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Marketing Insights Platform

(2 reviews)

Market Logic's Insights Platform enables companies to bring all their unstructured and structured consumer, competitor and market data together for knowledge building and insights mining. The platform continuously ingests new data, extracts relevant meaning and connects the dots to generate insights and recommend actions.

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Marketing Insights Platform review by User in Information Technology and Services
User in Information Technology and Services
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"Decent platform with good ROI"

What do you like best?

One of the best things about this platform is price compared to competition. I also found their social media data to be more accurate. The interface was easy to use for someone without previous training with the product.

What do you dislike?

Customer support can see some improvements esp. internationally. When we had an issue with the platform, the local office in Chicago was not of help and we had to wait for the next business day to resolve the issue

Recommendations to others considering the product

nice inexpensive platform, easy to use

What business problems are you solving with the product? What benefits have you realized?

Helps get valuable marketing insights on time. Unique data gave opportunity to show up differently with the client

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Marketing Insights Platform review by User in Entertainment
User in Entertainment
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"Marketing Insights PLatform REVIEW"

What do you like best?

This platform is very straight forward and simple to learn how to use. Insightful when analyzing marketing goals and sales ROI.

What do you dislike?

I've had specific software issues resulting in complete shutdown. It happens very infrequently, but something to note.

Recommendations to others considering the product

Do some research on your own. Make sure your tech software is up to date before using.

What business problems are you solving with the product? What benefits have you realized?

This platform serves as a key insight tool when analyzing key marketing efforts across multiple projects.

What Market Intelligence solution do you use?

Thanks for letting us know!

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