What do you like best?
Being able to have numerous contributors to our brand account's Snapchat (coaches, athletes, trainers, support staff, fans, etc.) is the only way we have been able to create a consistent and solid Snapchat story.
What do you dislike?
The time it takes to screenshot/capture snaps to then be allowed to share is sometimes too long to keep the timing relevant. It seems to vary - sometimes it's quite fast and other times it can be quite long.
Recommendations to others considering the product
I would love to see greater speed in capturing the received Snaps and would love to see the ability to add snap stickers to stuff that we upload into the upload tab (helping us look more organic in what we upload - as if maybe it was done on Snapchat even if we're using Photoshop or something like that.
What business problems are you solving with the product? What benefits have you realized?
We've been able to work smarter not harder. We give an easy way for regular Snapchatters who touch our brand to contribute to our efforts without us having to be everywhere all the time as staff members. We also get a first person perspective without having to share passwords and jump through hoops to do so.