With IBM Campaign (formerly Unica), you can design, execute, and measure campaigns across all of your channels, and generate leads and convert them into loyal customers.
We can help you find the solution that fits you best.
Is IBM Campaign integrated with other IBM solutions?
Am I able to accurately measure and report?
Can I re-use campaign logic?
What type of interactions can I create?
Why would I buy IBM Campaign when there are so many others around that might be just as good but are probably much less expensive?