enough data available

Revenue Planning

Helps allocate marketing budget based predicted amount of incoming revenue.

Not enough data available

Media Attribution

Assists in the attribution of marketing budget by identifying successful campaigns and initiatives.

Not enough data available

Opportunity Timeline

Provides a timeline to visualize the effects of individual campaigns, leads, and other opportunities.

Not enough data available

Customization

Allows for custom report types to match the goals of a company.

Not enough data available

Discovery
Data Collection

Gathers data about the effectiveness, impact, and reach of marketing campaigns

93%
(Based on 9 reviews)
Customer Retention

Collects insight into customer preferences

85%
(Based on 6 reviews)
Marketing Campaigns
Omni-Channel Tracking

Provides tracking across multiple digital advertising channels, such as video, mobile, and social media.

Not enough data available

Revenue Planning

Helps allocate marketing budget based predicted amount of incoming revenue.

Not enough data available

Media Attribution

Assists in the attribution of marketing budget by identifying successful campaigns and initiatives.

Not enough data available

Opportunity Timeline

Provides a timeline to visualize the effects of individual campaigns, leads, and other opportunities.

Not enough data available

Customization

Allows for custom report types to match the goals of a company.

Not enough data available

Campaign Execution
Email Campaigns

Connects sales emails with cross-sell/upsell marketing campaigns across multiple channels.

Not enough data available

Website Personalization

Provides tools that dynamically serve content, messaging, and calls-to-action.

Not enough data available

Prioritized Accounts

Helps determine which accounts have the highest/lowest opportunity to convert.

Not enough data available

Trending Accounts

Helps determine the direction of each individual account and how to engage through specific content.

Not enough data available

Campaign Activity
Campaign Insights

Analyze past and existing marketing campaigns to inform future strategy

98%
(Based on 9 reviews)
Reports and Dashboards

Creates reports and dashboards to analyze results of campaigns

93%
(Based on 9 reviews)
Campaign Stickiness

Identifies which marketing campaigns resolved in open or closed opportunities

91%
(Based on 8 reviews)
Brand Optimization

Provides opportunities for brands and businesses to fix or modify existing or future campaigns via feedback

73%
(Based on 5 reviews)
Platform
Multichannel Tracking

Collects marketing campaign performance data across multiple channels

88%
(Based on 9 reviews)