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Intricately

4.6
(17)

Intricately is a real-time data-driven market intelligence for cloud, mobile, and SaaS ecosystems.

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Intricately review by Andrew S.
Andrew S.
Validated Reviewer
Verified Current User
Review Source

"The quickest way to understand a website's technology stack."

What do you like best?

Technology adoption by domain/subdomain.

What do you dislike?

Inability to force a re-crawl of a site.

Recommendations to others considering the product

If you want a product that can show you technologies in an easy to digest view and you want to understand to what extent each technology is being used, then Intricately is the only product that will help provide the level of context that you'll learn to love and after you've begun to use Intricately, you'll wonder how you survived without it.

What business problems are you solving with the product? What benefits have you realized?

I use Intricately for a quick, at a glance view of websites that I visit. My best sales prospecting occurs when I'm at home and not working. When I visit a website to read an article, or to download a game that I want to play then I have a habit of opening Intricately to have a quick, at a glance view of a website/company's technology stack.

I love how Intricately not only tells me what technologies a specific company is using, but it will also tell me what other websites are relevant to the one that I originally inquired about and it will break down the company's use of various technologies by the specific domain(s) and subdomain(s) that are actively and currently using them.

Knowing that a company is using Akamai and CloudFront for CDN doesn't really help me. But when I click on each, and I'm shown the same domains are using both of these technologies then I can reasonably assume they're using both and one is a backup while the other is the primary.

I'm also able to understand which vendor(s) of a specific technology is being used more than another vendor of a similar technology. Using the same example, if Akamai represents 20 domains and CloudFront only represents 5 domains then I I can assume they're spending more money with Akamai and because I know Akamai is generally more expensive than CloudFront then I can also assume they have a larger budget which is helps me give me an idea of what they can or cannot afford.

On top of all this, some times people test technologies but they aren't necessarily permanently using them. The last thing I want is to email a prospect because I was using a tool that only showed me what technologies they're using with no context of what domains or subdomains are using them.

If Google Cloud Platform (Hosting) represents 99 domains for a particular company with Instart Logic representing 1 domain called "test-prod.companyname.com" then I may want to consider telling the prospect at this company that I'm aware their testing Instart Logic and I'd like them to try our solution for a performance comparison. Assuming they're using Instart Logic would make me lose credibility if they're simply testing it for three weeks.

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Intricately review by Ellen M.
Ellen M.
Validated Reviewer
Verified Current User
Review Source

"Interesting view to technographic data."

What do you like best?

1) Financial view of technographics spends, works well to understand how much a company can spend.

2) The level based view of the data can help directly segment your target groups

3) easy layout and web based platform removes long contracts and commitments

What do you dislike?

1) Accuracy is not very high especially with medium sector companies

2) accounts can only be searched by domain, so the problem of regional account technographics are not available.

3) Customer service is really bad

4) Not much idea on how to commercially use it for our company.

Recommendations to others considering the product

Best leveraged if your prospect discovery involves understanding technographic budgets.

What business problems are you solving with the product? What benefits have you realized?

Helping us understand the approx technology spends of accounts.

Benefits:

1) better prioritization of our accounts and easier access to budgets on technology spends. Helps in better solution packaging

What Sales Intelligence solution do you use?

Thanks for letting us know!
Intricately review by Chris S.
Chris S.
Validated Reviewer
Verified Current User
Review Source

"Product is just what a sales guy like me needs"

What do you like best?

Easy. Insightful. Meaningful data. Free (What? Are you kidding me? Doesn't get any better than that) for a one man band like me (I'm a 1099 technology broker). I told Mike (CEO/co-founder) that I'd pay good money for this product but his mindset is the small guys like me deserve it at no charge and the big boys who need it on mass scale will pay. Love it. It also is accurate, so far. I have an idea of what my customers spend on some tools, first hand knowledge, and Intricately seems to be match what they say.

What do you dislike?

Nothing so far. I need to use it more to right fully accurate and worthy reviews.

Recommendations to others considering the product

keep it insightful and simple. Also accurate.

What business problems are you solving with the product? What benefits have you realized?

I get real insight in to the products my prospects and customers use so I know exactly what I can offer them.

Intricately review by Nick H.
Nick H.
Validated Reviewer
Review Source

"Essential tool for prospecting & account insights"

What do you like best?

Love that SaaS products are splits out and others are categorised effectively. First tool I've seen which shows spend by product as well. There are several platforms listed which I'm not able to find insights on elsewhere. The sales/service I have received also seems to be relatively personal, so I get the sense that the business really cares about its users - whereas other similar apps are limited and require higher spend, and features seem to degrade over time for free users.

What do you dislike?

Load times can be improved, which aren't so bad. I'd love more detail on the individual app usage, if possible, but it is at least good to be able to view more info on the products listed.

Recommendations to others considering the product

Test on sites which you already know the spend for, just to validate that this tool is providing accurate results. Compare to other popular apps and you should find more product gaps in competitive solutions.

What business problems are you solving with the product? What benefits have you realized?

I'm able to sell & service better with the insights the tool offers me. There have been a few scenarios where I have used it to understand whether a business fell into a certain spend category, and if they used products which would suggest there should be considered as an innovator, early adopter, or laggard.

Intricately review by Rich L.
Rich L.
Validated Reviewer
Review Source

"The best tool for targeting specific tech usage"

What do you like best?

I am in a cloud specialist sales role, fishing in a tiny pond. As part of an incubation team, I have a very limited addressable market to work with, so it's critical that I have visibility into the investments my prospects are making into major public cloud environments (IaaS / PaaS / SaaS).

Intricately allows me to go the prospect's website, click a browser plug-in and instantly see if and where they're spending on cloud services. With the new smart list tool, I can use some simple filters to target a specific audience for a more focused email or telephone campaign. Both of the tools give me the intel I need to really craft my messaging in a manner that should resonate with my prospects.

What do you dislike?

It would be great to have contact info for the decision makers. There are however other tools I can use in conjunction with Intricately to find the contacts I am looking for.

What business problems are you solving with the product? What benefits have you realized?

-lack of insight into which companies are deploying apps in the cloud.

-within that group, the ability to focus on industries that require regulatory compliance to protect sensitive data. I sell cloud security solutions, so tapping into industries that require state and/or federal compliance is important to me.

Intricately review by Nikola V.
Nikola V.
Validated Reviewer
Verified Current User
Review Source

"Tool for sales professionals."

What do you like best?

With Intricately I have finally founded my daily basis Sales instrument that is a great source of leads. I can qualify, understand and use data in order to create all kind of lists that can help me produce final outcome. Simple and very understandable.

What do you dislike?

Sometimes data need to be revalidated and reports recreated.

Recommendations to others considering the product

Tool is amazing and every sales pro from industry should use it.

What business problems are you solving with the product? What benefits have you realized?

Major problems like digging the gold in dark. This way, I can clearly see the volume of business and if the prospect is even good for contacting.

Intricately review by Patrick L.
Patrick L.
Validated Reviewer
Verified Current User
Review Source

"Loved it from the start!"

What do you like best?

The plug-in! Seamless and reliable. It gives me the confidence to start a conversation with an end user about there migration strategy in the public cloud.

What do you dislike?

Well, I wouldn't mind if it helped me pinpoint a contact :-)

Recommendations to others considering the product

Look for an enterprise agreement for your whole sales team. They will use it everyday and the ROI is there!

What business problems are you solving with the product? What benefits have you realized?

Intricately allows my team to find a company's(with a public facing website) footprint in the public cloud.

Intricately review by DJ K.
DJ K.
Validated Reviewer
Verified Current User
Review Source

"use for sourcing AWS users"

What do you like best?

works great for seeing if the site or app for a company is hosted on AWS - our target market

What do you dislike?

doesn't always seem to be accurate, but good for first touch

Recommendations to others considering the product

try it out and make sure it meets your requirements - has a specific niche

What business problems are you solving with the product? What benefits have you realized?

sourcing our target market

Intricately review by Elena S.
Elena S.
Validated Reviewer
Review Source

"Intricately"

What do you like best?

Intricately helps to find "the needle in hay" and to quickly reduce a large number of potential customers to the really interesting one

What do you dislike?

I dislike restrictions on the length of smart lists (even for paid accounts). The export feature seems to produce slightly incorrect CSV files - commas in data columns are not always escaped.

What business problems are you solving with the product? What benefits have you realized?

Intricately helps to find "the needle in hay" and to quickly reduce a large number of potential customers to the really interesting ones

Intricately review by User in Information Technology and Services
User in Information Technology and Services
Validated Reviewer
Verified Current User
Review Source

"I like this tool for my every day work"

What do you like best?

The Chrome extension is very stable which makes using Intricately insight for every day work easy and transparent.

The insight information is good also and it is a good start for prospect purpose.

What do you dislike?

Haven't found out so far. If have to name one, I would say If the tool can connect to LinkedIn profile of potential prospects that will be perfect.

What business problems are you solving with the product? What benefits have you realized?

Target the right prospect for our CDN business for each region.

Intricately review by User in Information Technology and Services
User in Information Technology and Services
Validated Reviewer
Review Source

"Easy to use product that offers useful insights"

What do you like best?

We use Intricately to analyze what type of market share we have with certain customer groups. The company's mass upload and download tool is exactly what we need, giving us an easy way to quickly pull data on a cohort and analyze it in excel.

What do you dislike?

It would be great if the buckets they used for spend were a little more detailed. That said, I understand that's likely a tough number to get at.

What business problems are you solving with the product? What benefits have you realized?

It's rather hard to get a view into how much certain companies are spending with their service providers. With Intricately we are able to get an estimate of how much of a company's spend we have.

Intricately review by Alayzain (Zain) R.
Alayzain (Zain) R.
Validated Reviewer
Review Source

"Efficient and Effective "

What do you like best?

Easy to use smart filters that allow for quick and effective reports.

What do you dislike?

If I where to change anything with Intricately it would be a number of exports monthly. Instead of 250, I'd change it to 500.

What business problems are you solving with the product? What benefits have you realized?

I've bee able to increase my workflow dramatically by creating smart lists to extract needed data that would else wise consume most of my day.

Intricately review by Consultant in Information Technology and Services
Consultant in Information Technology and Services
Validated Reviewer
Verified Current User
Review Source

"Amazing breadth of product"

What do you like best?

I especially like the enrichment and the smart lists feature.

What do you dislike?

I dislike how the estimates or sometime off by factor of ten. Would like some clarity on how these estimates are made.

What business problems are you solving with the product? What benefits have you realized?

Solving the problem of better understanding my customers needs.

Intricately review by User in Computer Networking
User in Computer Networking
Validated Reviewer
Verified Current User
Review Source

"HQ Account Manager"

What do you like best?

Google plug in to quickly review cloud spend

What do you dislike?

would like more vendors identified (KEMP, OpenStack, Nginix,)

What business problems are you solving with the product? What benefits have you realized?

I'm able to see where workloads live, super helpful for my work.

Intricately review by Justin L.
Justin L.
Validated Reviewer
Review Source

"Lots of detailed information and very easy to use."

What do you like best?

Very easy to create a search list based on the parameters I entered.

What do you dislike?

Limits on exports per month, I tried several lists before I narrowed down what I needed.

What business problems are you solving with the product? What benefits have you realized?

Business development

Intricately review by User in Information Technology and Services
User in Information Technology and Services
Validated Reviewer
Review Source

"Intricately is accurate and extremely Intelligent"

What do you like best?

I just like its accuracy for sure, the detailed information that it provides is commendable.

What do you dislike?

I guess nothing, there is nothing to dislike about it.

What business problems are you solving with the product? What benefits have you realized?

I have my sales research being done with intricately, specially for CDN and related services, and I have got all those information with this.

Intricately review by Consultant
Consultant
Validated Reviewer
Review Source

"Extremely valuable tool!"

What do you like best?

Instant intelligence and overview of services consumed by my customers and prospects!

What do you dislike?

Sometimes the information is dated and not accurate.

What business problems are you solving with the product? What benefits have you realized?

Give me a great profile of what services my customers and prospects use.

Kate from G2 Crowd

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