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LiftMetrix review by Harish R.
Harish R.
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"A revolutionary tool to help you measure social media ROI !"

What do you like best?

- Fact that I could compare my campaigns to real metric - ROI.

- It's easy to use and provides good data visualization for better readability and presentation.

- Competition comparing is easily one of the best tool to benchmark your social media presence to competition.

- Unlike Facebook insights which explains "what" - LiftMetrix helps us understand a lot of "whys" - this is a lot more actionable from marketing POV.

What do you dislike?

Love the tool, eagerly waiting for the next upgrade on the tool from the LiftMetrix team.

Recommendations to others considering the product

LiftMetrix is an essential tool if you are serious about social media and community building, it will help one to:

- To map efforts and spends on social media basis real business metric like ROI

- Optimize content strategy depending upon the effectiveness both in terms of social media metrics and ROI

- Constantly monitor competition

What business problems are you solving with the product? What benefits have you realized?

Helps us put dollar value to every social media post/activity which otherwise get's evaluated in terms of intangibles such as "Like", "Share", "Comment",

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