Interplay | MAM

(10)
3.7 out of 5 stars

Avid Interplay | MAM provides the most comprehensive and intelligent solution for media asset management available today to help you organize your media, make it broadly accessible, unify and coordinate every aspect of production, and link to business functions such as rights management and market data.

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Marcomcentral enterprise edition 2x

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Interplay | MAM Reviews

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Interplay review by <span>Alexis S.</span>
Alexis S.
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We use Interplay MAM for Long Term Archive and long format content

What do you like best?

It is a very solid product, very stable developed and provides the functionality it was designed for. We are already using the new version: Media Central. It is an integrated workflow solution that provides advanced media asset management that we use for all areas of the company, News, Entertainment and Sports.

What do you dislike?

The topology is very complex and difficult to support. Transfers are not as fast as users would like. The user interface is acceptable but could be better.

Recommendations to others considering the product

Is stable and pricey. Difficult to develop custom workflows and solutions

What business problems are you solving with the product? What benefits have you realized?

Long-Term archive asset management for all the internal production areas, News, Entertainment and Sports.

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Interplay review by User in Building Materials
User in Building Materials
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Solid Asset Management Solution

What do you like best?

What I like best in that it consolidates all your media and makes finding particular files you are looking fast and easy. You can automate workflows. It can integrate with other Avid and 3rd party programs. It allows users to easily collaborate on projects. A shared online workstation so users can access information in real time.

What do you dislike?

The transfer rates that enable quick upload and download of media files are on the slow side.

Recommendations to others considering the product

There is a high learning curve with setting up custom workflows, but once you get the hang of it and are able to set one up, it can save a lot of time.

What business problems are you solving with the product? What benefits have you realized?

What we use this for is workflow designing. This this solution, admins and supervisors can design workflows for their teams that can automate certain functions. What we like about this is that users are more efficient with their time because it allows them to focus on other aspects of their assignments.

What Digital Asset Management solution do you use?

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Interplay review by <span>Jonathan M.</span>
Jonathan M.
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Everyday use

What do you like best?

The system has a very easy work flow that allows you to find what you need very quickly.

What do you dislike?

The product at times can make finding clips are if they are not labeled correctly.

What business problems are you solving with the product? What benefits have you realized?

It allows us to keep track of content where and when we need it

Interplay review by <span>Daniel R.</span>
Daniel R.
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Lots to be desired from a media management viewpoint

What do you like best?

Interplay is very intuitive and simple to browse around. The extended search is extremely valuable once you get the hang of the various search filters.

What do you dislike?

The check in process is not intuitive at all and it is far too easy for users to make the database a total mess. Media managing this is a nightmare because the same bin can get checked in all over the place and there is no way to lock these down with permissions since permissions are really only ISIS based.

If you are a house that uses a lot of partial file restore, this is not the product for you. At least in my experience, sequences submitted for PFR are submitted as one job with however many sub jobs Interplay thinks it requires. This means that if one job fails, it will fail out every other job that has passed and is in queue. It also can take hours for check in of larger jobs to complete, even though all the media has been processed. Also. I have seen PFRs restore fair more media than is needed.

Lastly, restore bins do not draw metadata links to their original source assets. There is no way to tell if the items restored are being used in sequences because they just free float on their own. How are you supposed to know it's ok to take something restored back offline?

Recommendations to others considering the product

Do a lot of research if you plan to use partial file restore with a lot of users

What business problems are you solving with the product? What benefits have you realized?

The product is great for collaborative workflows from the user end, but in a large house, get ready for a LOT of metadata

Interplay review by User in Marketing and Advertising
User in Marketing and Advertising
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easy Desktop editing and logging

What do you like best?

I'm a TV news producer, not an editor, but I use Interplay to watch video as it comes in, log soundbite and look through file tape to hand off to editors. Interplay is quick and easy to learn and mostly intuitive.

What do you dislike?

The program seems to do everything I need it to do.

Recommendations to others considering the product

none.

What business problems are you solving with the product? What benefits have you realized?

Before interplay it was a multi-step process to view video from my desk. Now I can call up any video that is in our server and watch it on demand.

Interplay review by User in Entertainment
User in Entertainment
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Increase production capacity

What do you like best?

Being able to work on multiple projects at the same time. Finding and managing media. Relatively low cost to manage media.

What do you dislike?

Might have software glitches and crashes at times. Sometimes is buggy when working with other software that doesn't use inews.

Recommendations to others considering the product

Low cost way of managing media. Works best with other Avid products

What business problems are you solving with the product? What benefits have you realized?

Developed new programming, being able to collaborate media into one common area. Speed up the content creation process from pre-production to post.

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