I was given an estimated charge, including the extra $150 charge for being over 400 words but under 500 words. Then, after the editorial team made no changes to the copy (no words added or removed), I was charged an extra $150 for sending out a release with 500-600 words.
When I contacted GlobeNewswire to get the charge corrected, I wasn't given a reason for the extra charge and they would only consider refunding it if I signed up with them as an agency for a large number of future releases.
I then asked, respectfully and politely, if getting this extra $150 was worth losing my future business and the senior sales director, Lucas, didn't return a response.
I don't want future surprises eating away at my agency's profitability and there are a lot of other options out there for me to use.
I tried GlobeNewswire because I used to use Marketwired in the past and they were great to work with. Marketwired was purchased, to my understanding, by Nasdaq (who owns GlobeNewswire) and so I tried them.
That was my mistake and I'll only make the mistake once. I've moved on to another service.
If you use GlobeNewswire, confirm with editorial what the final price will be for distributing your release, and don't sign up for a multiple release package until you've used them once or twice.
Additionally, compare the reach of different distribution services. GlobeNewswire charges a premium rate, but it didn't feel like premium reach for my client.
I have clients who need to send out press releases, so I need a go-to distribution service that gives my clients value (price isn't as important as getting good value for whatever I spend on a release).