Learn how the Adobe team is using predictive data to prioritize the leads that are passed from marketing to sales, which saves time and increases efficiency.
Lattice’s advanced suite of AI-based marketing and sales solutions are built to drive 1-to-1 experiences across the entire buyer’s journey. Our platform helps customers personalize digital experiences to increase the efficiency of their sales and marketing teams by prioritizing contacts for lead and account-based (ABM) programs, identifying net new contacts, implementing cohesive omni-channel campaigns and increasing customer lifetime value. With an unrivaled track record of success and expertise, Lattice is the leader in providing AI-enabled ABM solutions.
Customers including Dell, Adobe, PayPal, and SunTrust Bank use Lattice to personalize their marketing and sales conversations with thousands of accounts at scale.
Target your campaigns based on the following:
- Signals and attributes within the Lattice Data Cloud - which tracks firmographics, technographics, financial data, intent data, growth data, etc. on 250M+ companies globally.
- Data from within your enterprise systems including product usage data, CRM data, transaction data, ERP data, etc.
- AI-powered scoring which identify companies most likely to buy and their expected value.