Meltwater

(504)
3.7 out of 5 stars

Manage and measure a data-driven PR program with hyper-targeted search, pitching, social media and journalist relations features.

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Meltwater Features

Social Media Monitoring
Social Reporting

Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into Powerpoints.

84%
(Based on 41 reviews)
Sentiment Scoring

Determines whether mentions of your brand are positive, negative or neutral.

71%
(Based on 35 reviews)
Influencer Identification

Identifies who is talking about your brand along with their influence over social communities.

81%
(Based on 31 reviews)
Social Measurement

Measure campaigns, brands and products for quantitative metrics such as conversation volume, when conversations are happening and your brand's share of voice.

82%
(Based on 42 reviews)
Social Listening

84%
(Based on 44 reviews)
Database
Media Database

Provides tools to help identify and house media oppurtunties and potential influencers.

79%
(Based on 113 reviews)
Contact/Campaign Management

Allows users to manage campaigns, as well and media opportunities and influencer information.

82%
(Based on 85 reviews)
Newsroom

Provides a centralized hub for all media opportunities and current news regarding relevant influencers.

79%
(Based on 80 reviews)
Outreach
Media Distribution

Gives visability into multiple media channels, allowing for optimal media exposure.

82%
(Based on 101 reviews)
PR Planner

Helps the public relations process with planning tools to capatilize on media opportunities.

76%
(Based on 43 reviews)
Social Media Services

Provides tools that help engage influencers and increase media contacts.

76%
(Based on 66 reviews)
Reporting
Monitoring

Provides analysis on media and influencer contacts, as well as the effectiveness of each action.

83%
(Based on 108 reviews)
Response Desk

Helps respond to media inquires through automation features.

81%
(Based on 66 reviews)
Impact Measurement

Measures the full impact of campaigns, as well as each individual influencer and media opportunity.

81%
(Based on 85 reviews)
User Rights/Roles
Version Control

Helps establish a permissions workflow, allowing and restricting access to different company materials.

80%
(Based on 57 reviews)
Team Collaboration

Gives visability and allows team members to communicate effectively and collaboratively.

82%
(Based on 56 reviews)