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Leading Engagement Platform that empowers marketers to build brand value, grow revenue, and prove impact.

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What is Marketo?

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Marketo Engagement Platform uniquely provides easy-to-use, powerful and complete marketing software that propels fast-growing small companies and global enterprises alike. Marketo® marketing automation and sales effectiveness software -- including the world's first integrated solution for social marketing automation -- streamlines marketing processes, delivers more campaigns, generates more win-ready leads, and dramatically improves sales performance. With proven technology, comprehensive services and expert guidance, Marketo Engagement Platform helps thousands of companies around the world turn marketing from a cost center into a revenue driver.

Marketo Details Provided by: Kevin L.

Marketo Details Provided by: Kevin Lau

Senior Manager, Customer Marketing @Marketo | Client Engagement, Advocacy & Acquisition | Social Media | Event Marketing
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About Marketo

Marketo, an Adobe company, offers the leading Engagement Platform that empowers marketers to build brand value, grow revenue, and prove impact. Consistently recognized as the industry’s innovation pioneer, Marketo is the trusted platform for thousands of CMOs thanks to its scalability, reliability, and openness. To learn more about the Marketo Engagement Platform, LaunchPoint® partner ecosystem, and the vast community that is the Marketing Nation®, visit www.marketo.com.

How do you position yourself against your competitors?

Marketo, an Adobe company, is dedicated to helping marketers master the rapidly changing art and science of digital marketing. Our Engagement Marketing Platform provides a unique mix of power and ease-of-use that lets marketers quickly achieve success, and also grows with them as their needs become more sophisticated.

Wrapped around the platform are the Marketing Nation and the LaunchPoint Ecosystem. The Marketing Nation is a vibrant community of over 65,000 marketers actively sharing ideas and marketing best practices. LaunchPoint is the most complete ecosystem of marketing solutions, making it easy for our customers to extend the power of the Marketo platform in many areas, including data enrichment, webinar integration, eCommerce and much more.

Lastly, Marketo Engagement Platform makes it easy for marketers without technical skills to engage people across channels, throughout the entire customer journey; converting anonymous website visitors to customer advocates in both B2B and B2C environments.

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