I like having tailored solutions for my personal savings goals. I really enjoy the "Must Reads" feature. You can get started for free without any catch! The newsletter is full of helpful, practical tips. The "Knowledge Center" and Finance 101 is awesome free content and it's great to share the helpful pieces of information with my network.
The dashboard and goals make it very easy to track spending. Previously I just used an Excel spreadsheet. It was a great start, but this is much more visual and helpful to see trends more quickly.
The grocery budgeting section is full of new, original ideas and is not recycled content that you find on many other sites. I also think their review of when to use a travel agent is spot on. It can be hard to determine when services are worth the spend if you are trying to save money. This breakdown of when it makes send to hire a professional is very well done.