What do you like best?
It helps me cut through distractions to stay focused on the greatest priorities for each day, week, and month so my prospects get the attention they need to help them in their buying process. It helps me keep track of where I am with each opportunity and what needs to happen next.
More and more, I use MemBrain as my sales activity dashboard throughout the day. The only thing more helpful would be a full-time executive assistant to keep me organized and focused on the most important things for each opportunity.
Another great aspect of MemBrain is the reporting it provides through analyzing past opportunities -- the good, the bad, and the ugly. The insights I learn from the various reports of my historical activities and win-loss analysis help me improve performance, and the reporting gets better with time as there is more to analyze.
What do you dislike?
The thing I don't like, and it is probably more my problem than MemBrain's, is not knowing how to MAXIMIZE the potential of MemBrain to my sales success in all areas. Some of those areas will require changes in how I do things, which I'm willing to make, if I know why and have a pretty efficient path to follow. When I am in a hurry, if it isn't obvious what to do, I default to my old approach which is managing things in a disjointed way in Outlook.
I wonder if MemBrain could consider a "change management" curriculum for users that casts a vision for personal change and then provides a complete suite of short, accessible videos for how to get there by implementing the various tasks.
I have to say, however, that the development team at MemBrain is very attentive and responsive to helping me use the platform successfully.
Recommendations to others considering the product
If you want to improve your sales success, it can help you get there by holding you accountable to do the things you agree are important to do. Trust it, don't resist it. Fully embrace it as the center of your sales life. Let it lead you and guide you in your focus, and you won't be disappointed.
What business problems are you solving with the product? What benefits have you realized?
Time Management and focus -- where to invest my time for greatest gain. Time is limited and I hate to waste it. MemBrain has enabled me to be more efficient with my time to reduce the time I spend on non-value-adding tasks.
Shortening my sales cycle by making progress visual, letting me know which opportunities need my attention and where. This brings greater focus to my time as well as helps me be consistent in executing my sales process.
Keeping my pipeline focused on opportunities that are real by weeding out those that are missing something critical to success.
The greatest benefit I have found is more time to focus on quality opportunities which brings greater success per time invested.