Contact Data Availability
Does this product have the amount of contact data you require? Contact data includes a persons company, role, experience, email, telephone, etc.
(Based on 21 reviews)
Company Data Availability
Does this product have the amount of company data you require? Company data includes data on companies leadership, financials, industry, products, etc.
Industry Research Availability
Does this product offer industry research data that you require?
Customer Profile Interview
Initial efforts to understand brand and ideal customer.
Quality, variety, and legitimacy of tactics used for sourcing leads.
Volume of leads gathered.
Efforts to qualify and rate leads based on legitimacy and potential value.
Overall quality of leads gathered.
Success rate of converting leads into customers.
Contact Data Accuracy
How accurate and up to date is the contact data?
Company Data Accuracy
How accurate and up to date is the company data?
Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with.
(Based on 24 reviews)
Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc.
(Based on 27 reviews)
Prioritizes leads through lead scoring, market insights, account-level insights, etc.
(Based on 25 reviews)
Provides ability to message contacts directly from within the sales intelligence software
Ability to create targeted contact lists.
(Based on 13 reviews)
Integration to CRM/Marketing Automation
Integrations to popular CRM/Marketing automation software to enable sales/marketing team members to view contact and company data from within the CRM/Marketing automation software.
(Based on 14 reviews)
Ability to clean/enrich existing data that is maintained in other systems
Functionality to filter or segment data from withing sales intelligence software
Offers search tools that allow users to find the data they need quickly
(Based on 16 reviews)
Alerts you to changes happening to industries, companies and people you follow
Find the people you know that can introduce you to contacts at prospects
Provides ability to create the reports that meet your business requirements
Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness.
Automatically scores prospects based on behavior and engagement levels.
(Based on 15 reviews)
Helps identify and distribute accounts internally, giving prioritization to those that are more likely to convert to sales.
Allows orgainizations multi-national organizations to use tool effectively accross multiple languages and currencies
User, Role, and Access Management
Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
Performance and Reliability
Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.
(Based on 18 reviews)
Access pre-built and custom reports and dashboards.
Mobile User Support
Allows software to be easily used on multiple mobile devices include phone and tablet devices.
Enables integration to external systems
Not enough data available
Provides tracking across multiple digital advertising channels, such as video, mobile, and social media.
Helps allocate marketing budget based predicted amount of incoming revenue.
(Based on 7 reviews)
Assists in the attribution of marketing budget by identifying successful campaigns and initiatives.
Provides a timeline to visualize the effects of individual campaigns, leads, and other opportunities.
Allows for custom report types to match the goals of a company.
Provides tools that dynamically serve content, messaging, and calls-to-action.
Helps determine which accounts have the highest/lowest opportunity to convert.
(Based on 11 reviews)
Helps determine the direction of each individual account and how to engage through specific content.
Connects sales emails with cross-sell/upsell marketing campaigns across multiple channels.