What do you like best?
The best feature of iQ media is its wide data base. No matter how old or recent the clip is or how big or small the broadcaster is, I have almost always found what I was looking for. Sure, there have been a few instances when I haven't been able to find a certain clip but overall its a great database. It is also fairly early to use. i had thought editing a clip would be hard but it is super easy and quick.
What do you dislike?
Search options could be simplified. You need to search in a certain way using ", someone who is new to it might not be able to figure this out on their own. Sometimes it is difficult to find clips even though they have been on air. And lastly, the way the website looks is a little jaded, it feels old. It can also be really slow sometimes, I don't think it was my internet connection because other websites used to work just fine.
Recommendations to others considering the product
It will be really useful if you are keeping a track of all your media mentions (TV). They have clips from almost every channel, show and network. However, the website might not feel fancy like most websites do nowadays.
What business problems are you solving with the product? What benefits have you realized?
Finding our media mentions and easily keeping a track of all our media coverage. I could easily find whatever news story I was looking for, clip it and email it at the same time. I especially appreciate the feature which lets you email the edited clip instead of making the user download it.