What do you like best?
I like the keyword search options. The blogger bank that GroupHigh carries is massive...giving you plenty of options to choose from when you need to search for bloggers based on your target market. Whether it be for health and wellness, fitness, sports, parenting—GroupHigh has thousands of options to choose from. The "Discover" feature is easy to use, and the added touch of being able to filter by country, state, and city is nice also.
What do you dislike?
GroupHigh can be a little too "busy"...by this I mean when you go to click into a blogger to see their details and contact information, there are so many options, buttons, and information on the page, it can be a little daunting. I would like to see it cleaned up a bit. Also, the scrolling in the trackers is disorienting—if you have a tracker that has 100 or so posts in it, you should be able to scroll up and down with ease like you do on any other web page. When you scroll in GroupHigh, it is choppy and not smooth.
Recommendations to others considering the product
It is inexpensive compared to other blogger outreach software. Definitely worth the investment.
What business problems are you solving with the product? What benefits have you realized?
We focus heavily on blogger outreach at our company—GroupHigh makes it easier to find & research them, contact them, and track their progress. Without GroupHigh, we wouldn't be able to see how effective the blogger actually is because the software shows their following and engagement as well as the traffic they receive. All of these are benefits. There isn't really a problem we need to solve, but rather find the best way to engage with our target audience, and we've found that bloggers intensify that engagement, build brand trust and loyalty, and drive conversions for the brand.