The platform was comprehensive and the UI was easy to use and very intuitive. The platform has a variety of Ad Tags, which makes it easy to target a specific VPAID or MRAID offering. As a built in feature, the different video codecs are used to target different mobile and hardware devices.
The reports offered in the system can be customized to meet your needs, and they have a variety of outputs. One of the reports we use frequently is the ratio of the type of devices are being used to view our ads. This helps us when we can target phones for special categorizations.
Never count out the need for good people behind the scenes. Working with Bill was a wonderful experience in comparison to other like vendors. When we had other needs in understanding what was happening with our data, Bill was more than happy to help us. There were times when we needed special tags and code adjustments, and his team helped us overcome our hurdles.
There really wasn't anything that I disliked in the process. The two times when we have had issues, they were on our side, and Bill's team helped us identify the issues and we were back up and running in a matter of minutes.
You can't beat this product and working with Bill and his team is a great experience. I can't say enough about the professionalism and knowledge Bill and his team have in this space. Bill helped us from making costly mistakes, and he is genuinely one of the nice guys,
We were starting and Ad business with ads that had a haptic channel. Bill and his team was instrumental in making all the changes to his system to allow us to display ads with a haptic track. He really helped us with not only the changes in the system, but also understanding the business and what we had to do to make this business viable. Bill is an extremely knowledgeable engineer in the Ad Space.