Mapp Digital is one of the largest independent digital marketing technology companies in the world. Mapp provides a comprehensive suite of software in its all-in-one platform called Mapp Cloud, which includes a sophisticated data management platform (DMP); a marketing automation platform to optimize email, mobile, app, social and web marketing; and a customer data platform (CDP) to provide a single profile view of each customer. Mapp’s Digital Services also help brands with campaign management, email deliverability, and strategy consulting.
Mapp Digital was created in July 2016 by the combination of BlueHornet and the digital-marketing applications business purchased from Teradata Corporation. Mapp brings the most sophisticated and specially engineered technology to customers as part of its mission to “simplify complexity.”
Mapp is headquartered in San Diego, CA, with operations in Munich, London, Paris, Milan, Copenhagen, Manila, and Raleigh, NC. Mapp has more than 3,000 customers including some of the top brands in the world across a broad range of industries.