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Meltwater

3.7
(562)

Manage and measure a data-driven PR program with hyper-targeted search, pitching, social media and journalist relations features.

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Meltwater Features

Social Media Monitoring

Social Reporting

Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into Powerpoints.

83%
(Based on 64 reviews)

Sentiment Scoring

Determines whether mentions of your brand are positive, negative or neutral.

69%
(Based on 57 reviews)

Influencer Identification

Identifies who is talking about your brand along with their influence over social communities.

79%
(Based on 45 reviews)

Social Measurement

Measure campaigns, brands and products for quantitative metrics such as conversation volume, when conversations are happening and your brand's share of voice.

81%
(Based on 65 reviews)

Social Listening

84%
(Based on 66 reviews)

Database

Media Database

Provides tools to help identify and house media oppurtunties and potential influencers.

80%
(Based on 137 reviews)

Contact/Campaign Management

Allows users to manage campaigns, as well and media opportunities and influencer information.

82%
(Based on 106 reviews)

Newsroom

Provides a centralized hub for all media opportunities and current news regarding relevant influencers.

80%
(Based on 93 reviews)

Outreach

Media Distribution

Gives visability into multiple media channels, allowing for optimal media exposure.

83%
(Based on 124 reviews)

PR Planner

Helps the public relations process with planning tools to capatilize on media opportunities.

79%
(Based on 57 reviews)

Social Media Services

Provides tools that help engage influencers and increase media contacts.

78%
(Based on 84 reviews)

Reporting

Monitoring

Provides analysis on media and influencer contacts, as well as the effectiveness of each action.

84%
(Based on 132 reviews)

Response Desk

Helps respond to media inquires through automation features.

82%
(Based on 83 reviews)

Impact Measurement

Measures the full impact of campaigns, as well as each individual influencer and media opportunity.

82%
(Based on 105 reviews)

User Rights/Roles

Version Control

Helps establish a permissions workflow, allowing and restricting access to different company materials.

81%
(Based on 71 reviews)

Team Collaboration

Gives visability and allows team members to communicate effectively and collaboratively.

83%
(Based on 68 reviews)