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Magento Open Source (formerly Community Edition)

3.9
(218)

Magento Community Edition is a free, open source e-commerce platform.

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Magento OS review by Sally B.
Sally B.
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"Magento can be powerful, but also very unreliable."

What do you like best?

The powerful capabilities that can withstand companies with hundreds of products and variations. Magento is open source which is great for continued work on code for the platform to get better and better.

What do you dislike?

Magento is kind of like a DIY...you do not have a great "customer service" option if something goes wrong, and if you have a ton of products then something is bound to go wrong. We experience a lot of users that go to checkout and they get the "circle of death" spinning loader that does not allow them to check out. It is an issue that happens now and then but too often than we would like and who knows how much money was lost due to that.

Recommendations to others considering the product

Research your company's or client's goals before deciding which platform to use for eCommerce. There are differences in each platform that will make a huge difference in accomplishing those goals.

What business problems are you solving with the product? What benefits have you realized?

We have more control with Magento websites. We custom code websites anyway so for our eCommerce clients, this is a great source as far as having more control compared to BigCommerce, Shopify, etc. It's definitely something you want to research thoroughly though because BigCommerce works better for some of our other clients for different purposes.

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Magento OS review by Warren M.
Warren M.
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Verified Current User
Review Source

"Fully featured ecommerce that you can support yourself... to a point"

What do you like best?

Powerful, many advanced features and of course open source so no pesky monthly fees. Excellent multilingual and multistore support. A large pool of Magento experts around the world who can help. Some excellent themes available for purchase at a reasonable fee and a wide range of plugins to extent functionality.

What do you dislike?

Needs to run on a powerful webserver to get the required response times. Every Magento expert I turned to told me I needed hours and hours to do each task I asked. Was very frustrating and in the end I learned to do it myself although there is certainly need for a tech person in the background and available to answer questions and help out where needed. This is not a plug and play system that you can setup and just let run.

Recommendations to others considering the product

Make sure you have someone who can give you support at the terminal level and a fast server, preferably with something like Litespeed caching.

What business problems are you solving with the product? What benefits have you realized?

Ability to create multiple stores on one back end without having to replicate software and multiply the management tasks. Turned out that I could install and maintain this myself without too much effort so the overall cost to implement was relatively low. I bought a theme and a couple of modules and integrated with facebook pixel tracking, google adwords and yotpo reviews.

What E-Commerce Platforms solution do you use?

Thanks for letting us know!
Magento OS review by Shaun S.
Shaun S.
Validated Reviewer
Verified Current User
Review Source

"Decent but Unwealdy"

What do you like best?

It's a great and versatile eCommerce platform, which gives plenty of flexibility and has support for a vast amount of features and products. Being open source, you have carte blanche to change whatever you want and are only limited by your skillset and imagination.

What do you dislike?

Although it is flexible and customisable, the Magento platform is overly complex and it's greatest strength - the huge support of third-party developers - is also it's greatest weakness. There is no central support and if Magento of any of its TP components break down, you are on your own.

It also becomes way too problematic if you have a large database. In our experience, a large MySQL database gives rise to a myriad of speed and indexing issues.

Recommendations to others considering the product

Have a good team of developers behind you and make sure you log every implementation and change to the original code, because with every update of issue, you will need to unpick and re-implement what you have done before.

What business problems are you solving with the product? What benefits have you realized?

That being said, the ability to have a huge database and host the thing on whatever server you like, has been a boon for us in the past as there are no monthly subscription fees to pay and we have been able to use the site unchanged for the last 5 years.

However, due to switching developers mid-term, we have found that as the original developer did not keep a log of changes/additions, we are unable to update Magento as this will make the bespoke code unusable.

Magento OS review by Lynn T.
Lynn T.
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Verified Current User
Review Source

"Excellent platform for creating ecommerce sites for clients"

What do you like best?

The software is highly extensible if you are qualified. It's very powerful and flexible. With the right hosting in place it can also be very fast. The admin are is easily customizable without recreating the user experience for each new page. The filtering on admin grids is excellent.

What do you dislike?

Magento 2 is still pretty buggy. That has been frustrating during our first migrations. But it seems to be getting better with each new release. It can be slow if you don't have a good hosting environment.

Recommendations to others considering the product

My biggest recommendation is to not go cheap on the hosting. Get a good solid hosting environment managed by Magento experts. Hire a certified developer. Make sure you do all custom work in the proper way so that you can upgrade with less stress in the future.

What business problems are you solving with the product? What benefits have you realized?

Building ecommerce platforms for clients. We are able to solve their business problems since Magento allows us to spend more time working on their custom needs and our designers can focus on the theme designs.

Magento OS review by William F.
William F.
Validated Reviewer
Verified Current User
Review Source

"End of the Road for Self-Hosted E-commerce Solutions?"

What do you like best?

Clearly, as an e-commerce solution that you can configure and design to your heart's content, Magento Community edition has a lot to recommend it. There's a lot of plugins, wide support and resources available out there, and a lot of existing customers. To have a reasonably close to enterprise standalone e-commerce solution, it isn't terrible. It has a lot of decent features that check the box for most basic store needs.

What do you dislike?

Reporting is pretty basic and can't be customized in any way.

Using it as a self-hosted solution has its share of concerns including security and updates. No matter who you are a business, you are at risk of having your instance tolled and probed for weaknesses if you aren't 100% up to date. These days, the risk of being compromised is so great, you have to ask yourself if it's a good idea anymore to be using a solution that you have to host yourself, instead of a cloud solution.

What business problems are you solving with the product? What benefits have you realized?

We brought e-commerce online in a relatively short period of time and have kept it running quite successfully for a long time.

Magento OS review by Rikin P.
Rikin P.
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Verified Current User
Review Source

"Fantastic for control freaks and tekkies"

What do you like best?

Scalability.

Customisability.

Amount of third party integrations and modules.

Number of themes and templates.

What do you dislike?

Steep learning curve.

Now owned by eBay - makes me feel insecure as to the future of the open source model and the separation between ebay, paypal and their other interests.

Competition law issues and conflict of interests for ebay to own this sector as well as owning the worlds biggest marketplace - most magento shop owners and site operators are competing with ebay and ebay sellers - this is a serious issue.

We may be controlled by ebay and our successes dictated by their development of magento, which will inevitably be head to head in terms of priorities, when looking at the small traders.

Ebay could wipe out most competition for their marketplace if they later choose to bring magento community / open source model to an end. Thereby forcing online consumers to shop on ebay marketplace, and so ebay will benefit from commissions on sales there.

MARK MY WORDS - this will happen - and this is why they bought magento out.

This is precisely how large American corporations work - and how they succeed at dominating global industry.

Recommendations to others considering the product

Ease of use.

Administration requires complexity and knowledge and tech savvy users.

Not necessary for small shop owners who do not have IT skills or IT admin staff.

Overly complicated in most cases for such users.

What business problems are you solving with the product? What benefits have you realized?

Free access for the common man and everyday person ie no barriers to entry - to be able to compete with major companies, utilising highly scalable, well developed e-commerce software at no cost.

Magento OS review by Ali P.
Ali P.
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Verified Current User
Review Source

"Immensely in depth program but hard to customize"

What do you like best?

I love how in depth this program is and how it seems like they thought of almost everything that you would need to use for an e-commerce business. The product structure is straight forward. Also helpful that I used this at more than one company and my experience with it helps when applying for jobs.

What do you dislike?

I loathe that they haven't figured out a better way to upload products or images. The import/export feature is horrible and not helpful. Unless you are versed in magento and have prior knowledge it is really hard to teach someone else how to use these features. The export of products is just useless and there is no feature to upload images which becomes tedious and time consuming.

What business problems are you solving with the product? What benefits have you realized?

W are using them for our CMS as well as all ecommerce data for customers, orders, gift cards, promotional codes, product creation. It is nice to have all of this in one main dashboard that all customer service reps can use.

Magento OS review by Allison I.
Allison I.
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Verified Current User
Review Source

"Robust but complex"

What do you like best?

We like the versatility and open source nature of this product and have customized it with tools critical to the unique nature of our business. I like the versatility of the tax rules I can apply, as well as the detailed and customized way I can manage listing complex as well as simple products. I LOVE how Google responds to the format of this platform. I like the options around payment methods as well as shipping methods, which are critical to the way we do business. I also like the coupons and tools we can add to this platform to make the marketing fit our needs.

What do you dislike?

The security of a PHP site is not for the light of heart, and the vulnerabilities are many. I wish we had known more about this software sooner, and we would have built the site differently - using more attributes instead of custom code, Some of the modules we can buy are not wonderful, so I wish Magento did more to grade the quality of the modules out there. I don't expect you to exactly be Apple, but absolutely no grading or quality credentialing is a rocky road. I don't like HOW MANY FOLDERS THERE ARE. That's a runaway train and makes it hard on everyone.

Recommendations to others considering the product

big budget for development

What business problems are you solving with the product? What benefits have you realized?

We run a rental service that ships, so customization is key. We have been able to make this work for our unique business needs with Magento, and find that the detailed tools are valuable to our rental business.

Magento OS review by Mark T.
Mark T.
Validated Reviewer
Review Source

"Robust but heavy"

What do you like best?

Magento provides robust, powerful support for a variety of needs that the common merchant would require. Multi-store management, solid SEO support, import/export product management, and caching for performance support.

What do you dislike?

Magento is heavy - very heavy. Before you can even consider using Magento you will need to have your hosting provider and dedicated server picked. In addition to that, Magento relies very heavily on XML documents to manage its settings. As a PHP developer, I find this reliance on XML a perplexing choice when data formats such as JSON are much less verbose, and as a result, smaller. Even YAML would be a better choice.

Recommendations to others considering the product

Consider Bigcommerce if you have robust e-commerce needs.

What business problems are you solving with the product? What benefits have you realized?

I was involved with a company that relied solely on its Magento-powered web presence. Due to the huge catalog of products we were able to leverage Magento’s stability and SEO features to support the business financially.

Magento OS review by Brian F.
Brian F.
Validated Reviewer
Review Source

"Powerful Solution for savvy users"

What do you like best?

Magento Open Source offers extensive configuration options and lots of cart functionality out of the box. Once configured you will find that the default themes and flows are adequate for pushing cart sales and directing your customer through the process to a successful transaction. I have also found that the cart runs very well on hardware spec that are less than recommended and lower cost cloud servers work well.

What do you dislike?

Theming, or even making small changes to the look and feel of the site require an extensive knowledge of web technologies. While updates and security patches are frequent, I have found that installing the patches to be a hassle with a high failure rate as well.

Recommendations to others considering the product

I have tried several big name products, both hosted and self-hosted, and can say that the value is definitely with Magento. Other products are easier to setup and initial implementation is faster, but benefits and long term use is much better on the Magento platform.

What business problems are you solving with the product? What benefits have you realized?

Provide a robust online shopping cart without the cost of a hosted solution.

Magento OS review by Yogesh S.
Yogesh S.
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Verified Current User
Review Source

"Powerful & reliable e-commerce solution"

What do you like best?

Magento biggest benefit is, it's an free open source and has a lot's of online communities and forums to help with lots of examples. Magento has lots of magento connects, themes and it's so vastly used platform that you'll get lots of developers for your customization needs.

Magento is best platform for small and mid sized e-commerce stores with lots of inbuilt features like detail reporting, product customization, checkout process, cart, coupons, gift cards, return & exchange etc.

It's the best platform for your ecommerce store.

What do you dislike?

If you're lacking technical skills, it's not good for you. You need somewhat technical skills to manage it or you need a technical person or team with PHP/MySQL expertise. Also you need a good server to run magento store, you cannot run it on shared server.

You will have to be very careful when an new version is released of a plugin. Sometimes the 3rd party plugins create problems because of version conflict.

If you have technical person in your team or if you've expertise in PHP/MySQL then this is the best platform for e-commerce store.

Recommendations to others considering the product

First read, understand and test it completely before going live. It takes time to learn but the end result is very satisfying if you have learn it.

Just make sure you have some technical person in your team with good server to sustain.

What business problems are you solving with the product? What benefits have you realized?

We're an e-commerce agency, we develop e-commerce store for our clients. We're using this platform and our customers are very satisfied with this platform. Best part is, it is highly customizable and has lots of 3rd party plugins and themes are available online.

Magento OS review by Ady C.
Ady C.
Validated Reviewer
Verified Current User
Review Source

"Magneto Help us a lot in developing great e-commerce stores for our clients"

What do you like best?

Magneto community edition is the best platform for small and mid sized segments, it has everything you need. It's a great platform which contain everything Customer management, customizable products, downloadable products, multi lang. support, multi store support, coupons, customizable checkout options etc.

Magento has thousands of Magneto connects, themes. It's very easy to customize it as per your needs with the helps of these plugins and themes.

It's highly customizable open source and best for e-commerce platform.

What do you dislike?

It is not the user friendly tool, if you lack technical skills. It's better if you have some Php/MySql expert in your team for customization. Sometimes the platform leaves you vulnerable to plugins incompatibilities when an new version is released. You also need at least VPS hosting, you can't survive on shared hosting for magento.

However, with proper knowledge of magneto if a very powerful open source for e-commerce store.

Recommendations to others considering the product

It's not recommended for very small stores who has less then 100 products, if you're mid sized store, go for it. It will cater every need of yours, but make sure to have a technical person in your team and a good server.

What business problems are you solving with the product? What benefits have you realized?

We're developing e-commerce stores for our clients, and giving them e-commerce sales and support.

Helping Indian e-commerce market, which is growing at a rapid pace. Our customers love this platform.

Magento OS review by Abraam F.
Abraam F.
Validated Reviewer
Review Source

"Magento open source experince"

What do you like best?

It offers both robustness and flexibility but just have a detailed requirement analysis first in place and with some platform studying. Also, there many ready built plugins available that can be used to fulfill your needs. For example, the marketplace has many plugins including digital marketing such as SEO, online advertising, email marketing and social. Also, you can find accounting and finance related plugins and user experience related tools as dozens of themes. To complete the cycle, you can check payment integration as PayPal.

What do you dislike?

Apart from both learning experience curve, I believe it is a good tool for e-commerce business. Also, it needs significant performance optimization. Either you pay premium support or be ready to invest a lot of time to do it yourself.

Recommendations to others considering the product

I recommend Magento to users who work on a large-scale project when you consider robustness and tailoring.

What business problems are you solving with the product? What benefits have you realized?

Flexibility to have tailored customizations. Either your own customization or with many available plugins, you can tailor according to your needs. I worked with a team and built an e-commerce platform with significant customization in the billing cycles.

Magento OS review by Administrator
Administrator
Validated Reviewer
Verified Current User
Review Source

"Powerful but clunky and high-maintenance"

What do you like best?

Magento has a lot of features, some great themes, and frankly makes a professional-looking ecommerce website that makes our company seem much bigger than it is.

What do you dislike?

Many of what you might consider basic features are only available as third-party plugins and while they may work great individually, they frequently don't play well together. If you do not have a dedicated developer, be prepared to pay a not-insignificant amount to hire someone to work on your site. If you only need a simple site, this won't apply to you, but then you also have no reason to use Magento when simpler, more stable products are available.

Recommendations to others considering the product

If you need it, you need it. There doesn't seem to be anything as broadly configurable short of coding your own ecommerce system from scratch. That said, if you don't need it, avoid it. It's a headache.

What business problems are you solving with the product? What benefits have you realized?

We outgrew our previous ecommerce platform and we made the move to developing a Megento-based site. Our business has a wider range of products and services than most, and the smaller platforms were not configurable enough for our needs.

Magento OS review by Charmainne V.
Charmainne V.
Validated Reviewer
Review Source

"Great for customization"

What do you like best?

Magento is a great software for big online business. You can easily get what you want to be in your website. No need to install too much plugins because it was already there, you just need to ON/OFF it, easy updating,uploading and execution of promos but ofcourse it really needs a skilled and knowledgeable person to handle this cause it was so complex.

What do you dislike?

After 5 minutes I'm already signed out. I have an experience while updating one image of our item due to net connection then I was redirected to log in and so happen that my uploaded photo didn't updated, sadly I need to begin again nevertheless this software is great!

What business problems are you solving with the product? What benefits have you realized?

Once our dev team accidentally upload wrong pricing in our products but within a couple of minutes they solve it and immediately reflects in our website

Magento OS review by Christopher B.
Christopher B.
Validated Reviewer
Review Source

"E-commerce Simplified and Made Beautiful"

What do you like best?

Magento is about is good as it gets for off the shelf e-commerce plat forms. The front end templates are robust and elegant and the backend UI is pleasure to work with. One gets the immediate feeling that great thought and planning went into making Magento a platform that just about anyone can easily adopt in their web presence. Under the hood Magento really shines as well, the MCV architecture along with a CLI tool (although more complex in version 2) is really a developers delight.

What do you dislike?

Sites can grow into huge platforms and file systems, thus some more robust backend file management tools would be very welcomed, although noting that a developer with decent bash scripting or powershell experience cant over come. I would like to see some more 3rd extensions for various LAMP/LEMP/IIS caching made available.

Recommendations to others considering the product

Consider developing your own theme from the ground up. In the long run The return on investment might be greater than using a commercial theme.

What business problems are you solving with the product? What benefits have you realized?

Rapid development, ease of use, and almost instant ROI. Many commercially themes and templates are available for rapid launch awith unique banding which is a good option to get started, but investment in development hours will be needed in the log run to produce a more unique and heavily branded UI/UX. Good new is the platform framework is ready to expand and grow when the owner is.

Magento OS review by Kevin C.
Kevin C.
Validated Reviewer
Verified Current User
Review Source

"Magento -- With Great Power Comes Great Responsibility"

What do you like best?

If you dream it, and have very good programmers, you can create it and make it so

What do you dislike?

You need programmers and seemingly every time something new is installed it requires customization. This causes conflicts and more development work. You definitely need a strong testing platform and you will have some down time on your live platform

Recommendations to others considering the product

Develop a strong relationship with a developer or a development company that specializes in Magento.

What business problems are you solving with the product? What benefits have you realized?

We use Magento as the center of our ecommerce world. All markets connect and we have 4 magento store fronts. Our ERP is embedded in Magento and we have created a full suite of reporting tools.

Magento OS review by Clinton S.
Clinton S.
Validated Reviewer
Verified Current User
Review Source

"Extremely Powerful Ecommerce Solution"

What do you like best?

Magento is delivered as a fully functional webcart from the time you install it on your webhost. We were able to launch our first Magento store with very little engineering time, and the multitude of themes, extensions, and modules make it an extremely robust ecommerce solution. As an open source solution, you have full access to the codebase which is great for customizing the functionality of your site.

What do you dislike?

Unfortunately, the extensible nature of the platform leaves you vulnerable to module/extension incompatibilities and version lock when an new Magento version is released. You definitely want to have a Magento developer handy or be comfortable working with PHP and mySQL yourself to have long-term success with this platform.

What business problems are you solving with the product? What benefits have you realized?

We adopted Magento CE to build our ecommerce offering. As a distributor for various hardware manufacturers, our Magento-based store has definitely helped us extend our reach and gain many new customers.

Magento has everything baked into it: product management, customer administration, order management. We've been able to further extend the system with a third-party ERP solution to reduce the amount of time it takes to process orders. Due to our Magento solution, we can process payment and ship an in-stock order in about 10 minutes. Compared to traditional B2B/offline order processing, that alone is huge.

Magento OS review by User in Machinery
User in Machinery
Validated Reviewer
Verified Current User
Review Source

"Magento is nice for small businesses, but has many limitations"

What do you like best?

Out of the box Magento is pretty neat for a small business. It can set up your products and categories pretty easily, and makes it easy to add seo data like meta descriptions and keywords in a text box. No major knowledge of html is needed.

What do you dislike?

As a search analyst the search configuration is very limited. We were able to utilize the SOLR platform, but only by weighting attribute fields in a 1 - 5 basis. Also, there is no major thesaurus library, everything must be done on a per term basis. Same with URL redirects.

Recommendations to others considering the product

Only for small businesses that do not want too much customization. If you plan to customize, plan to have a dev team at the ready.

What business problems are you solving with the product? What benefits have you realized?

I did not work for the company before they had switched to this platform. I came from a company that used Oracle Endeca. Endeca had many more available options for the search world.

Magento OS review by Administrator in Information Services
Administrator in Information Services
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Verified Current User
Review Source

"Easy to use e-commerce platform"

What do you like best?

I like Magento because of its simplicity. e-commerce is one of the growing business and providing an open source software for such businesses, in itself is wonderful. Since Magento is open source (though it has paid version as well), it can easily be customized as per the needs. I think Magento is one of the fastest growing platforms in the e-commerce industry.

Magento has three different versions: Magento Go, Magento opensource and Magento Enterprise. One of the best features of Magento which makes it different from its competitors is its multistore functionality. So basically, if you sell two completely different variety of products, you can do it very easily with Magento. Everything from the backend to inventory management, logistics everything is under one roof.

Magento is also very good for search engine and very robust. You can customize it in a very customizable way.

What do you dislike?

Though Magento is a very powerful platform and comes with an opensource version also, it also has few issues as well and one of them is to set up Magento on a new server. It's quite tedious to set up Magento. I have faced some issues while setting it up but those were due to some additional entries in my host file. However, I think Magento should be able to solve these issues on its own.

Recommendations to others considering the product

I would certainly recommend Magento to everyone.

What business problems are you solving with the product? What benefits have you realized?

I am using to do our day to day business.

Magento OS review by John A.
John A.
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Verified Current User
Review Source

"Great at handling a large catalog, some frustrating aspects"

What do you like best?

We have a somewhat large catalog of products that can be hard to distinguish other than their specifications. Magento provides easily adjustable specifications (attributes) that can be used to help adjust in bulk or helpful for sorting and other website uses.

What do you dislike?

Search isn't as good as we would hope, cannot search CMS pages/blocks without purchasing an additional third-party tool. URL Rewrite can be a huge mess!

Recommendations to others considering the product

We found it useful due to its ability to sort and adjust attributes easily in bulk.

What business problems are you solving with the product? What benefits have you realized?

Created a great organized platform for our products on our main website.

Magento OS review by Tyler S.
Tyler S.
Validated Reviewer
Verified Current User
Review Source

"Magento 2 Lots of features, but difficult to develop for."

What do you like best?

I like that Magento 2 has a ton of features and allows you to have multiple stores and multiple carts.

What do you dislike?

The fact that it's very difficult to develop for. It takes a long time to actually learn and get a great understanding of how everything works.

Recommendations to others considering the product

Just note that if you're going to be developing for it, that you will have a lot of problems with setting it up and learning how to develop.

What business problems are you solving with the product? What benefits have you realized?

We needed to use it on a client site that wanted to have a shared cart across all their stores. It was one of the few options that gave us this ability.

Magento OS review by Santiago V.
Santiago V.
Validated Reviewer
Review Source

"Too Complex, Poor Ecosystem"

What do you like best?

The capabilities for inventory management and shopping cart/catalog rules (promotions and discounts).

Order management seems good but we haven't used it too much (we proccess them throught another system). SEO seems pretty fine. It's a powerful system but maybe you don't need that much.

What do you dislike?

The complexity of the system. The ecosystem is poor: few plugins and extremely complex to make them work. Too expensive also if you want to find reliable alternatives.

Making changes is complex, Magento has 20,000 files and it's over Zend (PHP Framework). That makes changes too hard.

There are some templates but definitely it's not that there are too many options as in Woocommerce.

The system is pretty heavy so be ready to spend on resources for your server.

It seems like too much to me.

Recommendations to others considering the product

They say that Magento is for larger businesses.

For me, TLDR:

Pros:

- rules and promotions work nice

- cache implemented

- robust enough to scale (many features to manage high volumes. Magento Entreprise is available too for that)

- inventory management has many options for variations, bundles, etc.

Cons:

- Hard to grow. Marketplace is poor, few choices. Woocommerce is way better and quicker.

- Making changes to theme is too complex. Over 20,000 files in total. Forget about anything, Zend is painful.

- Too heavy, high server resources.

- User management (for customers) and checkout process sucks.

In the end, I wouldn't choose it again. I'll go with Woocommerce, powerful ecosystem, lightweight and easy to customize (in fact, we are migrating).

What business problems are you solving with the product? What benefits have you realized?

We are using it as an eCommerce for our company. We connected our API to Magento (not easy and we still have problems).

We needed to connect some third party plugins, very hard and prepare to suffer Magento pain. Random errors when installing plugins.

Making theme changes is long and complex. Definitely could have been easier.

Magento OS review by Consultant in Information Technology and Services
Consultant in Information Technology and Services
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Verified Current User
Review Source
Business partner of the vendor or vendor's competitor, not included in G2 Crowd scores.

"Horrible experience"

What do you like best?

Solves all the common retail problems - stores, products with variants, etc

What do you dislike?

The whole thing. Try to setup Magento 10 times, you'll get 6 different experiences, with different problems each time. The problem extends all the way even when developing it, some parts of the entities has repository API, some don't - resulting in spaghetti codes all around.

Recommendations to others considering the product

Unless your developers are absolutely sure that they want Magento, don't do it. The whole thing reeks of unsolvable bugs (forcing you to change the core, but then you can't publish the thing if you do it), poor support and just downright poor design decision. Absolutely hate Magento.

What business problems are you solving with the product? What benefits have you realized?

e-commerce solution. The only good thing is I don't have a hard time setting up store, products, promotions, currency and all its relationship.

Magento OS review by Rodney L.
Rodney L.
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Verified Current User
Review Source

"Powerful & flexible ecommerce option"

What do you like best?

Magento Community Edition empowers any sized business to get online and sell. It is very powerful and flexible in terms of features that many shops will want for their online stores. Customer management, catalogs and products that can be customized with attributes, multi-store setup, coupons, campaigns, shipping, its all there. If any additional features are needed, plugins, or custom development can facilitate those.

What do you dislike?

This tool is not the best for very small shops with just a few products. It is also not the most user friendly tool for those who lack technical skills. I definitely recommend having a tech-savvy team member or partner for configurations, installation of plugins and any custom development needed. Business class hosting is also recommended, preferabbly VPS, dedicated, or cloud based hosting with CDN support.

Recommendations to others considering the product

For mid-sized stores, or stores that need flexible options and functionality, this is a great tool. Just make sure you have the tech support team and server to sustain.

What business problems are you solving with the product? What benefits have you realized?

Helping customers successfully run and manage various online stores.

Magento OS review by Agency in Internet
Agency in Internet
Validated Reviewer
Verified Current User
Review Source

"Great Tool For Small Businesses"

What do you like best?

The terrific functionality and ability to handle small to enterprise level stores make it an easy choice for most. The way that Magento CE handles and processes order is remarkable. The backend for the consumer is also very easy to use and I love the recurring subscription functionality. The API features cannot be beaten either.

What do you dislike?

It is not exactly the easiest software to use if you are not computer literate. I don't like how you cannot upgrade from 1.9 to 2.x. For a few of my clients who want to take advantage of this new functionality, I find myself having to remake these websites from scratch. I would also like to see an ease-of-use similar to Shopify and WooCommerce. I would also like to see an easier builder. Other small web design companies like ours who operate with smaller budgets would appreciate this.

Recommendations to others considering the product

If you are going to use Magento CE - make sure that you are using the newest version. Make sure if you buy a theme that it is compatible with the newest version of Magneto. Magento 1.9 is very difficult to use but the new version is much easier.

What business problems are you solving with the product? What benefits have you realized?

Magento CE has helped us (as designers and developers) design a good looking and flexible website for our clients. For my clients, Magento CE also helps establish a view of their margins and better establishes an ROI for the site design, maintenance, and marketing.

Magento OS review by Fernand J.
Fernand J.
Validated Reviewer
Verified Current User
Review Source

"Powerful, low acquisition cost but high technical proficiency required"

What do you like best?

Very powerful and expandable solution. There are numerous 3rd party add-ons to extend the already full feature set of the base software.

Lots of community and professional support options available.

What do you dislike?

Installation, configuration, maintenance and on-going security updates are non-trivial and require a fair bit of proficiency and maintenance.

Updating the software (security updates) could be much more automated to reduce administration.

Recommendations to others considering the product

Make sure you do your testing before implementation. I'd seriously look at one of the professional Magento hosts rather than either self-hosting or hosting on a general webhosting company. The specialist Magento hosts will assist in maintaining site security and reliability

What business problems are you solving with the product? What benefits have you realized?

Running multiple online stores with multiple currencies.

Magento OS review by Administrator in Retail
Administrator in Retail
Validated Reviewer
Verified Current User
Review Source

"Magento Community Good Option but Not for Everyone"

What do you like best?

Fully customizable

Can run multiple stores within it

What do you dislike?

Costly to maintain for a smaller company

Recommendations to others considering the product

If you're a smaller company with not a lot of resources to use toward development and IT support then there may be better solutions. However, it is a great solution to set yourself up for scaling the business. Just keep in mind that you are not an IT professional who can manage the admin of Magento yourself it will be expensive. Have had to get help form IT with product upload problems, plug-in installation and trouble shooting, etc. It's typically not a once click setup when new features are added and the new plug-ins can effect other systems so you really need someone who keeps an overview perspective when adding and maintaining the site.

What business problems are you solving with the product? What benefits have you realized?

Over 100 variants of products not a problem in Magento. This is a Shopify limitation requiring work arounds and/or making it not an option.

Customized drop ship programming an option because open source

Various plug-ins for admin and customer experience. A good amount of options available for whatever our needs are.

Magento OS review by Administrator in Information Services
Administrator in Information Services
Validated Reviewer
Verified Current User
Review Source

"A powerful tool - but only for folks with powerful developers"

What do you like best?

If you run a multi-store with thousands of SKU"s - it's really your only bet. It's the only e-commerce platform that will not hold you back from your "what if's" (assuming, of course, you have the money to pay the developers to execute the "what if" dreams)

What do you dislike?

We've operated a multi-store Magento company for nearly 9 years. Unlike fine wine, it does not age well. With every update, every extension, every passing month - it begins to deteriorate or dysfunction. If one developer made a mistake in the base code 7 years ago - you'll feel it for years.

Recommendations to others considering the product

Don't make our mistakes: don't hire small developers that can't keep up: go with a powerhouse firm that can ask the gal/guy in the next cube if they're stuck. If I had a time machine: I'd hire better developers, but I'd still pick Magento.

What business problems are you solving with the product? What benefits have you realized?

It's the only platform for multi-stores with thousands of SKU's - everybody's else requires we split our shops apart, pay per/shop bills, etc.

Magento OS review by Administrator in Consumer Goods
Administrator in Consumer Goods
Validated Reviewer
Verified Current User
Review Source

"Magento CE 1.9"

What do you like best?

Magento's biggest pro is it is open source, has a large help community and lots of examples available. It's open source architecture allows for a great deal of customization as needed.

What do you dislike?

The same open source nature of Magento also means there can be a lot of code conflicts from poor implementations of code, particularly as the number of third party modules used on a store increases, and lots of old examples from outdated documentation. However, with proper attention to detail Magento is a very powerful platform for an eCommerce site. I have not tested Magento 2 extensively to know if some of these issues are better in the new version.

What business problems are you solving with the product? What benefits have you realized?

Providing eCommerce sales and support for our customers.

Magento OS review by Industry Analyst / Tech Writer in Computer Software
Industry Analyst / Tech Writer in Computer Software
Validated Reviewer
Verified Current User
Review Source

"Upgrading to Magento 2 not recommended"

What do you like best?

Magento 1 was easy to use and had a flexible theme and plugin management system. Although the caching system worked out well the search went

What do you dislike?

Magento 1: Although the caching system worked very well the search performed terribly with large amount of data. Solutions for this issue are rarely available.

Magento 2 is based on thousands of XML files gathered together which makes things complicated. The XML files create a large overhead wich requires the use of many compilers and caching. If you don't know the exact structure of the XML files and theme definitions very well the structure is not straight forward so you need much time to get very easy things done (like removing simple elements)

Recommendations to others considering the product

Do not use Magento2 - since Magento 1 worked well Magento 2 makes things more complicated and created a large overhead. The new admin is modern but not intuitive to our customers.

What business problems are you solving with the product? What benefits have you realized?

Serving online shops for customers with custom designs

Magento OS review by Simon W.
Simon W.
Validated Reviewer
Verified Current User
Review Source

"Great Product To Help Get Me Into The Big Leagues of E-commerce"

What do you like best?

Free is good - of course there are other associated costs - but it's a great way to start.

What do you dislike?

I wish it was more user friendly and didn't rely on 'experts' so much - why can't they make a Magento that is more intuitive to use? this is the age of WIX and Shopify -

Recommendations to others considering the product

It's not a do it yourself platform - you will need an expert to get you started and to maintain changes.

What business problems are you solving with the product? What benefits have you realized?

Getting out of my outdated existing ecommerce program.

Magento OS review by Caleb P.
Caleb P.
Validated Reviewer
Review Source

"Awesome"

What do you like best?

With over 250,000 merchants on board, Magento is one of the eCommerce industry’s most popular self-hosted platforms, and it isn’t hard to see why. Magento’s expansive feature set and complete customizability make it an excellent platform for merchants who have the resources to best implement advanced technology

What do you dislike?

There is a paid tier available for enterprise users, but at a basic level the software is free for you to use. Magento is used by massive retailers like Samsung and Nespresso, as well as countless small e-commerce operators, so it’s a serious contender for any business looking to make the move into online retail

What business problems are you solving with the product? What benefits have you realized?

Currently, Magento comes in two versions: Magento Open Source (formerly Magento Community Edition), Magento Commerce (which is intended for enterprise level businesses with developers on hand). Not sure which to use

Magento OS review by Administrator in Internet
Administrator in Internet
Validated Reviewer
Review Source

"Most customizable shopping cart platform"

What do you like best?

Very much developer friendly. A full packed powerhouse of a platform. Customizable in all sorts from the front end as well as backend. Easy to maintain and debug. Contains multiple store views for different languages. Every store view act as a separate website instead of just changing some variables in the base store.

What do you dislike?

A very much resource Intensive application. The user has to have technological skills in order to debug issues or has to have an in-house development team to maintain the webstore. The database structure is pretty complex as compared to the other shopping cart software in the market.

Recommendations to others considering the product

Consider this if you have a large number of features in mind to integrate into your webshop. You might be needing a development firm to maintain it but worth the effort. It is also future proof as compared to other platforms in the market, in terms of scalability, robustness as well as maintenance. A complete all-round solution to all your e-commerce requirements.

What business problems are you solving with the product? What benefits have you realized?

if you are using Magento then you can implement any feature that you can think by creating custom plugins. All the e-commerce solutions from shipping to payments to ERP in one place doesn't matter how complex are these.

Magento OS review by Lindsey W.
Lindsey W.
Validated Reviewer
Verified Current User
Review Source

"Fantastic Platform"

What do you like best?

I love the custom options that allow you to apply the same options to multiple products quickly.

What do you dislike?

I dislike the feature of not being able to copy and paste certain values.

Recommendations to others considering the product

Watch videos and follow the tutorials. There are great resources to help you get started and squared away. It seems complicated at first but once you get the hang of it things go much smoother and operating a business is much easier.

What business problems are you solving with the product? What benefits have you realized?

We have solved a lot of of product catalog issues and product display.

Magento OS review by User
User
Validated Reviewer
Review Source

"Magento - It allows you to do anything, and has a very steep learning curve"

What do you like best?

Magento is very extensible. When we wanted to create a store that was capable of synchronizing with our CRM and product database Magento was a good choice. Magento can be difficult to learn, but after mastering the PHP based MVC and database driven model design, it can be used to solve most all needs of your business. Magento is very stable.

What do you dislike?

The learning curve of magento is extraordinary. At first, it seems quite impossible to find the 'meat and potatoes' of things. The software developments starts making sense after awhile, but be prepared to invest significant time learning how to do basic adjustments.

Recommendations to others considering the product

Magento can solve almost all ecommerce needs, at the high expense of development expertise.

What business problems are you solving with the product? What benefits have you realized?

Our e-commerce website needs to synchronize with our CRM, providing single sign on capability. Customers in magento need to be created automatically, registering the user and sending over address details automaticaly. By extending magento, we were able to accomplish this goal.

Magento OS review by Paul A.
Paul A.
Validated Reviewer
Verified Current User
Review Source

"Best CMS for e-commerce out there"

What do you like best?

Easy to use, HUNDREDS, if not thousands of free apps, not to mention the payed apps, which are really, really good. What's not to like? I've developed 6 e-commerce sites on this platform so far and I've always been amazed how easy it is to get from 0 to a premium e-shop, with basic programming knowledge. You can get an e-shop running in about 2-3 months, depending on skill, with less than 1000$. The cheapeste I could make was 50$, not including server costs!

What do you dislike?

Can be a bit tricky to master the programming side if you're building custom apps by yourself or trying to integrate an API. It requires a strong server if you have a lot of products. Sometimes the full page cache apps can be a pain to setup and might require some advance knowledge, but for small shops you can live without it.

Recommendations to others considering the product

Looking for a cheap alternative with hundreds, if not thousands of free apps? Magento is what you need.

What business problems are you solving with the product? What benefits have you realized?

Selling products to our customers was never easier. We build our last e-shop in less than 60 days, from idea to launch, giving us more time and money to think of marketing, sourcing and other startup issues that might have appeared.

Magento OS review by Administrator in Computer Software
Administrator in Computer Software
Validated Reviewer
Review Source

"Great platform for flexibility and customization."

What do you like best?

I love that the community for Magento is so big. A lot of themes, extensions and upgrades that you can do to make any type of website work. Magento 2 is also a big step from 1.9 and offers a lot of speed increases. I use to do most of my stuff in WooCommerce but that only seemed to be good for companies with under 50 or so products. Once it was anything above that it seemed to get complicated managing products.

What do you dislike?

Size seems to still be an issue, so make sure and cache and use performance extensions to help. You also seem to need a lot more server / hosting power with Magento.

What business problems are you solving with the product? What benefits have you realized?

I realized I needed to be flexible with offering solutions to different customers. One size does not fit all. Magento helped me solve that problem and had a lot of functionality out of the box.

Magento OS review by Dimitri V.
Dimitri V.
Validated Reviewer
Review Source

"Powerful Platform"

What do you like best?

Magento has allowed us to start with one website, and scale up to multiple brands, websites and products all under one system.

What do you dislike?

Bugs, bugs, bugs! Magento is a very powerful tool but can take a big toll on you with all the bugs you need to fix. While some of them will be our fault, there are a lot of basic things that need to be fixed every week or two.

What business problems are you solving with the product? What benefits have you realized?

While having a very large learning curve, Magento has a extensive library of extensions that allowed us to customize and launch our website a lot faster than if we had to build it from scratch.

Magento OS review by User
User
Validated Reviewer
Review Source

"Basic and advanced users can use"

What do you like best?

Has many features, integrations, plugins, customization options but can be complicated to customize. This is to be expected of open source software. It's a reliable platform for those starting out with themes or those with high customization needs.

What do you dislike?

Not the most easy to use software but there are tons of resources out there for those willing to dig for information. High number of users makes it likely that'll you'll find answers though there may definitely be times when you're completely stuck.

Recommendations to others considering the product

Get to know the software quickly and try to figure out asap if it's suitable for your business so you don't commit too much time only to later realize you're unable or it's difficult to scale or manage for your needs.

What business problems are you solving with the product? What benefits have you realized?

Selling online and managing customer and product data. Can edit store design quickly with themes and use software as a good CMS tool.

Magento OS review by John C.
John C.
Validated Reviewer
Verified Current User
Review Source
Business partner of the vendor or vendor's competitor, not included in G2 Crowd scores.

"Best ecommerce platform out there hands down"

What do you like best?

Robust feature set; start up, large corporate ecommerce, Magento is my go to choice for ecommerce.

What do you dislike?

It can be little heavier than needed for some solutions, but by choosing Magento 1st you know you'll be able to scale your business without having to switch platforms.

Recommendations to others considering the product

You will not regret your choice.

What business problems are you solving with the product? What benefits have you realized?

Contains everything an ecommerce website would need to launch. With capability to easily addon.

Magento OS review by Administrator in Internet
Administrator in Internet
Validated Reviewer
Verified Current User
Review Source

"The best e-commerce software platform out there... If you know what you're doing!"

What do you like best?

Magento came in to play for us as our third e-commerce platform in 15 years selling online. What we noticed right off the bat was the marketing tools the platform gives you (referring to the catalog, and cart rules). The other thing we noticed was the extensive amount of extension that are available out there, to literally help you accomplish anything you desire. And last the platform has a very active community, if you encounter a problem, just google it. Somebody most likely went through it and wrote about it.

What do you dislike?

If you choose to go that way, be sure you account for the steep learning curve you will encounter if you are doing your main development. If not it will cost you to get qualified help. Another thing, not all the extensions you ll install will work right off the bat. Some will need some tweaking, and might interfere with other extensions.

Recommendations to others considering the product

Get a an experienced developer on staff before you implement anything

What business problems are you solving with the product? What benefits have you realized?

When we decided on Magento we were looking to add the ability to calculate freight ( Packages over 150 lbs) costs and quote them directly to our customer online, and the ability to split payments in two payments methods if needed. Both goals were achieved.

Magento OS review by User in Furniture
User in Furniture
Validated Reviewer
Review Source

"Best Open Source System"

What do you like best?

In my opinion Magento is the best open source shop-system. It is easy to use, has a lot of extensions and api´s to third party software also the magento community is so large that there is nearly no problem which can´t be solved.

What do you dislike?

Also it is easy to use, sometimes it´s tricky when you install new extensions and then something doesn´t work and you don´t know why.

Recommendations to others considering the product

The most important thing is in my opinion that you have either good developers in house or you choose a good agency that has many years of experience in integrating magento.

What business problems are you solving with the product? What benefits have you realized?

We are using Magento as our shop system to sell our products to our customers in whole europe. The best benefit is that the number of extensions and support from community is the best of all open source systems.

Magento OS review by Adam W.
Adam W.
Validated Reviewer
Review Source

"Good for small business, terrible for growing a business"

What do you like best?

It is a swiss army knife solution that has been around for a while. Like wordpress this means that there are typically plugins you can purchase to accomplish any functionality you want, and there are thousands of themes to pick from.

What do you dislike?

As a swiss army knife solution it isn't centered on performance. I've seen plenty of companies grow with the product, but they _alway_ end up prioritizing a six to nine month project to get away from it. Anything that helps the company grow with the resources it has is a good thing, so don't assume that you need to jump into a different product, or a home-grown solution though.

What business problems are you solving with the product? What benefits have you realized?

Subscription services, scaling, internationalization, multi-currency, sync with inventory.

Magento OS review by John W.
John W.
Validated Reviewer
Review Source

"Extremely flexible and extensible ecommerce application"

What do you like best?

Magento is quick to set up, features a wide range of 3rd party add-ons that allow businesses to customize. And it's straightforward to develop custom extensions as needed.

What do you dislike?

There are issues with performance with higher traffic and order counts, which requires more hardware to handle it. Database performance begins to suffer after a year or two of use if you are not very diligent in cleaning unnecessary data out.

Recommendations to others considering the product

Make sure to keep on top of any security patches to keep the site secure and running well.

What business problems are you solving with the product? What benefits have you realized?

Low cost and easy setup allow for quick deployments for small businesses. And extending it as needed to meet business needs is low effort and cost

Magento OS review by Carter V.
Carter V.
Validated Reviewer
Review Source

"Ultimate E-commerce Website Software"

What do you like best?

Magento has absolutely everything you will ever need to create an e-commerce website. We have a huge amount of of parts and listings in our store and Magento allows us to easily organize them all.

What do you dislike?

Magento's file / image repository is hard to organize and not accessible - it is much easier to access files through with the FTP.

What business problems are you solving with the product? What benefits have you realized?

With the help of additional extensions, Magento has allowed us to have multiple warehouses and inventories all under one system. If a custom orders something from us, it will automatically charge shipping / taxes based off the nearest warehouse.

Magento OS review by Dario C.
Dario C.
Validated Reviewer
Review Source

"Great ecommerce solution"

What do you like best?

Magento is the best ecommerce platform i have ever used. Magento have some many options tha makes it almost unlimited. We find this feature the one we love must. Configurables produts, download products, single products, specially payment products...

What do you dislike?

It can take a lot of time to learn to proper use this platform. Learning curve can be intimidating

Recommendations to others considering the product

Take your time to fully understand you magento install. Use it as much as you can before going live. It takes a lot to learn, but you will be happy with the result

What business problems are you solving with the product? What benefits have you realized?

Our entire platform runs in Magento. Is THE sales channel for our entire store. The main benefit we find using Magento is: we can configure our products with many options. Clients are happy about that.

Magento OS review by Adam H.
Adam H.
Validated Reviewer
Verified Current User
Review Source

"Fantastic platform, not without its pitfalls..."

What do you like best?

The platform is highly stable, if you're going to have a problem its because of some custom development piece. It's also highly modular and versatile, and allows adding new features and applications to the system a breeze (once you have learnt how it works at least, there is a steep development learning curve). It's very easy to setup for the novice user, and is extremely feature rich for a cheap platform. Once your system is completely setup, you can almost leave it alone and just let it sell!

What do you dislike?

Doesn't ship with important features like abandoned cart, this is less than a weeks development for any competent Magento developer. There are a few bugs, Magento's stock PayPal module doesn't play well with Magento's tax system especially for uneven figures such as .99, this causes PayPal not to work at all in some instances.

Recommendations to others considering the product

There is a huge amount of software available on Magento Connect which will in many cases satisfy the vast bulk of a Merchant's business processes. However, you do need an in-house developer to advance your business forward after a certain stage, when you need that explosive revenue growth. Magento developers who understand your business from its core will be able to offer something that an Agency cannot provide; the ability to anticipate business needs and offer solutions before they become a problem. However, this isn't to say that third party agencies aren't great for getting your business moving forward with Magento in the first place, quite the opposite!

Your first port of call will be ensure you are using guest checkout at a very minimum and invest in modules for the following:

- Abandoned Cart (a literal must have, this is a guaranteed revenue booster)

- Reviews (including follow up email extensions to ask your customer for the reviews!)

- A thorough SEO module (while Magento's stock SEO is okay, there is still plenty to do).

- Enable use of Universal Analytics to see your user flow through the website.

- Invest heavily in getting your products up on multichannel areas, Magento is quite happy to be the centre point for all of your sales. Recommend the usage of M2ePro to get your products up on Amazon, eBay, Rakuten and others.

What business problems are you solving with the product? What benefits have you realized?

Solving specific to the art industry, which is a relatively unscathed area of E-commerce which is growing at a rapid pace! This involves a lot of API's, due to various business requirements.

Magento OS review by Ricardo M.
Ricardo M.
Validated Reviewer
Verified Current User
Review Source

"It's changed my developer life"

What do you like best?

Magento has so many features, and when you know them, you have no doubt that this is the best e-commerce platform. The modularity of Magento, and how you can customize it are my favorites.

The way that a professional can change almost anything in a page through it XMLs is also amazing.

What do you dislike?

Reports. Magento doesn't have good built in reports. Customers always ask for more.

Another point that disgust me is about catalog price rules. It's limited and always make stores really slow if it have too many products (>10k).

Recommendations to others considering the product

Many customers (store owners) asks for market place, referral program (by link), and different catalogs based on customer's behaviors. I don't see Magento CE (neither EE) going in that direction to solve these requirements.

What business problems are you solving with the product? What benefits have you realized?

I'm studying Magento 2 to make other online courses. Magento 2 will force developers to be more up-to-date with new technologies, and will allow them to contribute more to the platform.

Magento OS review by Shara M.
Shara M.
Validated Reviewer
Verified Current User
Review Source

"Magento Community Edition has potential at a price (for ver 1.9 and below) "

What do you like best?

Quick to set up a barebones store. Admin interface passable and configuration options are abundant. Default themes look decent. There are also a decent amount of plugins, and Magento Connect makes them all very easy to find. The documentation is very good and through for both end-user and developers. There also a ton of articles, as well as a dedicated Stack Exchange site for Magento, which is extremely helpful when you inevitably encounter an issue. There are a fair amount of pre-made themes that look nice.

What do you dislike?

Admin interface isn't responsive and isn't as elegant as other solutions. You really get what you pay for when it comes to plugins. Sometimes it seems like Magento can be a mess of templates referencing other templates, which makes it difficult to find out where to make changes sometimes. The initial learning curve is moderately steep. The security issues are abundant but at least they're being addressed constantly.

Recommendations to others considering the product

Please note, my review has only been about Magento versions below 2.0, which I hear has improved on some of my pain points. Also note that I'm reviewing this in the context of being a developer. I feel that Magento is probably the best way to host your own eCommerce site. Once you get past the seemingly steep learning curve, things become way more flexible. Beware potential spending on plugins, since a lot of the good plugins for Magento require purchase.

What business problems are you solving with the product? What benefits have you realized?

I've used Magento to integrate inventory systems such as DDI and RICS for various clients. That required a custom API. I've also made basic Magento sites for clients not using any sort of third party inventory. The benefit of Magento is that it's so widely used, so support and help is usually pretty easy to find. Magmi is a great help with batch editing products, too. If there is a client with a large inventory, then I can see myself recommending Magento to them. If they're a smaller shop, I would lean towards a solution like Shopify, however.

Kate from G2 Crowd

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