What do you like best?
The product is easy to use, and also easy to troubleshoot. The customer support is responsive and more then happy to help you with any problem you have. Invoca has great reporting tools and helps you manage and track all of your campaigns. I help manage and keep track of over 1000 different campaigns and the platform makes that management simple. The data that you pull from the export is great and pulling Pivot Table and Graphs in excel make for great reports to show management. The management of Advertisers, Campaigns, and Publishers is great, it is easy to navigate and keep track of each one of them.
If you have partners that are also using Invoca that you work with, implementation is super easy.
What do you dislike?
With all our campaigns, it would be nice to have better IVR solution. In the current format if you want to make a change at the top of the IVR it will delete everything under that, so you will have to rebuild everything again.
The limitations on the amount of records you can pull at one time from the calls report (cap at 250,000)
Recommendations to others considering the product
It is a simple product to use and set up. It is also super simple to create test campaigns that you can call in and test to see how everything works.
What business problems are you solving with the product? What benefits have you realized?
The platform really helps show a high level of all the data that is collected. With the reporting and different ways I analyze our data, Invoca helps us find ways to improve on revenue gain. The "do not repeat prompts" really helps insure that we make sure calls get through the system in a fast and effective manor.