What do you like best?
I have used InsideView at multiple jobs and I almost always find the information to be accurate and up to date. I have also used tools offered by competitors and found it frustrating that there was little to no information when researching smaller companies, even those that had plenty of information accessible on their websites. I especially appreciate that InsideView is tightly integrated with Salesforce.com and this makes it incredibly easy to add or update new accounts.
What do you dislike?
I have not found any major difficulties, although I admit I really don't use the reporting feature in my current role. In the past (5 years ago) I seem to remember some limitations with reporting.
Recommendations to others considering the product
I would like to also mention that on one occasion I did have a problem with InsideView, so I reached out to their support team. The representative was VERY diligent and followed up with me several times to ensure that I got what I needed. It turned out the problem was related to Salesforce settings, not InsideView, but I really appreciated the great follow up.
What business problems are you solving with the product? What benefits have you realized?
As a sales professional, I do not want to spend my time researching basic facts about a prospective new customer, such as geographic location, number of employees, contacts, business insights, etc. InsideView does all that for me, enabling me to focus on higher-value activities.