Market Logic's Insights Platform enables companies to bring all their unstructured and structured consumer, competitor and market data together for knowledge building and insights mining. The platform continuously ingests new data, extracts relevant meaning and connects the dots to generate insights and recommend actions.
One of the best things about this platform is price compared to competition. I also found their social media data to be more accurate. The interface was easy to use for someone without previous training with the product.
What do you dislike?
Customer support can see some improvements esp. internationally. When we had an issue with the platform, the local office in Chicago was not of help and we had to wait for the next business day to resolve the issue
Recommendations to others considering the product
nice inexpensive platform, easy to use
What business problems are you solving with the product? What benefits have you realized?
Helps get valuable marketing insights on time. Unique data gave opportunity to show up differently with the client
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