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Membrain

Membrain

4.6
(61)

Membrain is a sales effectiveness platform for teams working with complex B2B sales. Membrain lets you continually fine tune your sales process and provide coaching to help your sales people make their numbers.

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Membrain Features

Sales Force Automation

Opportunity & Pipeline Mgmt.

Manage sales opportunities through their lifecycle from lead to order. Track stages, values, and probabilities of close. Manage sales pipelines by individual sales rep, team, region, and company-wide.

91%
(Based on 37 reviews)

Partner Relationship Mgmt. (PRM)

Manage partners by tracking channel partner leads and sales opportunities. Provide a partner portal to collaborate with channels on sales opportunities and to share product, pricing, quoting, ordering, and training information

82%
(Based on 17 reviews)

Task / Activity Management

Manage and track tasks and activities. Assign due dates and integrate to calendars to manage daily schedules and priorities.

88%
(Based on 38 reviews)

Desktop Integration

Allows users to sync their Email, Calendar and Contact tools with their CRM system. Includes Microsoft Outlook and Google integration.

83%
(Based on 29 reviews)

Territory & Quota Management

Assign and manage sales quotas and territories. Track progress against quotas. Change as needed.

80%
(Based on 28 reviews)

Contact & Account Management

Store and retrieve information associated to customer contacts and accounts. Track company-wide communication and information about contacts and accounts.

87%
(Based on 37 reviews)

Customer Contract Management

Management of contracts made with customers. Contract management includes negotiating the terms and conditions in contracts and ensuring compliance with the terms and conditions, as well as documenting and agreeing on any changes or amendments that may arise during its implementation or execution.

77%
(Based on 23 reviews)

Product & Price List Management

Enter product/part numbers and manage the prices associated with them. Typically functionality allows users to add products and prices to opportunities and quotes if these modules are provided within the same system.

76%
(Based on 16 reviews)

Quote & Order Management

Allows users to create a quote to be provided to a customer that contain at least products, prices and associated discounts. Order management allows users to process orders that contain products, prices and associated discounts.

77%
(Based on 15 reviews)

Marketing Automation

Email Marketing

Allows users to send email to contacts in bulk. Common features include: Built in Email templates, social media integration, Subscriber list management, sign up forms, success rate reports, AB testing and auto-responders.

67%
(Based on 13 reviews)

Campaign Management

Optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.

69%
(Based on 16 reviews)

Lead Management

Allows users to manage and track leads though a process. The lead process typically involves steps such as: 1. Lead Generation, 2. Customer Inquiry, Inquiry Capture, Lead Filtering, Lead Grading, Lead Distribution and Lead Qualification.

83%
(Based on 22 reviews)

Marketing ROI Analytics

Enables analysis of effectiveness of an organizations various marketing activities

78%
(Based on 12 reviews)

Customer Support

Call Center Features

Allows customer support professionals access to all information required to support the customer including customer information, case history and related customer social activity. Common features include: call recording, analytics, workforce management, call script management, and compliance management.

73%
(Based on 9 reviews)

Case Management

Tracks issues/help requests reported by customers through the resolution process.

78%
(Based on 15 reviews)

Customer Support Portal

Provides a convenient way for customers to get answers to inquiries, post service issues, place orders, view order histories, and gain access to other information contained in the knowledge base.

77%
(Based on 13 reviews)

Knowledge Base

Information repository that provides a means for information to be collected, organized, shared, searched and utilized. Allows customers to get answers to common questions.

76%
(Based on 15 reviews)

Support Analytics

Enables analysis of customer support activities to optimize customer support professionals, processes and tools.

78%
(Based on 11 reviews)

Content Management

Content Import

Ability to import sales and marketing collateral built outside of the solution

Not enough data available

Content Creation

Overall functionality of building unique sales and marketing collateral within the product

n/a

Templates

Pre-built templates for fast and simple content creation

79%
(Based on 5 reviews)

Advanced Search

Ability to search through all content to easily find necessary collateral

Not enough data available

Content Storage

Overall storage and organziation capabilities

88%
(Based on 5 reviews)

Training

Knowledge Base

Organizes knowledge from fellow sales representatives and other experienced employees for reference.

83%
(Based on 8 reviews)

Coaching Materials

Offers content and training for new hires within the tool.

85%
(Based on 8 reviews)

Playbook Creation

Allows for the creation of a customized playbook that new hires can use for reference in understanding company-specific sales processes.

83%
(Based on 7 reviews)

Video Record

Records users' practice or live pitches for future reference and improvement.

67%
(Based on 6 reviews)

Incentives

Badges

Assigns achievement badges to high-performing employees based on pre-determined standards.

81%
(Based on 7 reviews)

Triggers

Automatically recognizes achievements that should be added to the leaderboard.

82%
(Based on 9 reviews)

Commission Calculator

Helps users determine sales goals by calculating potential commission rates.

Not enough data available

Leaderboards

Highlights top-performing employees to publicly reward their achievements.

Not enough data available

Reporting & Analytics

Forecasting

Enables projection of sales revenue, based on historical sales data, analysis of market surveys and trends, and salespersons' estimates.

86%
(Based on 27 reviews)

Reporting

Enables reporting of all data contained within the system. Typically contains standard reports as well as the ability to create ad-hoc reports.

83%
(Based on 30 reviews)

Dashboards

An easy to read, often single page, real-time user interface, showing a graphical presentation of the current status and historical trends of an organization’s Key Performance Indicators (KPIs) to enable instantaneous and informed decisions to be made at a glance

85%
(Based on 30 reviews)

Analytics

Reporting

Reports created by the user, custom or otherwise, that report on prospect interaction and helpfulness of the collateral

88%
(Based on 6 reviews)

Alerts

Notification as to when a prospects interacts with a piece of collateral

85%
(Based on 6 reviews)

Account-Based Engagement

The level of engagement for a specific account based on the presented collateral

88%
(Based on 5 reviews)

Content Utilization

How frequently sales teams use a particular piece of content and its effectiveness

85%
(Based on 5 reviews)

Feedback

Review

Lets managers review recorded video pitches to discuss areas of skill and areas that require improvement.

87%
(Based on 7 reviews)

Scorecard

Provides a scorecard to display team and/or individual performance.

85%
(Based on 7 reviews)

Coaching Card

Allows managers to utilize and snapshot scorecards to coach new hires and assign action items.

85%
(Based on 6 reviews)

Leaderboard

Projects team sales performance publicly to reward and motivate employees.

82%
(Based on 6 reviews)

Real-Time Updates

Updates sales data in real-time so as to help teams remain close to their goals.

85%
(Based on 8 reviews)

Notifications

Notifies users of company-specified "danger zones" to correct behaviors and re-align sales processes in the right direction.

88%
(Based on 9 reviews)

Competition

Motivates employees by creating time-sensitive competititons that drive performance.

70%
(Based on 5 reviews)

Personalization

Profiles

Creates user profiles similar to social media pages that display private or public statuses and updates.

88%
(Based on 10 reviews)

Custom Reports

Generates reports with customizable fields to further understand employee performance.

Not enough data available

Dashboards

Visualizes individual and team insights such as new leads and outbound calls.

93%
(Based on 12 reviews)

Goal Setting

Allows teams to set trackable goals within the tool.

99%
(Based on 10 reviews)

Mobile & Social

Social Network Integration

Use public social networks to listen and engage with customers. Allows users to filter what’s important and respond quickly. Often this functionality allows questions and requests from customers on social networks to case management.

74%
(Based on 11 reviews)

Social Collaboration Features

Enables multiple users to interact by sharing information to achieve a common goal. Social collaboration focus's on the identification of groups and collaboration spaces in which messages are explicitly directed at the group and the group activity feed is seen the same way by everyone

74%
(Based on 15 reviews)

Mobile User Support

76%
(Based on 19 reviews)

Presentation

Live Presentation

Ability to present to a prospect in-person

n/a

Screenshare

Virtual presentation capabilities via sharing screens

n/a

Mobile Presentation

The option to present live on a mobile device

n/a

Administrative

Integration

Integrates with CRM and financial systems to help determine goals

84%
(Based on 11 reviews)

Employee Structure

Organizes team members by roles, activities and objectives and weighs tasks by importance.

87%
(Based on 9 reviews)

Behavior Monitoring

Allows managers and administrators to peruse profiles and monitor employee behavior and performance.

90%
(Based on 11 reviews)

Platform

Output Document Generation

Allows adminstrators to create templates that enable users to quickly generate dynamic documents in various formats based on the data stored in the application.

65%
(Based on 6 reviews)

Sandbox / Test Environments

Allows administrators to easily develop and test changes to the CRM deployment. After changes are made admins can easily migrate the changes into the "live" or "production" environment.

80%
(Based on 9 reviews)

User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

89%
(Based on 16 reviews)

Performance and Reliability

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

94%
(Based on 12 reviews)

Customization

Allows administrators to customize to accomodate their unique processes. Includes ability to create custom objects, fields, rules, calculations, and views.

88%
(Based on 18 reviews)

Workflow Capability

Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action.

89%
(Based on 15 reviews)

Internationalization

Enables users to view and transact business with the same content in multiple languages and currencies.

84%
(Based on 10 reviews)

Document & Content Mgmt.

Allows consuming, publishing and editing content from a central interface. Content management for CRM systems might include presentations, documents, images and other related electronic files.

76%
(Based on 8 reviews)

Integration

Integration APIs

Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc with other software applications.

78%
(Based on 11 reviews)

Data Import & Export Tools

Ability to input, modify and extract data from the application in bulk through a structured file.

85%
(Based on 15 reviews)

Breadth of Partner Applications

To what extent are there partner applications readily available for integrating into this product? Partner applications typically provide complementary, best of breed functionality not offered natively in this product.

73%
(Based on 12 reviews)