Lithium for Social Media Management

(8)
3.9 out of 5 stars

Manage social campaigns and responses with precision and efficiency. An integrated platform for social media management, Lithium Social Media Management combines powerful publishing and response feature sets for marketing and customer service.

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Lithium for Social Media Management Features

Social Media Monitoring
Social Reporting

Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into Powerpoints.

Not enough data available

Sentiment Scoring

Determines whether mentions of your brand are positive, negative or neutral.

Not enough data available

Influencer Identification

Identifies who is talking about your brand along with their influence over social communities.

Not enough data available

Social Measurement

Measure campaigns, brands and products for quantitative metrics such as conversation volume, when conversations are happening and your brand's share of voice.

Not enough data available

Social Listening

Not enough data available

Social Management
Social Analytics

Uncovers customer sentiment identify trends in order to accommodate the customer better.

76%
(Based on 5 reviews)
Social Sharing

Allows the creation, management, and scheduling of content to be shared across social media channels

82%
(Based on 6 reviews)
Social Campaigns

Identifies trends in customer sentiment in response to social media campaigns for the benefit of future campaigns

76%
(Based on 5 reviews)
Social Engagement

Centrally manages social media marketing efforts across all utilized platforms

76%
(Based on 5 reviews)
Social Ads

Manage and optimize ads across social channels

Not enough data available

Brand Safety

Monitors and reports on social media activity pertaining to brand names or campaigns in order to identify fraudulent, misleading, or compromising mentions

Not enough data available

Posting
Scheduling

Optimizes scheduling and posting of content across social media channels

Not enough data available

Automation

Automates publishing of and responses to social media content

Not enough data available

Process
Mentions

Scours various channels for brand mentions to proactively seek reparative communications.

Not enough data available

Tickets

Creates and assigns support tickets, scheduling them in a timely manner.

Not enough data available

Macros

Allows administrators to create templated responses to frequently asked questions.

Not enough data available

Collaboration

Allows employees to communicate and collaborate on the problem solving journey.

Not enough data available

Reports & Dashboards
Competitor Analysis

Gathers and compares social data from competitors to help keep tabs on competition and benchmark progess in the social sphere.

Not enough data available

Follower Analysis

Analyzes and illustrates follower information such as demographics, location, purchase intent, etc.

Not enough data available

Content Engagement Analysis

Tracks how much engagement (views, likes, favorites, retweets, comments, etc.) each piece of content receives to highlight which types of content resonate best with the target audience.

Not enough data available

Influencer Identification

Finds and highlights the followers with the largest and most influential followings of their own to tap into as potential brand advocates.

Not enough data available

Paid Campaign Tracking

Tracks and measures the success of paid advertising initiatives run on social media sites.

Not enough data available

Attribution

Able to track click path of users that come to your site via social campaigns and if they convert to customers.

Not enough data available

Report Customizability

Allows user flexibility into manipulating and digging deeper into the data that is provided through the tool.

Not enough data available

Report Exporting

Allows users to export reports from the product into an .xsl, .csv, or .pdf file.

Not enough data available

Analysis
Business Intelligence

Correlates social media data with business intelligence to better business operations

Not enough data available

Customizable Dashboards

Customizes dashboards to report the most necessary social media metrics

Not enough data available

Channels
Phone

Connects employees with customers through a calling solution.

Not enough data available

Text

Connects employees with customers through a text message solution.

Not enough data available

Email

Connects employees with customers through an email solution.

Not enough data available

Social

Connects employees with customers through a social media solution.

Not enough data available

Live Chat

Connects employees with customers through a live chat solution.

Not enough data available

Platform
API / Integrations

Application Programming Interface—Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.

Not enough data available

Internationalization

Allows marketer to use platform in different langauges and includes ad units on websites from around the world

Not enough data available

User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Not enough data available

Scalability

Allows marketer to add, track, and measure a multitude of social media accounts.

Not enough data available

Performance and Reliability

Software is consistently available (up-time) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

Not enough data available

Reporting
Monitoring

Monitors a variety of social media channels to uncover relevant content

Not enough data available

Reporting

Reports and measures campaign efforts across a variety of social media channels

Not enough data available

Analytics Filters

Offers filters to sift through published and promoted data

Not enough data available

Competitive Intelligence

Uncovers social media performance and insights of other businesses

Not enough data available

Keyword Setup

Allows user to search for specific keywords to measure social impact

Not enough data available

Insight
Surveys

Provides opportunity for customers to give feedback through a survey.

Not enough data available

Reporting

Enables administrators to create customized reports reflecting customer satisfaction.

Not enough data available

Visitor Activity

Allows administrators to track visitor activity to understand the research that was done before turning to customer service.

Not enough data available

Help Desk

Provides a knowledge base or other support channel for disparate team members to work together and provide cohesive solutions.

Not enough data available