MavSocial

(34)
4.7 out of 5 stars

MavSocial makes visual content marketing easier by centrally storing, managing & publishing images & videos to 6 social networks + visual analytics.

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MavSocial Features

Social Media Monitoring
Social Reporting

Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into Powerpoints.

Not enough data available

Sentiment Scoring

Determines whether mentions of your brand are positive, negative or neutral.

n/a
Influencer Identification

Identifies who is talking about your brand along with their influence over social communities.

n/a
Social Measurement

Measure campaigns, brands and products for quantitative metrics such as conversation volume, when conversations are happening and your brand's share of voice.

Not enough data available

Social Listening

n/a
Interface and Performance
Import/Export

Import and export large media files or folders into or from the database quickly and efficiently.

85%
(Based on 7 reviews)
Organizational Interface

Navigating media collections is logical and elegant with visual file hierarchies and customizable thumbnail/filename display.

83%
(Based on 7 reviews)
Search

Able to search and filter assets by keywords and metadata.

87%
(Based on 7 reviews)
File Preview

Able to easily preview large image files and video storyboards.

85%
(Based on 6 reviews)
Social Management
Social Analytics

Uncovers customer sentiment identify trends in order to accommodate the customer better.

83%
(Based on 24 reviews)
Social Sharing

Allows the creation, management, and scheduling of content to be shared across social media channels

93%
(Based on 28 reviews)
Social Campaigns

Identifies trends in customer sentiment in response to social media campaigns for the benefit of future campaigns

93%
(Based on 29 reviews)
Social Engagement

Centrally manages social media marketing efforts across all utilized platforms

90%
(Based on 28 reviews)
Social Ads

Manage and optimize ads across social channels

Not enough data available

Brand Safety

Monitors and reports on social media activity pertaining to brand names or campaigns in order to identify fraudulent, misleading, or compromising mentions

Not enough data available

Asset Management
File Types

Software supports a wide range of file types.

93%
(Based on 6 reviews)
Metadata

Automatically adds descriptive metadata like file size and upload date, can extract XMP, IPTC and EXIF metadata, has standard metadata fields like keywords, and allows the definition of custom fields and vocabulary.

100%
(Based on 5 reviews)
File Transformation

Automatically or manually convert files into different sizes or file types within the DAM system.

n/a
Versioning

Keep track of incrementally changing versions of the same asset.

n/a
Expiration

Automatically archive, delete, or revoke access to assets that have reached the end of their life cycle.

Not enough data available

Watermark

Apply visual watermarks to images and video.

n/a
Digital Rights Management

Manage the licensing and copyright information for assets within the DAM system.

97%
(Based on 5 reviews)
Posting
Scheduling

Optimizes scheduling and posting of content across social media channels

Not enough data available

Automation

Automates publishing of and responses to social media content

Not enough data available

Media Types
Video

The software is optimized to load, preview, search and edit video media files.

95%
(Based on 6 reviews)
Audio

The software is optimized to load, preview, search and edit audio media files.

94%
(Based on 5 reviews)
Images

The software is optimized to load, preview, search and edit image media files.

96%
(Based on 8 reviews)
Reports & Dashboards
Competitor Analysis

Gathers and compares social data from competitors to help keep tabs on competition and benchmark progess in the social sphere.

n/a
Follower Analysis

Analyzes and illustrates follower information such as demographics, location, purchase intent, etc.

Not enough data available

Content Engagement Analysis

Tracks how much engagement (views, likes, favorites, retweets, comments, etc.) each piece of content receives to highlight which types of content resonate best with the target audience.

Not enough data available

Influencer Identification

Finds and highlights the followers with the largest and most influential followings of their own to tap into as potential brand advocates.

n/a
Paid Campaign Tracking

Tracks and measures the success of paid advertising initiatives run on social media sites.

Not enough data available

Attribution

Able to track click path of users that come to your site via social campaigns and if they convert to customers.

Not enough data available

Report Customizability

Allows user flexibility into manipulating and digging deeper into the data that is provided through the tool.

Not enough data available

Report Exporting

Allows users to export reports from the product into an .xsl, .csv, or .pdf file.

Not enough data available

Analysis
Business Intelligence

Correlates social media data with business intelligence to better business operations

Not enough data available

Customizable Dashboards

Customizes dashboards to report the most necessary social media metrics

Not enough data available

Administration
Integration with Marketing Software

Integrate digital assets automatically into marketing workflows and marketing technologies like web content management and e-commerce software.

Not enough data available

Integration with Creative Software

Allow creatives to access, edit and upload assets in the DAM system directly from design or photo/audio/video editing software.

Not enough data available

Workflow Management

Create rules that automate processes, such as converting into certain file types or routing projects to certain users for review and approval.

91%
(Based on 7 reviews)
User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

95%
(Based on 6 reviews)
Web Portal

Publish media or media collections to your website or share externally via temporary hyperlink.

95%
(Based on 6 reviews)
Performance and Reliability

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond.

96%
(Based on 7 reviews)
Platform
API / Integrations

Application Programming Interface—Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.

Not enough data available

Internationalization

Allows marketer to use platform in different langauges and includes ad units on websites from around the world

Not enough data available

User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Not enough data available

Scalability

Allows marketer to add, track, and measure a multitude of social media accounts.

Not enough data available

Performance and Reliability

Software is consistently available (up-time) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

Not enough data available

Reporting
Monitoring

Monitors a variety of social media channels to uncover relevant content

Not enough data available

Reporting

Reports and measures campaign efforts across a variety of social media channels

Not enough data available

Analytics Filters

Offers filters to sift through published and promoted data

Not enough data available

Competitive Intelligence

Uncovers social media performance and insights of other businesses

Not enough data available

Keyword Setup

Allows user to search for specific keywords to measure social impact

Not enough data available