What do you like best?
Sales Navigator is great for finding, targeting, and connecting to the correct people. I use it habitually. The ability to save leads and be debriefed on their activity every day is a great way to utilize trigger events to reach out at the opportune time. Additionally, I utilize the filter feature to find the people in the correct role (IT and Engineering for me).
What do you dislike?
There aren't many complaints to share about Sales Navigator. If I were have to choose a few they'd be:
1. Sometimes LinkedIn is down. Meaning that Sales Navigator is down. This is typically only for a few minutes.
2. I don't use all of its capabilities. This can be blamed on myself for not fully immersing myself into the technology, or to the LinkedIn rep for my company. I'd go with the former.
Recommendations to others considering the product
I cannot reiterate enough; effectively using filtering and following is a great way to reach out to prospects and get meetings.
What business problems are you solving with the product? What benefits have you realized?
Prospecting and lead generation. By utilizing effective filters and following leads, you can personalize messages effectively and efficiently.