LeadsRx is a full-funnel, cross-channel attribution platform that connects the dots between marketing touchpoints and revenue. Agencies and enterprises that use LeadsRx increase revenue, find new customers, and maximize their Return on Ad Spend.
Using the LeadsRx Universal Conversion Tracking Pixel, you can see all channels contributing to your conversions including organic search, direct, social referrals, paid advertising, and more. The system analyzes complete customer journey maps and gives credit to each channel based on a variety of real-time attribution models. You won't have to arbitrate between various ad-server pixels using spreadsheets and complex calculations. The LeadsRx Universal Pixel tracks it all and assigns credit without bias for one vendor or another.
LeadsRx includes support for online and offline attribution. Use the system to evaluate radio, television, tradeshows, and even lead farm data right along side ad impressions, clicks, and all forms of digital traffic.
Cost and revenue data can also be included in all attribution modeling to see which channel produces the highest Return on Ad Spend. Integrations to Facebook, AdWords, and other ad platforms make gathering cost data quick and easy. Revenue data can be be sent through the LeadsRx secure API or automatically retrieved from systems like Salesforce.
With pricing based on how much data is being tracked, LeadsRx is suitable for all sizes of marketing budgets.
LeadsRx is a SaaS offering that performs attribution modeling in real-time so marketers always have the latest information on how ad spend is optimized. With a Universal Conversion Tracking Pixel, LeadsRx tracks 100% of in-bound channels without the need for complex or prolonged setup times. And, because LeadsRx pricing is 10x less than competitors, attribution modeling is accessible for all sizes of marketing budgets.